Tumblr April 2014

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Tumblr April 2014

  1. 1. TUMBLR. FOR LIBRARIES Presenter: Rachel Eichen
  2. 2. Agenda ◦ Two Week Class: April 22 & 24 ◦ What is tumblr? ◦ How does it work? ◦ Professional Uses ◦ Library Pages ◦ Interacting on Tumblr ◦ Making Your Tumblr Engaging ◦ Tumblr Tips ◦ Tumblr Tools and Hacks ◦ Tumblrs to Follow ◦ The Future of Tumblr
  3. 3. Quick Poll Image from: http://goo.gl/ypOR45
  4. 4. WHAT IS TUMBLR?
  5. 5. What is Tumblr? ◦Effortlessly Share Anything ◦Microblogging – less is more ◦Post text, quotes, links, videos, etc ◦Find blogs based on interests/tags ◦Comments rare, reblogs common
  6. 6. How popular is Tumblr?
  7. 7. Quick Facts ◦ 38,000 posts per a minute ◦ Users spent 154.1 minutes on average on Tumblr ◦ 46.5 percent of Tumblr visitors are 18-34- years-old. Sources: http://goo.gl/1rpliY, http://goo.gl/cD5t2
  8. 8. Why is Tumblr so popular? ◦ Easy to find similar blogs ◦ Easy to share & make posts ◦ Easy to track ◦ Interacts with other social media
  9. 9. Did you know? In 2013, Yahoo bought Tumblr for $1.1 Billion
  10. 10. HOW TUMBLR WORKS
  11. 11. Create an Account
  12. 12. Find some Tumblrs to follow ◦ Librarians online: ◦ thelifeguardlibrarian.tumblr.com/ ◦ Great Libraries To Check Out: ◦ Baker Free Library ◦ Public Lib of Cincinnati Image from: http://goo.gl/raSoZ1
  13. 13. Follow http://tumblr.libraryjournal.com/
  14. 14. Let’s start blogging
  15. 15. Making Posts ◦Dashboard ◦Add Posts (With Tags!) ◦Reblog or like a post ◦See who liked/reblogged
  16. 16. Tags and Blogs • Find Tumblrs • Use tags to find info • Track key tags
  17. 17. USING TUMBLR
  18. 18. Professional Development teenlibrariantoolbox.tumblr.com pewinternet.tumblr.com libraryadvocates.tumblr.com/ Offers perks like invites to author parties at conference
  19. 19. Interact with authors rainbowrowell.tumblr.com neil-gaiman.tumblr.com YA Authors on Tumblr: yahighway.tumblr.com
  20. 20. Connect. Librarians on Tumblr use the tags #libraries, #librarians, and #Tumblarians to talk to each other (http://goo.gl/tSqTF) • thelifeguardlibrarian.tumblr.com • http://thepinakes.tumblr.com/ • http://wordtraffic.tumblr.com/
  21. 21. Books! http://gobookyourself.co http://heyteenbookshey.tumblr.com/ http://strandbooks.tumblr.com/
  22. 22. Libraries on Tumblr ◦ http://nypl.tumblr.com ◦ chicagopubliclibrary.tumblr.com ◦ canterburylibrary.tumblr.com ◦ hclib.tumblr.com
  23. 23. What to do on Tumblr share photos promote upcoming events promote community make announcements promote your collection promote reading interact with your audience Visit your library archives Have fun
  24. 24. Other Profession Dev Uses ◦ Reading ◦ Discover ◦ Find/Share Infographics and memes ◦ Keep up with trends (using hashtags)
  25. 25. Homework ◦ Set up a tumblr blog for either professional or personal use with: ◦ Title ◦ Description ◦ Theme ◦ Make at least one post of original content (Image, quote, etc…with at least 3 relevant tags) ◦ Reblog another blog post and add your own commentary ◦ Send me the URL along with questions ◦ Bonus: Follow at least one other Tumblr
  26. 26. Contact Rachel Eichen adverb@gmail.com 877-816-9638 Slideshare.net/adverb http://rachelnovare.tumblr.com/

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