OPTIMUS INFORMATION -your information partner-

Imagination and creativity brings order to chaos… … great ideas evolve from simple things in life! Source: www.pixinbrix.com/images/legos0026.jpg Source: www.phs.princeton.k12.oh.us/.../LegoStadium1.jpg Source: www.knowprose.com/images/LegoChicago.gif Source: www.makezine.com/blog/Zxero_Pic3.jpg

Navigating through information maze and bringing order to the information chaos is the new organization challenge post Google era… Is too much information a dangerous thing? According to Forrester Research, a survey focused on Actionable Data unfolds the following: $24 billion will be spent on interactive marketing in 2009. 48% of interactive marketers say that their organization struggle to prove the ROI of this effort. 69% percent agree that their organization is understaffed. The Information Paradox Overflow of information from disparate sources. Technology advancement implying faster processing time Bad data can skyrocket. marketing implementation costs Sheer volume and issues around data reliability. ‘ Old-School’ marketing techniques (ad, events, PR) are pre-requisites only.

According to Forrester Research, a survey focused on Actionable Data unfolds the following:

$24 billion will be spent on interactive marketing in 2009.

48% of interactive marketers say that their organization struggle to prove the ROI of this effort.

69% percent agree that their organization is understaffed.

The Information Paradox

Overflow of information from disparate sources.

Technology advancement implying faster processing time

Bad data can skyrocket. marketing implementation costs

Sheer volume and issues around data reliability.

‘ Old-School’ marketing techniques (ad, events, PR) are pre-requisites only.

Source: http://tinyurl.com/db6y46 Source: http://tinyurl.com/dfqleg Source: http://tinyurl.com/dl38m6 Source: http://tinyurl.com/cx4sk9 By harnessing the potential of optimum information, organization will gain a huge competitive advantage… Reusable Data Repository implies quick turn around time and lean across organization. We at Optimus enjoy navigating through the information maze and bring order to information chaos. The Actionable Package

Accuracy of Actionable Information will be the fundamental differentiating factor for organizations striving to gain that competitive edge… Some key salient features of our process: Verifiability and Neutrality of information. Effective use of IT, Globalization and Human Intelligence! OPTIMUS HELPS HERE

Some key salient features of our process:

Verifiability and Neutrality of information.

Effective use of IT, Globalization and Human Intelligence!

ACTIONABLE DATA ACTIONABLE DATA TO ACTIONABLE INFORMATION Extraction Validation Organization Rating of Data Quality and Information Sources Analysis of Actionable Data Customized Information Dashboards Customized Information Reports Updating of Information Reports Validation of Information Reports Competitive Intelligence Reports Information on demand Information Delivery Platform Our offerings include structured and unstructured data with data frequency being historic, periodic as well as real-time from new-media and traditional sources… We work with: Research firms Consulting firms Private Equity firms Regulatory bodies Not-for-profit Media organizations

Extraction

Validation

Organization

Rating of Data Quality and Information Sources

Analysis of Actionable Data

Customized Information Dashboards

Customized Information Reports

Updating of Information Reports

Validation of Information Reports

Competitive Intelligence Reports

Information on demand

Information Delivery Platform

We work with:

Research firms

Consulting firms

Private Equity firms

Regulatory bodies

Not-for-profit

Media organizations

Start-up & Planning Analytics User Acceptance Consulting Client Project Manager Project Management Data Collection Data Processing Documentation Back-Office Project Manager Start-up & Planning Analytics Interpretation User Acceptance Front-Office Project Manager Relationship Manager Optimus Back-office Optimus Front-office CLIENT This is a generic framework. The goal is to maximize the ROI by leveraging the strength of globalization Faster turn around and leverage globalization strength Close management involvement for quality deliverables. Labour arbitrage benefits Our research engagement approach is a tightly knit model with our client and fully utilizing our Global Delivery offices for effective project delivery…

Project Management

Data Collection

Data Processing

Documentation

Faster turn around and leverage globalization strength

Close management involvement for quality deliverables.

Labour arbitrage benefits

Thank You…Questions? Optimus Information Inc. 938-Howe Street, Vancouver, BC Canada www.optimusinfo.com Contact us at info@optimusinfo.com