About FranServe ConsultingFranServe Consulting services is a full service franchise consulting and development firm withco...
introduces those efficiencies while we handle the large majority of the day-to-day tasks in dealing withlarge groups of br...
4.   Franchise Research and Diligence         You have carefully evaluated yourself and we have built an individual franch...
Sizing up a Franchise in 6 Steps:The first step in finding the right franchise system is to look inward--to determine what...
Step 4: Franchisee ResearchOnce youve made it this far, now is time to interview franchisees, gather data, compare theinfo...
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Tim Bleakley FranServe

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Tim Bleakley, the President of FranServe, has years of experience, and is considered by industry insiders as a pacesetter in innovation. In consequence, he has established relationships when using the most and the top franchises, and he has developed the best comprehensive training and support program. So you do not need prior industry experience to be very successful in this business. What you need to do need to bring to the present business are strong communication and organizational skills, a powerful desire to assist others, the ability to manage business relationships, as well as the willingness learning and follow a proven system.

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Tim Bleakley FranServe

  1. 1. About FranServe ConsultingFranServe Consulting services is a full service franchise consulting and development firm withcorporate headquarters located in Alpharetta Georgia and consultants located throughout the UnitedStates. Our consultation process is a proven method of helping others identify and research franchiseopportunities that present a true opportunity for success for our clients and their target markets.With over 2,800 franchise concepts available in the United States alone searching for the rightfranchise can be a daunting task. In addition not all franchises are created equally and even the toprated franchises are not always the best fit for all individuals. Our process takes a close look at yourgoals, experience, strengths, weaknesses, desired lifestyle and more to help you find the opportunitiesthat present a realistic opportunity for long term success and happiness.With so many franchise opportunities available today it is much easier to choose the wrong franchisethan the right one. FranServe Consultings team of professionals has decades of experience infranchising. Weve owned franchises, weve helped build franchises and we have helped entrepreneursjust like you achieve success in franchising - and we are here to help you.FranServe Consulting ServicesFranServe Consulting offers professional franchise consulting and development services for bothfranchisors and entrepreneurs interested in opportunities in franchise ownership.Are you looking to purchase a franchise?If so we can help. Our expert consultants will work closely with you to assess your goals, yourstrengths, your weaknesses and your market to help discover franchises that present the greatestopportunities for success. All franchises are not created equal and no single franchise is perfect foreveryone so utilizing the guidance of an experienced franchise advisor can help save you time andavoid costly mistakes.We are paid by the franchise to assist you so our services are always free to you. As a FranServeConsulting client you are never under any pressure no obligation to buy.Services for FranchisorsAre you a franchisor looking to grow your franchise? FranServe Consulting can help in a number ofways.Franchise BrokeringOur team of professional franchise consultants are working with quality candidates everyday exploringpossible franchise opportunities. As a participating franchise we will present your opportunity when webelieve weve found the right candidate. Should our candidate agree and wish to research yourfranchise we will introduce the candidate and remain involved assisting anyway we can every step ofthe way.Broker to Broker MarketingThe franchise brokering business has grown tremendously in the past few years and as a result haslost some of the original efficiencies that once existed. Our Broker to Broker marketing program re-
  2. 2. introduces those efficiencies while we handle the large majority of the day-to-day tasks in dealing withlarge groups of brokers. This includes general broker marketing, routine territory inquiries, informationdistribution, candidate qualifying and introductions. FranServe Consultings Broker to Broker Marketingprogram offers you the full advantage of the power of numerous broker networks without beingdistracted from the core focus of your business.Franchise MarketingFranServe Consulting has years of experience in marketing numerous franchise concepts and can helpyou achieve maximum ROI on your marketing investment. Well work with you to make effectiveadvertising placements with detailed reporting to track your clicks, leads and franchise sales.Receive a Free Franchise ConsultationAre you looking to invest in a new franchise or business opportunity? Finding the right business cansometimes be an overwhelming task but FranServe Consulting can help. We are in the business ofhelping people just like you find and research franchises that are the right fit for you and your market.Our team of expert consultants have decades of franchise experience and know the ins and outs ofthis business.Working with a FranServe Consulting consultant is a fun and informative process. Whats more - weare paid by the 400+ franchisors we represent so our services are always free to you theentrepreneur. FranServe Consulting is not a "sales organization" so there is never any pressure tobuy. We understand the challenges of finding the best opportunities for our clients and are there tohelp you every step of the way.Franchise ConsultingA Free Service for EntrepreneursFranServe knows that taking the leap into business ownership is a personal, important and sometimesdifficult one. Were here to be by your side and help you along the way. The FranServe franchiseconsultation process is similar to working with a realtor when buying a home. One of our experiencedfranchise consultants will guide you through the franchise search process, help answer your questions,and understand your needs and business goals as a prospective franchise owner.Our franchise consultation process involves four important steps: 1. Franchise Information Gathering Our franchise experts will gather information about you, including your experience, and your goals and desires for franchise ownership. This is the first step to exploring exciting franchise business opportunities and understanding what you want and need as an entrepreneur. 2. Franchise Consultation Process We will arrange a confidential consultation and develop a personalized model for use in evaluating franchise opportunities. This will identify the attributes you feel are important and provides a simple tool to determine your match based on your business characteristics. 3. Franchise Selection Next, we examine our pre-screened inventory of franchises to see which franchise opportunities fit your model. Our franchise consultants will also provide the tools and experience to guide you during the investigation process as you seek to find a compatible franchise opportunity.
  3. 3. 4. Franchise Research and Diligence You have carefully evaluated yourself and we have built an individual franchise model that can be used to determine if a franchise opportunity has the attributes you want. You know what you need to find in a franchise business to match your preferences and desires. You have a picture of what the future will be like for you as a franchise owner. Now you just need a process to investigate individual franchise opportunities and determine if they fit perfectly into your plans.There is no obligation or cost to you for our franchise consulting services, or for the information aboutfranchise opportunities we offer at FranServe. We are paid fees by the franchise companies, whorespect the processes we follow and who recognize the high quality and fit of the prospective franchiseowners we refer to them. You pay exactly the same franchise fees with any franchise business,whether you work with FranServe or not. FranServe is able to provide a win-win scenario for you, asthe franchisee candidate, and for the franchisors.FranServe has been so successful in matching entrepreneurs like you with the perfect franchisebusiness because it is a win-win situation. You avoid the confusion of researching the overwhelmingmyriad franchise opportunities and can concentrate on those that have been pre-screened as highquality franchise businesses matching your requirements. Franchise companies love working with usbecause they find that franchisee candidates referred by FranServe are enthusiastic, motivated andwell-informed about the franchise business requirements. Entrepreneurs continue to find value withthe FranServe Franchise Consulting Program.FranServe Buys the Assets of Two Companies:FranServe has purchased the assets and broker support system of Franchise Alliance, Inc. plus theassets and broker support system of Franchise Select Group. These two great brands have beenmergered into a new organization, FranServe, Inc. This new company will provide our franchisepartners a single point of access to the largest franchise broker network operating today. FranServe,Inc. has retained key members of both organizations, providing us with an extraordinary depth offranchise experience, training, and expertise. 1. MORE REFERRALS. Combining these two highly professional groups means more referrals with the simplicity of one organization. 2. MORE ACCESS. Franchisors will be provided log in access to the FranServe Broker Support Site where they can view and update your listing. Work with our Franchise Relationship Manager who will work with the franchisors to schedule webinars and coordinate other marketing activities. 3. PAY FOR PERFORMANCE. The marketing activities on behalf the franchisors and access to the FranServe network of brokers are provided at no charge, you will only pay for successful referrals. 4. NO CHANGES OR ACTION REQUIRED. You have continued access to the highly trained professional brokers youve enjoyed working with at Franchise Alliance and Franchise Select Group with the same referral system and agreements remaining in place.FranServe, Inc. is dedicated to serving you, our franchise partners. We will ensure that our brokerswill be the best trained and supported professionals, providing real value to you in your quest fornational expansion. We thank you for your past partnership with Franchise Alliance and FranchiseSelect Group and promise our new combined organization will provide you an even higher degree ofservice.
  4. 4. Sizing up a Franchise in 6 Steps:The first step in finding the right franchise system is to look inward--to determine what you reallywant from this investment and the qualities you seek in a franchisor that will help you attain thelifestyle you desire. This includes making a list of your goals and categorizing them into "wish to have"and "must have" lists.The business may seem sexy, the products or services cool, the customers enjoyable, the businessmodel resilient, and you fit in well. But if the franchise opportunity wont deliver your desired resultswith a high degree of probability, it is the wrong franchise for you.Below are six steps for researching and comparing franchise opportunities against their ability todeliver your "must have" and "wish to have" goals. The criteria you will use to compare and contrastbusinesses, regardless of whether they are in the same industry, are their ability to deliver yourdesired lifestyle.Step 1: The Initial InterviewThe first interview and presentation of the franchise concept is most likely conducted by telephone andsometimes in person with a franchise sales representative. This is a "getting to know each other" step,where you help the franchise sales representative understand who you are, what makes yousuccessful, and what you are looking to accomplish. The franchise sales representative in turn helpsyou understand who the franchisor is, what makes the franchise opportunity unique and who makes asuccessful franchisee. You both begin the process of determining whether your skills and aptitudesmatch the skills and aptitudes required to succeed within the franchise.Step 2: QualificationAt this stage, the franchisor will seek to gather and offer more specific details, including whether youhave the financial capital to undertake this business opportunity. The purpose is to determine if thereis a fit from the franchisors perspective. This interview may be conducted by telephone or in person, ifthe franchisor has a sales representative local to you. If you create an open and honest dialogue withthe franchise rep, he or she will probably see the potential fit before you do because an insidersperspective on what it takes to win in the system.Step 3: FDD and Franchise Agreements ReviewMost buyers at this phase conduct a business review of the terms and conditions of the FDD(Franchise Disclosure Document) and make sure you and the franchisor are in agreement on all majorpoints. The FDD is a document the FTC mandates each franchisor to offer franchise candidates. Somestates may require additional disclosure information in the FDD.There are two ways to look at a FDD. The first is from a business perspective. Does the disclosuremake sense? Can you live with the terms and commitments of the agreement? The second perspectiveis legal. You can bring the FDD to an attorney, though at this data-gathering stage, that might bepremature and an unnecessary expensive. Once you have established the fit, then it will be time toconduct a legal review.However, now is the time to become aware of what the business commitments look like and whetheryou are willing to honor those commitments. If for whatever reason there are commitments orobligations in the franchise agreement you cant live with, end the process here. If you can honorthese commitments with integrity, proceed to the next step.
  5. 5. Step 4: Franchisee ResearchOnce youve made it this far, now is time to interview franchisees, gather data, compare theinformation you receive from franchisees with what you received from the franchisor, and determinewhether you will produce your desired results with a high degree of probability.Ideally, this is a period of intense data gathering and heavy analysis. Here is where you test theveracity of the franchisors systems and determine whether the franchisor is skilled and has aprofitable business model positioned for the long haul. If the franchise appears to produce yourdesired lifestyle with a high degree of probability, its time to invest in professional advice. You needto have a franchise attorney review your FDD and an accountant review your business plan.Step 5: Visiting the Franchisors Home OfficeNever do business with people you have not met. Franchising at its best is a highly personalrelationship. You are entrusting your dreams and capital to the care of the franchisor leadership.Decisions made on the executive level have an impact on whether youll be able to meet your personalobjectives. Go to the corporate offices, meet the decision makers, shake their hands, look them in theeye, and ask tough questions. You have already evaluated the business model against its ability toproduce your desired results. Now its time to evaluate your trust level of the franchisors leadershipand key management.Step 6: The Yes/No DecisionIts time to make up your mind about whether you design a new life and career of your choosing or togo back to the way it was.

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