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Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
Wootstrapping 101
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Wootstrapping 101

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Bootstrapping lessons learnt from WooThemes.

Bootstrapping lessons learnt from WooThemes.

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  • 1. BOOTSTRAPPING 101 ADII PIENAAR. SILICON CAPE ACADEMY. 23.02.2012.
  • 2. RIGHT NOW.4 YEARS, 19 WOOPEEPS,150 000 USERS &QUITE A FEW $$$’s
  • 3. ALSO.$0 FUNDING100% BOOTSTRAPPED
  • 4. boot·strap·ping / verbTo promote and develop by use of ones own initiative andwork without reliance on outside help.
  • 5. boot·strap·ping / verbTo promote and develop by use of ones own initiative andwork without reliance on outside help.
  • 6. CAUTION.VC AIN’T EVIL.
  • 7. OUR BOOTSTRAPPING JOURNEY.A TALE OF INNOCENCE,INEXPERIENCE &(BLISSFUL?) IGNORANCEOH... AND: THIRD TIME LUCKY.
  • 8. #1REVENUES = MOMENTUM
  • 9. #2LAUNCH USING YOUROWN PROFILE
  • 10. #3VALIDATE YOUR IDEA FIRST.DON’T WASTE MONEY.
  • 11. “Lean is a process and Entrepreneurship isan Art. There’s no paint by numbers.”DAN MARTELL, “LEAN STARTUPS IS NOT ABOUT BEING CHEAP”http://maplebutter.com/lean-startup-is-not-about-being-cheap/
  • 12. #4DON’T REINVENT THE WHEEL.HACK INSTEAD.
  • 13. EXTRACT FROM “THE HACKER WAY”“Hacking is also an inherently hands-on andactive discipline. Instead of debating for dayswhether a new idea is possible or what thebest way to build something is, hackerswould rather just prototype something andsee what works.”
  • 14. DONE IS BETTERTHAN PERFECT.
  • 15. #5SPEND SOME MONEY
  • 16. #6HIRE BEHIND THE CURVE
  • 17. DEMANDSUPPLY POTENTIAL
  • 18. HIRE HERE
  • 19. #7INCREASED EFFICIENCYDOESN’T INCREASE OVERHEADS
  • 20. #8KILL IT QUICK!
  • 21. BOOTSTRAPPING101ADII PIENAARHTTP://ADII.ME@ADII

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