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BVIMR, New Delhi
Women Entrepreneurship
in India: Some Aspects
By:
Dr. Sanjay Manocha
1
BVIMR, New Delhi 2
•Women owned businesses are highly increasing in the economies of
almost all countries.
•The hidden ent...
BVIMR, New Delhi 3
•The glass ceilings are shattered and women are found indulged in
every line of business from pappad to...
BVIMR, New Delhi 4
But the Indian women entrepreneurs are facing some major constraints
like –
a) Lack of confidence –
In ...
BVIMR, New Delhi 5
c) Market-oriented risks –
Stiff competition in the market and lack of mobility of women make
the depen...
BVIMR, New Delhi 6
e) Knowledge in Business Administration –
Women must be educated and trained constantly to acquire the ...
BVIMR, New Delhi 7
g) Exposed to the training programs –
Training programs and workshops for every type of entrepreneur is...
BVIMR, New Delhi 8
• Highly educated, technically sound and professionally
qualified women should be encouraged for managi...
BVIMR, New Delhi
Why do Women Take-up
Employment?
• Push Factors
– Death of bread winner
– Sudden fall in family income
– ...
BVIMR, New Delhi
Categories of Women
Entrepreneurs
• Women in organized & unorganized
sector
• Women in traditional & mode...
BVIMR, New Delhi
Categories of Women
Entrepreneurs in Practice in India
• First Category
– Established in big cities
– Hav...
BVIMR, New Delhi
Categories of Women
Entrepreneurs in Practice in India
(Contd.)
• Third Category
– Illiterate women
– Fin...
BVIMR, New Delhi
Supportive Measures for Women’s
Economic Activities and
Entrepreneurship
• Direct & indirect financial su...
BVIMR, New Delhi
Direct & Indirect Financial
Support
• Nationalized banks
• State finance corporation
• State industrial d...
BVIMR, New Delhi
Technological Training and
Awards
• Stree Shakti Package by SBI
• Entrepreneurship Development Institute ...
BVIMR, New Delhi
Federations and Associations
• National Alliance of Young Entrepreneurs
(NAYE)
• India Council of Women E...
BVIMR, New Delhi
Women Entrepreneurship in
India
States No of Units
Registered
No. of Women
Entrepreneurs
Percenta
ge
Tami...
BVIMR, New Delhi
Women Work Participation
Country Percentage
India (1970-1971) 14.2
India (1980-1981) 19.7
India (1990-199...
BVIMR, New Delhi
Women Entrepreneurship in
India
• Earlier there were 3 Ks
– Kitchen
– Kids
– Knitting
• Then came 3 Ps
– ...
BVIMR, New Delhi
Some examples
• Mahila Grih Udyog
– 7 ladies started in 1959:
Lizzat Pappad
• Lakme
– Simon Tata
• Shippi...
BVIMR, New Delhi
Problems
• Dual role to play at workplace & at
home place
• Subordinate to men
• Just that her being wome...
BVIMR, New Delhi
Suggestions
• Procedure of getting finance should
be simple
• Effective propagation of
programmes and yoj...
BVIMR, New Delhi 23
Top Women Entrepreneurs
Source -
http://sneakpeaks.blogspot.com/2008/03/its-
their-business-top-women....
BVIMR, New Delhi 24
Ekta Kapoor, creative head of Balajji Telefilms, is the daughter of
actor Jeetendra, and sister of act...
BVIMR, New Delhi 25
Sunita Narain, an environmentalist and political activist as well as a major
proponent of the Green co...
BVIMR, New Delhi 26
Neelam Dhawan, Microsoft India managing director, leads
Microsoft's sales and marketing operations in ...
BVIMR, New Delhi 27
Naina Lal Kidwai was the first Indian woman to graduate from the
Harvard Business School. Fortune maga...
BVIMR, New Delhi 28
Sulajja Firodia Motwani, Joint Managing Director of Kinetic Engineering
Ltd., is in-charge of the comp...
BVIMR, New Delhi 29
Dr. Jatinder Kaur Arora, an outstanding scientist from Punjab, was
conferred a national award for her ...
BVIMR, New Delhi 30
Indra Krishnamurthy Nooyi, chairman and executive officer of PepsiCo, was
according to Forbes magazine...
BVIMR, New Delhi 31
Indu Jain has many identities: spiritualist, entrepreneur, humanist,
educationalist, great lover of ar...
BVIMR, New Delhi 32
Lalita Gupte & Kalpana Morparia—93rd
position—Joint Managing Directors,
ICIC Bank
Kalpana Morparia and...
BVIMR, New Delhi 33
Shahnaz Hussain:
•She brought the breeze of revolution in the field of beauty treatment in
India.
•Her...
BVIMR, New Delhi 34
Ritu Kumar:
•A great name in the fashion area, Ritu Kumar has
made a wonderful presence with her uniqu...
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  • BBA V Semester SANJAY MANOCHA
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  • Transcript of "Woman entrepreneurship in india"

    1. 1. BVIMR, New Delhi Women Entrepreneurship in India: Some Aspects By: Dr. Sanjay Manocha 1
    2. 2. BVIMR, New Delhi 2 •Women owned businesses are highly increasing in the economies of almost all countries. •The hidden entrepreneurial potentials of women have gradually been changing with the growing sensitivity to the role and economic status in the society. •Skill, knowledge and adaptability in business are the main reasons for women to emerge into business ventures. • ‘Women Entrepreneur’ is a person who accepts challenging role to meet her personal needs and become economically independent. •A strong desire to do something positive is an inbuilt quality of entrepreneurial women, who is capable of contributing values in both family and social life. •With the advent of media, women are aware of their own traits, rights and also the work situations.
    3. 3. BVIMR, New Delhi 3 •The glass ceilings are shattered and women are found indulged in every line of business from pappad to power cables. •The challenges and opportunities provided to the women of digital era are growing rapidly that the job seekers are turning into job creators. •They are flourishing as designers, interior decorators, exporters, publishers, garment manufacturers and still exploring new avenues of economic participation. •In India, although women constitute the majority of the total population, the entrepreneurial world is still a male dominated one. •Women in advanced nations are recognized and are more prominent in the business world.
    4. 4. BVIMR, New Delhi 4 But the Indian women entrepreneurs are facing some major constraints like – a) Lack of confidence – In general, women lack confidence in their strength and competence. The family members and the society are reluctant to stand beside their entrepreneurial growth. To a certain extent, this situation is changing among Indian women and yet to face a tremendous change to increase the rate of growth in entrepreneurship. b) Socio-cultural barriers – Women’s family and personal obligations are sometimes a great barrier for succeeding in business career. Only few women are able to manage both home and business efficiently, devoting enough time to perform all their responsibilities in priority.
    5. 5. BVIMR, New Delhi 5 c) Market-oriented risks – Stiff competition in the market and lack of mobility of women make the dependence of women entrepreneurs on middleman indispensable. Many business women find it difficult to capture the market and make their products popular. They are not fully aware of the changing market conditions and hence can effectively utilize the services of media and internet. d) Motivational factors – Self motivation can be realized through a mind set for a successful business, attitude to take up risk and behavior towards the business society by shouldering the social responsibilities. Other factors are family support, Government policies, financial assistance from public and private institutions and also the environment suitable for women to establish business units.
    6. 6. BVIMR, New Delhi 6 e) Knowledge in Business Administration – Women must be educated and trained constantly to acquire the skills and knowledge in all the functional areas of business management. This can facilitate women to excel in decision making process and develop a good business network. f) Awareness about the financial assistance – Various institutions in the financial sector extend their maximum support in the form of incentives, loans, schemes etc. Even then every woman entrepreneur may not be aware of all the assistance provided by the institutions. So the sincere efforts taken towards women entrepreneurs may not reach the entrepreneurs in rural and backward areas.
    7. 7. BVIMR, New Delhi 7 g) Exposed to the training programs – Training programs and workshops for every type of entrepreneur is available through the social and welfare associations, based on duration, skill and the purpose of the training program. Such programs are really useful to new, rural and young entrepreneurs who want to set up a small and medium scale unit on their own. h) Identifying the available resources – Women are hesitant to find out the access to cater their needs in the financial and marketing areas. In spite of the mushrooming growth of associations, institutions, and the schemes from the government side, women are not enterprising and dynamic to optimize the resources in the form of reserves, assets mankind or business volunteers.
    8. 8. BVIMR, New Delhi 8 • Highly educated, technically sound and professionally qualified women should be encouraged for managing their own business, rather than dependent on wage employment outlets. • The unexplored talents of young women can be identified, trained and used for various types of industries to increase the productivity in the industrial sector. • A desirable environment is necessary for every woman to inculcate entrepreneurial values and involve greatly in business dealings.
    9. 9. BVIMR, New Delhi Why do Women Take-up Employment? • Push Factors – Death of bread winner – Sudden fall in family income – Permanent inadequacy in income of the family • Pull Factors – Women’s desire to evaluate their talent – To utilize their free time or education – Need and perception of Women’s Liberation, Equity etc. – To gain recognition, importance and social status. – To get economic independence 9
    10. 10. BVIMR, New Delhi Categories of Women Entrepreneurs • Women in organized & unorganized sector • Women in traditional & modern industries • Women in urban & rural areas • Women in large scale and small scale industries. • Single women and joint venture. 10
    11. 11. BVIMR, New Delhi Categories of Women Entrepreneurs in Practice in India • First Category – Established in big cities – Having higher level technical & professional qualifications – Non traditional Items – Sound financial positions • Second Category – Established in cities and towns – Having sufficient education – Both traditional and non traditional items – Undertaking women services-kindergarten, crèches, beauty parlors, health clinic etc. 11
    12. 12. BVIMR, New Delhi Categories of Women Entrepreneurs in Practice in India (Contd.) • Third Category – Illiterate women – Financially week – Involved in family business such as Agriculture, Horticulture, Animal Husbandry, Dairy, Fisheries, Agro Forestry, Handloom, Powerloom etc. 12
    13. 13. BVIMR, New Delhi Supportive Measures for Women’s Economic Activities and Entrepreneurship • Direct & indirect financial support • Yojna schemes and programmes • Technological training and awards • Federations and associations 13
    14. 14. BVIMR, New Delhi Direct & Indirect Financial Support • Nationalized banks • State finance corporation • State industrial development corporation • District industries centers • Differential rate schemes • Mahila Udyug Needhi scheme • Small Industries Development Bank of India (SIDBI) • State Small Industrial Development Corporations (SSIDCs) 14
    15. 15. BVIMR, New Delhi Technological Training and Awards • Stree Shakti Package by SBI • Entrepreneurship Development Institute of India • Trade Related Entrepreneurship Assistance and Development (TREAD) • National Institute of Small Business Extension Training (NSIBET) • Women’s University of Mumbai 15
    16. 16. BVIMR, New Delhi Federations and Associations • National Alliance of Young Entrepreneurs (NAYE) • India Council of Women Entrepreneurs, New Delhi • Self Employed Women’s Association (SEWA) • Association of Women Entrepreneurs of Karnataka (AWEK) • World Association of Women Entrepreneurs (WAWE) • Associated Country Women of the World (ACWW) 16
    17. 17. BVIMR, New Delhi Women Entrepreneurship in India States No of Units Registered No. of Women Entrepreneurs Percenta ge Tamil Nadu 9618 2930 30.36 Uttar Pradesh 7980 3180 39.84 Kerala 5487 2135 38.91 Punjab 4791 1618 33.77 Maharastra 4339 1394 32.12 Gujrat 3872 1538 39.72 Karnatka 3822 1026 26.84 Madhya Pradesh 2967 842 28.38 Other States & UTS 14576 4185 28.71 Total 57,452 18,848 32.82 17
    18. 18. BVIMR, New Delhi Women Work Participation Country Percentage India (1970-1971) 14.2 India (1980-1981) 19.7 India (1990-1991) 22.3 India (2000-2001) 31.6 USA 45 UK 43 Indonesia 40 Sri Lanka 35 Brazil 35 18
    19. 19. BVIMR, New Delhi Women Entrepreneurship in India • Earlier there were 3 Ks – Kitchen – Kids – Knitting • Then came 3 Ps – Powder – Pappad – Pickles • At present there are 4 Es – Electricity – Electronics – Energy – Engineering 19
    20. 20. BVIMR, New Delhi Some examples • Mahila Grih Udyog – 7 ladies started in 1959: Lizzat Pappad • Lakme – Simon Tata • Shipping coorporation – Mrs. Sumati Morarji • Exports – Ms. Nina Mehrotra • Herbal Heritage – Ms. Shahnaz Hussain • Balaji films – Ekta Kapoor 20
    21. 21. BVIMR, New Delhi Problems • Dual role to play at workplace & at home place • Subordinate to men • Just that her being women • Non-awareness of facilities provided by government • Competition with large scale units • Problems related to marketing 21
    22. 22. BVIMR, New Delhi Suggestions • Procedure of getting finance should be simple • Effective propagation of programmes and yojna • Linkages between product, services and market centers. • Encouragement to technical and professional education. 22
    23. 23. BVIMR, New Delhi 23 Top Women Entrepreneurs Source - http://sneakpeaks.blogspot.com/2008/03/its- their-business-top-women.html                    Entrepreneur Dr. Kiran Mazumdar-Shaw, Chairman & Managing Director of Bioon Ltd., who became India's richest woman in 2004 (an estimated Rs.2,100 crore )~US$480 million), was educated at the Bishop Cotton Girls School and Mount Carmel College in Bangalore. She founded Biocon India with a capital of Rs.10,000 in her garage in 1978 - the initial operation was to extract an enzyme from papaya. Her application for loans were turned down by banks then - on three counts - biotechnology was then a new word, the company lacked assets, and (most importantly) women entrepreneurs were still a rarity. Today, her company is the biggest biopharmaceutical firm in the country.
    24. 24. BVIMR, New Delhi 24 Ekta Kapoor, creative head of Balajji Telefilms, is the daughter of actor Jeetendra, and sister of actor Tushar Kapoor. She has been synonymous with the rage of soap operas on Indian TV, after her most famous venture 'Kyunki Saas Bhi Kabhi Bahu Thi', which started airing on STAR Plus in 2000. Ekta dominates Indian television, producing more than eight television soaps. At the 6th Indian Telly Awards 2006, she bagged the Hall of Fame award for her contributions. Most of her creations begin with the letter'K' due to her superstition that it brings her good luck.
    25. 25. BVIMR, New Delhi 25 Sunita Narain, an environmentalist and political activist as well as a major proponent of the Green concept of sustainable development, was awarded the Padma Shri by the Government of India in 2005. Narain, who has been with the India-based Centre for Science and Environment since 1982, is currently the director of the Centre, and the director of the Society for Environmental Communications, and publisher of the fortnightly magazine, 'Down to Earth'.
    26. 26. BVIMR, New Delhi 26 Neelam Dhawan, Microsoft India managing director, leads Microsoft's sales and marketing operations in the country. A Stephenian (graduated in 1980), she passed out of Delhi's Faculty of Management Studies in 1982. Back then, while she was keen to join FMCG majors like Hindustan Lever and Asian Paints, both companies rejected Dhawan as they did not want to appoint women for marketing.
    27. 27. BVIMR, New Delhi 27 Naina Lal Kidwai was the first Indian woman to graduate from the Harvard Business School. Fortune magazine listed Kidwai among the World's Top 50 Corporate Women from 2000 to 2003. According to the Economic Times, she is the first woman to head the operations of a foreign bank in India (HSBC). Kidwai was awarded the Padma Shri in the year 2008.
    28. 28. BVIMR, New Delhi 28 Sulajja Firodia Motwani, Joint Managing Director of Kinetic Engineering Ltd., is in-charge of the company's overall business developmental activities. She is also the Director of Kinetic Motor Company Limited and Kinetic Marketing Services Limited. A fitness freak and avid sports enthusiast, she even played badminton at the national level. The magazine 'India Today' has honoured her with the title of business 'Face of the Millennium'. She was ranked among the top 25 business entrepreneurs of the country, and was also presented with the Society Young Achiever's Award for Business in 2002. The same year, she was chosen as the 'Global Leader of Tomorrow' by the World Economic Forum.
    29. 29. BVIMR, New Delhi 29 Dr. Jatinder Kaur Arora, an outstanding scientist from Punjab, was conferred a national award for her work on women's development through science and technology. Dr. Arora, perhaps the first scientist to get such an award, is a doctorate in microbiology and has a brilliant academic record. An unlikely and fairly new contender on this list, she is serving as a joint director in the Punjab State Council for Science and Technology at present.
    30. 30. BVIMR, New Delhi 30 Indra Krishnamurthy Nooyi, chairman and executive officer of PepsiCo, was according to Forbes magazine's 2006 poll, the fourth most powerful woman in the world. She was also named the #1 Most Powerful Woman in Business in 2006 by Fortune magazine. She got her bachelor's degree from Madras Christian College in 1974, entered the Business Diploma programme at the Indian Institute of Management, Calcutta, and later moved to the US to attend the Yale School of Management. Nooyi serves on the board of directors of several organizations, including Motorola, the Federal Reserve Bank of New York, the International Rescue Committee, and the Lincoln Center for the Performing Arts.
    31. 31. BVIMR, New Delhi 31 Indu Jain has many identities: spiritualist, entrepreneur, humanist, educationalist, great lover of art and culture. She was the Chairman of the The Times Group, the biggest and the most powerful media house in India. The company was bought from a British group. Now, her two sons Samir and Vineet are running the company. Among the major products of the company, The Times of India, the largest selling English daily newspaper of the world.
    32. 32. BVIMR, New Delhi 32 Lalita Gupte & Kalpana Morparia—93rd position—Joint Managing Directors, ICIC Bank Kalpana Morparia and Lalita Gupte are Joint Managing Directors of ICIC Bank, the second largest bank of India. Lalita Gupte holds a Master’s Degree in Management Studies from Jamnalal Bajaj Institute of Management Studies. She joined ICIC Bank in 1971. Her reason behind success is her supportive family. She got great support from her husband and in laws. Ms. Kalpana Morparia is a graduate in law from Mumbai University. She joined ICIC in 1975 as a senior legal officer. In 1996, she became General Manager. She became Executive Director in 2001. In 1999, for her contribution in Finance and Banking sector in India, Indian Merchants' Chamber awarded her.     Lalita Gupte Kalpana Morparia
    33. 33. BVIMR, New Delhi 33 Shahnaz Hussain: •She brought the breeze of revolution in the field of beauty treatment in India. •Her herbal beauty treatments have won accolades all over the world and have adorned women for decades. •The beauty chain of Shahnaz Hussain is known for a wide range of treatments and herbal cosmetics offering stunning results. •She has clientele including all the renowned women personalities round the world. • Indira Gandhi, the first woman Prime Minister of India is also one of her well known clients.
    34. 34. BVIMR, New Delhi 34 Ritu Kumar: •A great name in the fashion area, Ritu Kumar has made a wonderful presence with her unique dresses and creations. • Her style and uniqueness has won her praises in various fashion events across the globe.
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