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We The Savers

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Adam Broitman
Adam Broitman

A review of ING's latest social effort

BusinessTechnology
1 of 10
We The Savers ING’s New Microsite
A Flash Microsite, How Novel
Search Engine Candy? ,[object Object],[object Object]
It Looks Like People Have Signed, but Why? ,[object Object]
Why The Hell Would I Add This To My Social Life, Where is the Value? ,[object Object]
At Least The Forums are Not In Flash
Still, The Markup Is Pretty Poor ,[object Object]
The Saving Grace? ,[object Object]
Obligatory Facebook Fan Page ,[object Object]
Final Grades Social Strategy C Video Strategy C Value to Consumers F Creativity D Distributed Web Strategy C Overall Web Presence D

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