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a accounting acquisitions advantage advantages advertising alliances among analysis and approach balance banking basic behavior bottom brand branding budgeting business buyout capital card case chain channel class classifications coefficient cola communication competitive competitors computer concept consumer correlation cost cross cult cycle decision dell diagram distribution distributor docking down echoupal effect effectiveness efficient elements entry external fashion fast fight finance five for forces foundation free frontier general generic gillette goals group growth hierarchy how hr human image indonesia influences information initial internal international introduction investment itc key leadership level leveraged life line low making management manager managerial managers market marketing martí maslows matrix mature mcdonals measurements medi media merger mergers methods michael middleman mix model motivation motors needs nivea objectives of offering opportunity organization pest placement plan planning porter porter’s porters generic strategy porters positioing positioning presentation price pricing process product production promotion promotions public qualitative quantitative razor recovery research resource retailer risk rivalry roles score segementation segmentation selection skills slides social solution stages startegy statistical stock stockholders strategic strategies strategy street strengths study styles success supply swot system targeting technology testing the threats three through to top types unique up vodafone wal wal-mart wall war wars weakness wholesaler yanmar zara less