Don't fail me now

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Businesses using social media typically share common goals - to increase brand awareness and generate leads. There are many benefits when using social channels for business, but opportunities are often two-faced and hide an underlying challenge.

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Don't fail me now

  1. 1. Don’t #Fail Me NowCommon struggles businesses face when using social media www.act-on.com | @ActOnSoftware | #ActOnSW
  2. 2. Excessive tweetingYou probably don’t have 63 useful things tosay every day. (key word: useful) Moderationis key! www.act-on.com | @ActOnSoftware | #ActOnSW
  3. 3. Incorrect use of hashtags#Don’t #overuse #hashtags, but know whenone can propel your #marketing message. Tryusing Topsy to identify #tags relevant to yourbiz. www.act-on.com | @ActOnSoftware | #ActOnSW
  4. 4. Ignoring your users (aka potential customers)Stay social, ask questions, engage andlisten. Your customers have options, youdon’t. www.act-on.com | @ActOnSoftware | #ActOnSW
  5. 5. Using only text on G+Adding media toyour G+ pageadds interest andprovides value toyour customers(e.g. video,reports, photos…). www.act-on.com | @ActOnSoftware | #ActOnSW
  6. 6. Disregarding LinkedIn groupsWhatever your expertise is, chances arethere is a group for it. Use this opportunity tonetwork & connect. www.act-on.com | @ActOnSoftware | #ActOnSW
  7. 7. You snooze, you loseSocial media = constant change. Keepexploring, learning & embracing new socialmedia methods. www.act-on.com | @ActOnSoftware | #ActOnSW
  8. 8. Connect with us Facebook Twitter Google Plus LinkedInMarketing Action Blogwww.act-on.com | @ActOnSoftware | #ActOnSW

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