SlideShare a Scribd company logo
1 of 16
1. Content Marketing 
Shifting towards higher quality and visual story telling 
Content marketing takes on many 
forms, such as blogs, case studies, 
how-to articles, white papers, 
application notes and more visual 
sources, like webinars, infographics, 
photos and product videos. 
Download the eBook
2. Search and Social Media New Level of Integration and Collaboration 
Some experts suggest 
SEO and social media 
marketing will merge 
into a new discipline. 
Download the eBook
3. Branding Invest in Authenticity and Thought Leadership 
Companies need to 
invest in marketing that 
allow them to establish a 
level of authenticity with 
their audience. 
Download the eBook
4. Retargeting Growing in Effectiveness 
Because retargeting is 
growing in popularity, the 
options available to small 
business, marketers and 
advertisers is growing. 
Download the eBook
Paid Search Continues to Dominate 
Spend Your Money on the Right Content and Platform 
While Google dominates the 
field, there are several players 
investing in delivering a PPC 
option that meet the needs 
of small businesses. 
5. 
Download the eBook
6. Evolution of Direct Email 
Segmentation, Personalization, Responsive Design 
Those that shy away from 
email marketing because of 
their own perception that 
emails are a nuisance will fall 
behind their competitors who 
have embraced it. 
Download the eBook
7. The Mobile Revolution Mobile-Friendly Content and Engagement is a Must 
If you don’t have 
a mobile 
strategy, get one. 
Download the eBook
8. Marketing Automation Leverage the Right Tools and Cloud Solutions 
A trend that you’ll see in 
2015 is the adoption of 
marketing automation by 
businesses of all sizes. 
Download the eBook
9. Business Intelligence On-Demand, Actionable Analytics 
Marketing data will become 
a crucial point in any 
marketing endeavor and its 
acquisition will be easier and 
faster. 
Download the eBook
10. Now Hiring 
The Rise of the Marketing Technologist 
A Marketing Technologist is a 
hybrid of someone who 
understands your product, 
your customer and is a tech-savvy 
marketer. Get one. 
Download the eBook
Where are you spending your marketing budget in 2015? 
DOWNLOAD THE EBOOK 
It’s that time again to budget for the coming 
marketing year. Have you made all the right 
choices? Download the new eBook “Top 10 
Online Marketing Trends for 2015” and 
compare your plan against what the rest of the 
industry is doing. 
Download the eBook
www.ActiveDEMAND.com  info@ActiveDEMAND.com  1.855.782.7041 
© 2014 JumpDEMAND Inc. All rights reserved. 
The contents of this document are the property of JumpDEMAND Inc. No part of it may be reproduced or transmitted in any 
form or by any means, except as permitted by written license agreement with JumpDEMAND Inc. 
JumpDEMAND Inc. has made every reasonable attempt to ensure the completeness and accuracy of this document, 
however, the information contained in this document is subject to change without notice, and does not represent a 
commitment on the part of JumpDEMAND Inc.

More Related Content

Viewers also liked

Why Content Marketing Fails
Why Content Marketing FailsWhy Content Marketing Fails
Why Content Marketing FailsRand Fishkin
 
Digital Marketing PPT(Presentation) - Digital Marketing Strategies
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesDigital Marketing PPT(Presentation) - Digital Marketing Strategies
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesWeb Trainings Academy
 
50 Expert Tips for Getting Started on Social Media
50 Expert Tips for Getting Started on Social Media50 Expert Tips for Getting Started on Social Media
50 Expert Tips for Getting Started on Social MediaConstant Contact
 
6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media Strategy6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media StrategyMark Schaefer
 
Go Viral on the Social Web: The Definitive How-To guide!
Go Viral on the Social Web: The Definitive How-To guide!Go Viral on the Social Web: The Definitive How-To guide!
Go Viral on the Social Web: The Definitive How-To guide!XPLAIN
 
The Art of Visual Content and the Science That Makes it Convert
The Art of Visual Content and the Science That Makes it Convert The Art of Visual Content and the Science That Makes it Convert
The Art of Visual Content and the Science That Makes it Convert Uberflip
 
Why Visual Content Works
Why Visual Content WorksWhy Visual Content Works
Why Visual Content WorksMatt Siltala
 
Experiences: The Seventh Era Of Marketing
Experiences: The Seventh Era Of MarketingExperiences: The Seventh Era Of Marketing
Experiences: The Seventh Era Of MarketingThe Content Advisory
 
Secrets to building an actionable audience
Secrets to building an actionable audienceSecrets to building an actionable audience
Secrets to building an actionable audienceMark Schaefer
 
Using Analytics To Solve The Right Problems
Using Analytics To Solve The Right ProblemsUsing Analytics To Solve The Right Problems
Using Analytics To Solve The Right ProblemsHiten Shah
 
Psychology Hacks to Boost your Marketing
Psychology Hacks to Boost your MarketingPsychology Hacks to Boost your Marketing
Psychology Hacks to Boost your MarketingMoving Targets
 
Choosing easier. How businesses can improve the experience of choosing.
Choosing easier. How businesses can improve the experience of choosing.Choosing easier. How businesses can improve the experience of choosing.
Choosing easier. How businesses can improve the experience of choosing.TED Talks
 
8 Free Types of Marketing Strategies
8 Free Types of Marketing Strategies8 Free Types of Marketing Strategies
8 Free Types of Marketing StrategiesBrian Downard
 
How To Suck at Marketing
How To Suck at MarketingHow To Suck at Marketing
How To Suck at MarketingHubSpot
 
How to Write, Test and Optimise Effective AdWords Ad Copies
How to Write, Test and Optimise Effective AdWords Ad CopiesHow to Write, Test and Optimise Effective AdWords Ad Copies
How to Write, Test and Optimise Effective AdWords Ad CopiesCrealytics
 

Viewers also liked (20)

Why Content Marketing Fails
Why Content Marketing FailsWhy Content Marketing Fails
Why Content Marketing Fails
 
Digital Marketing PPT(Presentation) - Digital Marketing Strategies
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesDigital Marketing PPT(Presentation) - Digital Marketing Strategies
Digital Marketing PPT(Presentation) - Digital Marketing Strategies
 
The digital marketing ppt
The digital marketing pptThe digital marketing ppt
The digital marketing ppt
 
Digital Marketing PPT
Digital Marketing PPTDigital Marketing PPT
Digital Marketing PPT
 
50 Expert Tips for Getting Started on Social Media
50 Expert Tips for Getting Started on Social Media50 Expert Tips for Getting Started on Social Media
50 Expert Tips for Getting Started on Social Media
 
6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media Strategy6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media Strategy
 
Go Viral on the Social Web: The Definitive How-To guide!
Go Viral on the Social Web: The Definitive How-To guide!Go Viral on the Social Web: The Definitive How-To guide!
Go Viral on the Social Web: The Definitive How-To guide!
 
no brand is your friend
no brand is your friendno brand is your friend
no brand is your friend
 
The Art of Visual Content and the Science That Makes it Convert
The Art of Visual Content and the Science That Makes it Convert The Art of Visual Content and the Science That Makes it Convert
The Art of Visual Content and the Science That Makes it Convert
 
Why Visual Content Works
Why Visual Content WorksWhy Visual Content Works
Why Visual Content Works
 
DO GOOD (Better)
DO GOOD (Better)DO GOOD (Better)
DO GOOD (Better)
 
Experiences: The Seventh Era Of Marketing
Experiences: The Seventh Era Of MarketingExperiences: The Seventh Era Of Marketing
Experiences: The Seventh Era Of Marketing
 
Secrets to building an actionable audience
Secrets to building an actionable audienceSecrets to building an actionable audience
Secrets to building an actionable audience
 
Using Analytics To Solve The Right Problems
Using Analytics To Solve The Right ProblemsUsing Analytics To Solve The Right Problems
Using Analytics To Solve The Right Problems
 
Psychology Hacks to Boost your Marketing
Psychology Hacks to Boost your MarketingPsychology Hacks to Boost your Marketing
Psychology Hacks to Boost your Marketing
 
Choosing easier. How businesses can improve the experience of choosing.
Choosing easier. How businesses can improve the experience of choosing.Choosing easier. How businesses can improve the experience of choosing.
Choosing easier. How businesses can improve the experience of choosing.
 
8 Free Types of Marketing Strategies
8 Free Types of Marketing Strategies8 Free Types of Marketing Strategies
8 Free Types of Marketing Strategies
 
How To Suck at Marketing
How To Suck at MarketingHow To Suck at Marketing
How To Suck at Marketing
 
How to Write, Test and Optimise Effective AdWords Ad Copies
How to Write, Test and Optimise Effective AdWords Ad CopiesHow to Write, Test and Optimise Effective AdWords Ad Copies
How to Write, Test and Optimise Effective AdWords Ad Copies
 
Get ready for Marketing 2020
Get ready for Marketing 2020Get ready for Marketing 2020
Get ready for Marketing 2020
 

Recently uploaded

Storyboards for my Final Major Project Video
Storyboards for my Final Major Project VideoStoryboards for my Final Major Project Video
Storyboards for my Final Major Project VideoSineadBidwell
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...CIO Business World
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfHigher Education Marketing
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...Ahrefs
 
The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...sowmyrao14
 
Best digital marketing e-book form bignners
Best digital marketing e-book form bignnersBest digital marketing e-book form bignners
Best digital marketing e-book form bignnersmuntasibkhan58
 
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the InternetExploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internetnehapardhi711
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...CIO Business World
 
Understanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guideUnderstanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guidePartnercademy
 
Exploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfExploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfadult marketing
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityMonishka Adhikari
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...Hugues Rey
 
Codes and Conventions of Film Magazine Covers.pptx
Codes and Conventions of Film Magazine Covers.pptxCodes and Conventions of Film Magazine Covers.pptx
Codes and Conventions of Film Magazine Covers.pptxGeorgeCulica
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local LeadsSearch Engine Journal
 
What’s the difference between Affiliate Marketing and Brand Partnerships?
What’s the difference between Affiliate Marketing and Brand Partnerships?What’s the difference between Affiliate Marketing and Brand Partnerships?
What’s the difference between Affiliate Marketing and Brand Partnerships?Partnercademy
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies bruguardarib
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFarrel Brest
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garsiderobwhite630290
 
From Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOFrom Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOSzymon Słowik
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationAli Raza
 

Recently uploaded (20)

Storyboards for my Final Major Project Video
Storyboards for my Final Major Project VideoStoryboards for my Final Major Project Video
Storyboards for my Final Major Project Video
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdf
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
 
The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...
 
Best digital marketing e-book form bignners
Best digital marketing e-book form bignnersBest digital marketing e-book form bignners
Best digital marketing e-book form bignners
 
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the InternetExploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
 
Understanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guideUnderstanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guide
 
Exploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfExploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdf
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic Creativity
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
 
Codes and Conventions of Film Magazine Covers.pptx
Codes and Conventions of Film Magazine Covers.pptxCodes and Conventions of Film Magazine Covers.pptx
Codes and Conventions of Film Magazine Covers.pptx
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
 
What’s the difference between Affiliate Marketing and Brand Partnerships?
What’s the difference between Affiliate Marketing and Brand Partnerships?What’s the difference between Affiliate Marketing and Brand Partnerships?
What’s the difference between Affiliate Marketing and Brand Partnerships?
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview Assignment
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
 
From Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOFrom Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEO
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store Optimization
 

Top 10 Online Marketing Trends for 2015

  • 1.
  • 2. 1. Content Marketing Shifting towards higher quality and visual story telling Content marketing takes on many forms, such as blogs, case studies, how-to articles, white papers, application notes and more visual sources, like webinars, infographics, photos and product videos. Download the eBook
  • 3. 2. Search and Social Media New Level of Integration and Collaboration Some experts suggest SEO and social media marketing will merge into a new discipline. Download the eBook
  • 4.
  • 5. 3. Branding Invest in Authenticity and Thought Leadership Companies need to invest in marketing that allow them to establish a level of authenticity with their audience. Download the eBook
  • 6. 4. Retargeting Growing in Effectiveness Because retargeting is growing in popularity, the options available to small business, marketers and advertisers is growing. Download the eBook
  • 7. Paid Search Continues to Dominate Spend Your Money on the Right Content and Platform While Google dominates the field, there are several players investing in delivering a PPC option that meet the needs of small businesses. 5. Download the eBook
  • 8. 6. Evolution of Direct Email Segmentation, Personalization, Responsive Design Those that shy away from email marketing because of their own perception that emails are a nuisance will fall behind their competitors who have embraced it. Download the eBook
  • 9.
  • 10. 7. The Mobile Revolution Mobile-Friendly Content and Engagement is a Must If you don’t have a mobile strategy, get one. Download the eBook
  • 11.
  • 12. 8. Marketing Automation Leverage the Right Tools and Cloud Solutions A trend that you’ll see in 2015 is the adoption of marketing automation by businesses of all sizes. Download the eBook
  • 13. 9. Business Intelligence On-Demand, Actionable Analytics Marketing data will become a crucial point in any marketing endeavor and its acquisition will be easier and faster. Download the eBook
  • 14. 10. Now Hiring The Rise of the Marketing Technologist A Marketing Technologist is a hybrid of someone who understands your product, your customer and is a tech-savvy marketer. Get one. Download the eBook
  • 15. Where are you spending your marketing budget in 2015? DOWNLOAD THE EBOOK It’s that time again to budget for the coming marketing year. Have you made all the right choices? Download the new eBook “Top 10 Online Marketing Trends for 2015” and compare your plan against what the rest of the industry is doing. Download the eBook
  • 16. www.ActiveDEMAND.com  info@ActiveDEMAND.com  1.855.782.7041 © 2014 JumpDEMAND Inc. All rights reserved. The contents of this document are the property of JumpDEMAND Inc. No part of it may be reproduced or transmitted in any form or by any means, except as permitted by written license agreement with JumpDEMAND Inc. JumpDEMAND Inc. has made every reasonable attempt to ensure the completeness and accuracy of this document, however, the information contained in this document is subject to change without notice, and does not represent a commitment on the part of JumpDEMAND Inc.