Claus

929 views

Published on

A walk through of Palm Centro's holiday initiative: Claus

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
929
On SlideShare
0
From Embeds
0
Number of Embeds
22
Actions
Shares
0
Downloads
5
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Claus

  1. 1. Claüs Palm Centro’s Holiday Campaign
  2. 2. <ul><li>I functioned for centuries as a recluse, only emerging once a year under the cover of darkness to spread joy. I was feeling a little down. I spent all day staring out the window eating cookies. But that all changed when I received a mysterious gift—a new Palm Centro. That was the moment when Santa became Claüs. The phone inspired me to turn my life around, I got in shape, found a new tailor, it’s like I feel 30 years younger. My operation is so streamlined now, I finally have time to get out and meet the world. If you see me around town walking my reindeer, courtside at the Lakers game, or distributing holiday cheer at my mistletoe shop don’t be afraid to stop me and tell me your holiday wish. But don’t try and sit on my lap, a fist bump will do. </li></ul>
  3. 3. <ul><li>Not overly branded </li></ul><ul><ul><li>Small branded call to action above the fold </li></ul></ul>
  4. 4. The only ad on the entire page
  5. 5. Lots of content—and it is pretty funny
  6. 6. Apps are almost an afterthought
  7. 7. The Apps are mindless as any other Facebook app still, I played with it for a while 
  8. 8. The usual suspects
  9. 9. I love this part—the songs are actually pretty good
  10. 10. Win your xmas wish via text
  11. 11. A great lead generation tool

×