About • Entrepreneur
with both technology & marketing insight, specialized in mobile communications and social media.
• Lecturer / Consultant
Instructor in MBA and PhD progams of several universities. I work on how&why digital revolution (specifically social and mobile revolutions) radically alter generally accepted marketing practices.
Fields of interest include;
• Customer Empowerment
• Information Democracy (vs. Information Asymmetry)
• Intention (vs. Attention) Economy
• Vendor (vs. Customer) Relationship Management
• Customer (vs. Product) Management
• Web 2.0, 3.0 and beyond
• Collaborative Economy
• Internet of Things (aka Ubiquitous Computing)