This month we take a look at where HP Elite x3 lands, Lenovo takes second place in the PC chart, Windows 10 Anniversary Update reaches critical mass on Mobile and makes huge progress on the PC side.

1. AdDuplex Windows Device Statistics
Report – October, 2016
October 19th, 2016
Compiled by Alan Mendelevich

2. Windows Device Statistics Report
This month we take a look at where HP Elite x3 lands, Lenovo takes second place in the PC
chart, Windows 10 Anniversary Update reaches critical mass on Mobile and makes huge
progress on the PC side.
www.adduplex.com 2
October 19th, AdDuplex

3. Data Source
This report is based on data collected from around 5,000 Windows phone apps
running AdDuplex SDK v.2 (and higher). The raw data analyzed was collected over the
day of October 19th, 2016 (UTC time) unless otherwise stated.
We have made every attempt to consolidate different reported phone model names
under their canonical retail model names, but it is possible that some of the rare model
name variations were not accounted for.
AdDuplex is the largest cross-promotion network for Windows Phone and Windows
Store apps and games empowering developers and publishers to promote their apps
for free by helping each other. AdDuplex was established in January 2011 in Vilnius,
Lithuania. As of October 2016, more than 10,000 apps actively use AdDuplex to gain
more visibility.

4. Windows Phone Devices Worldwide
October 19th, AdDuplex
Minor percentile movements
in the top Windows phone
chart this month compared to
September.
The order of phones remains
unchanged.
www.adduplex.com 4
MICROSOFT Lumia 535
13.3%
NOKIA Lumia 520
10.5%
MICROSOFT Lumia 640
8.8%
NOKIA Lumia 630
8.1%
NOKIA Lumia 635
6.3%
MICROSOFT Lumia 640 XL
5.0%
NOKIA Lumia 530
4.4%
MICROSOFT Lumia 435
4.2%
NOKIA Lumia 625
3.9%
MICROSOFT
Lumia 540 2.7%
Other
32.7%

5. Windows 10 Mobile Phones Worldwide
October 19th, AdDuplex
Lumia 540 entered the chart
at #10 to replace Lumia 830.
Other than that the top looks
exactly as it did last month.
In case you are wondering
where the newly released HP
Elite x3 lands – it’s at #36.
www.adduplex.com 5
MICROSOFT
Lumia 550
13.5%
MICROSOFT
Lumia 535
12.9%
MICROSOFT
Lumia 640
11.8%
MICROSOFT
Lumia 640 XL
11.0%
MICROSOFT
Lumia 650
8.4%
MICROSOFT
Lumia 950
6.6%
NOKIA Lumia
930 4.9%
NOKIA Lumia
730 3.9%
MICROSOFT
Lumia 950 XL
3.6%
MICROSOFT
Lumia 540
2.9%
Other 20.4%

6. Windows Phone OS Versions
October 19th, AdDuplex
As we predicted last month,
Windows 10 Mobile is no
longer growing compared to
its older siblings and
continues to fluctuate around
the 14% mark.
www.adduplex.com 6
Windows
Phone 7.x
2.1% Windows
Phone 8.0
6.0%
Windows
Phone 8.1
78.2%
Windows
10 Mobile
13.7%

7. Windows 10 Mobile Versions
October 19th, AdDuplex
More than 90% of Windows
10 Mobile users are now on
version 1607 or newer.
Developers targeting
Windows 10 Mobile can
probably start leaving 1511
users behind to take
advantage of the new OS
capabilities.
www.adduplex.com 7
Windows 10 Mobile 1511
9.5%
Windows 10 Mobile 1607
84.9%
Windows 10 Mobile RS2 (Insiders)
5.6%

8. Windows 10 PC Manufacturers
October 19th, AdDuplex
Lenovo has tied with Dell for
the second slot in PC
manufacturer space.
Other than that the order of
OEMs remains the same.
www.adduplex.com 8
HP
21.9%
Lenovo
11.6%
Dell
11.6%
Asus
11.0%
Acer
10.1%
Toshiba
5.2%
Microsoft
2.8%
Samsung
2.5%
Sony
1.5%
MSI
1.5%
Other
20.2%

9. Windows 10 (Desktop) Versions
October 19th, AdDuplex
It looks like Anniversary
Update has been finally
pushed more widely to PCs
and 1607 share has more
than doubled in the last
month.
It is now on 76.6% of
Windows 10 PCs. Not as
pervasive as on Mobile yet,
but still a pretty solid number
for developers to start taking
advantage of the new
features.
www.adduplex.com 9
Windows 10
4.0%
Windows 10
1511
18.7%
Windows 10
1607
76.6%
Windows 10
RS2 (Insiders)
0.7%

10. 3 new great apps from AdDuplex Garage
Random Tool
One Tap Reminders
One Tap Messages
Random Tool is the ultimate randomizer for whenever you need to make a choice of any kind.
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Send SMS, emails and other messages with just one tap right from your start screen. Create
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bunch of unnecessary extra steps.
One Tap Reminders lets you create and use reminders very easily and quickly. Pin any
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