Circus Intro
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  • We found new ways to tell stories for many different brands. <br />
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Circus Intro Presentation Transcript

  • 1. Introduction
  • 2. Circ.us is a creative communications firm that helps brands and their agencies tell stories through innovation and participation.
  • 3. Story Elements Pc St Desktop Strategy Mo Tv Ga Se AR Ap An Mobile Television Gaming Search Aug. Reality Application Analytics Pr Sc So Vo PM We Ev Print OOH Screen Social Video Paid Media Web Evolution
  • 4. Circ.us Performances
  • 5. Louis Vuitton Earth Day Global Green/Email Blast
  • 6. Email Design
  • 7. Hennessy Lady Hennessy
  • 8. DKNY IPhone Banner Ads
  • 9. Augmenting Kim Kardashian Carls Jr. Kim K. Salad Lunch Date
  • 10. Carls Jr. Digital AOR, 72andSunny, sent Kim to Circ.us on a green screen, with a dream
  • 11. Alongside 72andSunny, we dreamt of how Kim K. could fly
  • 12. Using augmented reality, we explored ways to make Kim fly
  • 13. We tested and tested until...
  • 14. She Flew Above Our Heads and Our Hearts
  • 15. We were not the only ones in love
  • 16. Through interactive commands we made her dance, punch, kick and more
  • 17. Circ.us Services •Augmented Reality Development/Programming •3D/2D Art •Interface Design •Video Editing •Actionscript
  • 18. Objectives •Promote Cisco’s Borderless Networks initiative to IT professionals •Create an engaging lead generation tool to be deployed via direct mail •Innovate
  • 19. Cisco Borderless Networks Max Liberty’s Escape from The Shackles of Old Network Infrastructure
  • 20. Introducing Max Liberty In order to promote their new “Borderless Networks” initiative to IT professionals, Cisco turned to Circ.us. Along with RG Creations, our solution was a direct mail cube in which all four sides were triggers for a different level of a multi-level augmented reality gaming experience.
  • 21. In order to overcome potential barriers to entry, influential IT professionals were sent everything they would need to get started.
  • 22. Circ.us Services •Ideation/Strategy •Augmented Reality Development/Programming •Game Design/Leveling/QA •3D/2D Art •Interface Design •Sound Design •Copywriting •Game Hosting and Analytics
  • 23. “All The Worlds a Circ.us” Thanks: adam@circ.us
  • 24. The Tent is Now Closed.