Linked In Tips By Alex Farcet

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    Notes on slide 1

    1) I’m not associated with LinkedIn - in fact I’m very critical of LinkedIn in some areas 2) First time I do this - so hope it helps

    PEER: a person who is equal to another in abilities, qualifications, age, background, and social status.

    Left DHL in 2007 Vertical and non-local network Network RELEVANCE is much more important than SIZE

    Closed senior / arrogant (there’s often no difference!) and poorly completed profile Open LION useless. Macho 1.2mio. contacts but I don’t see how you can possibly add value to anyone Active are working their network, and helping others. They are looking for the 2nd and 3rd degree FLIP CHART 6 degrees principle. With 3 degrees = 10+mio. Getting hard to find anyone in Denmark - GOLD!!

    No particular ORDER

    LindedIn will write: “you are colleagues” Other: requires email (assume you have business card) No email, two ways: 'Get introduced through a connection' (Introduction) or the InMail feature. CAREFUL - if too many ‘I don’t know Alex’, LinkedIn will not allow you to contact

    Real life SIMULATION If they don’t know you, You can’t expect them to look at your profile then accept I now write back “what’s your purpose?”

    Email signature Blog entry signature Website About page etc.

    Help Google AND LinkedIn Makes your profile more visible, personal, and will rank higher in Google ex. if your three sites are all about your niche: relocation.dk, relocationconsultingblog.dk, relocationnetwork.dk

    This is how I found my free office space. Best source of information on what my network is up to.

    People you share groups with can be contacted without knowing their email. 50 groups max Most are useless, full of SPAM. BUT you can contact people directly.

    I’ve connected to 357 ex-colleagues, many of whom I didn’t meet at DHL but with whom I now have a relevant contact. You’d be surprise who you can connect with...

    Gets READ DEMONSTRATE ability to be sharp (don’t write in 3rd degree) RANKS high

    500+ views !! Time, getting to know me / skills

    Favorites, Groups & Events

    Linked In Tips By Alex Farcet - Presentation Transcript

    1. LinkedIn Tips & Tri cks Alex Farcet Worktrotter Network, October 2009
    2. Intro
    3.  
    4. Online supermarket www.yellowman.dk
    5. Hot jobs with cool startups www.startupdenmark.dk
    6. LinkedIn
    7. What is LinkedIn? (Source: paraphrasing Reid Hoffman interview with Informillo) At WORK with colleagues & peers At a BAR with strangers At a BBQ with friends & family
    8. Personal objective: Build a wider, relevant network 2009 653 <10% 40% Connections DHL DK 2007 ~ 40 >90% 10%
    9. Tangible benefits
      • 6-month consulting contract
      • Invited as guest lecturer to Kaos Pilots
      • IT consultancy contract
      • Free office space
      • Expert advice on pricing & software
      • Helped dozens, inc. headhunters
      • Been helped by dozens
    10. What kind of networker are you?
      • Closed
      • Known contacts only
      • Online CV, rolodex
      • Open
      • Connect to everyone = no one
      • Aimless
      • Active
      • Specific 2nd & 3rd degree contacts
      • Helping & being helped
    11. 10 tips
    12. 1
    13. Make is EASY to contact you
    14. 2
    15. NEVER use the default invitation text Bonus: Ask them to ’Archive’ if not interested
    16. 3
    17. SPREAD the word
    18. 4
    19. HELP Google Bonus: LinkedIn search rank keywords, connections, profile completeness
    20. 5
    21. Keep your STATUS updated Bonus: use www.tinyurl.com
    22. 6
    23. JOIN groups Bonus: join groups (50 max) to reach specific individuals
    24. 7
    25. CREATE groups
    26. 8
    27. WORK on your summary
    28. 9
    29. Use applications to SUPPORT your message
    30. 10
    31. HELP others Bonus: keep an eye on statuses
    32. Conclusion
    33. Have a purpose & profile accordingly Ask not what your network can do for you... Go ahead and ask! Work it
    34. See you on LinkedIn www.linkedin.com/in/alexfarcet (but you better have a purpose!)
    35.  
    SlideShare Zeitgeist 2009

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    10 LinkedIn tips. Presentation to the Worktrotter n more

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