Innovation Culture & The BBC (R&D North) Ou Digital Futures Final

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    Innovation Culture & The BBC (R&D North) Ou Digital Futures Final - Presentation Transcript

    1. FM&T at MediaCityUKShaping the BBC of the Future
      Innovation Culture in BBC Future Media & TechnologyJuly 2009
      Dr Adrian Woolard, Research & Development
      R&D North Lab
    2. Official: Innovation became history in 2008
    3. Renamed to:
      “Make something good that solves real problems, works reliably, is affordable, and is built by a happy, motivated and well rewarded staff”
      Culture
    4. BBC Research & Development, Kingswood Warren
      Kingswood Warren – Home to “BBC Research” for the past 60 years.
    5. A few key achievements… to date!
      1951 – World’s first TV standards converter
      1962 – First colour transatlantic TV transmission
      1965 – First tests of PAL colour TV transmission
      1968 – Standards converter used for Mexico City Olympics
      1969 – BBC1 starts colour transmissions
      1971 – World’s first demo of digital stereo audio recording
      1972 – CEEFAX launched
      1988 – RDS launched
      1990 – First trial of DAB
      1991 – NICAM stereo launched on BBC2
      1995 – DAB launched
      2000 – World’s first digital radio camera demonstrated at NAB
      2002 – Freeview launched
      2007 – HDTV trial
      2008 – Freesat launched
      2008 – DVB-T2 Specification finalised, world-first to have signals on-air
      7 Queen’s Awards + 4 Emmys
    6. A day every 10 working days to spend on innovative ideas
      Pitching
      Ideas suggested by staff
      Submitted on one A4 and pitched at monthly ‘Show & Tells’
      Selection
      Judged by a peer panel
      Sprint development
      Developed and managed by the idea owner (plus any team)
      Sharing and commissioning
      Later - successful ideas are shared with commissioners and development groups
      Project summaries are captured on the wiki
    7. backstage is hackday & mashed
      CC flickr user: edward@debian.org
    8. backstage is showcasing the best talent
    9. Artists impression
    10. "The North of England is home to a very significant proportion of the UK's population and yet we currently invest less there than in almost anywhere else.
      Yet from File on 4 to Granada's Royle Family, Manchester has delivered some of Britain's best network programmes.
        We want to build a great media centre populated with some of the strongest parts of the BBC, the parts which we know will still be strong twenty, thirty years from now.
      We want to create a new media lab for the north, working with an established academic and applied research community.
      We want to create an environment which is great to work in, which is state-of-the-art in terms of kit and working practices and which offers brilliant opportunities both for programme-making and for career progression".
       Mark Thompson, Director General, BBC 
    11. Our technology vision for MediaCityUK
      • Lead the way with IPTV and reinvent the Red Button
      • Work in partnership with Content Groups
      • Create engaging new learning & media literacy experiences
      • Build a world class research laboratory
      • Exploit the benefits of Digital Media Initiative
      • A digital BBC Archive
    12. BBC - 5 depts
      (inc R & D)
      BBC Backstage Innovation Labs
      Schools/
      Colleges
      Other PSB’s
      Producers (eg. Sumners)
      Large corporates
      Universities
      Jo Public (residents/ visitors)
      Website specialists
      Advertisers
      Social media
      start-ups
      Publishers
      Spin-out companies (eg. gaming)
      Freelancers eg. Mobile developers
      Broadcast journalists
      Designers
      Studios
      Photo by unknown – my thanks
    13. Artists impression
    14. Photo by unknown – my thanks
    15. Photo by unknown – my thanks
    16. Photo by J. Linwood (BBC)
    17. Artists impression
    18. Towards 2012Future of Public Service Broadcasting?
    19. Thank You!
      Dr Adrian Woolard
      Project Lead (R&D North) & Head of Innovation Culture
      BBC Research & Development
      Future Media & Technology
      North Lab, Room 1044, New Broadcasting House
      Oxford Road, Manchester M60 1SJ
      E: adrian.woolard@bbc.co.uk

    + BBC R&DBBC R&D, 3 months ago

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