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“Using Acrolinx SEO Rules as Part of a Search-Based Content Strategy”
Join Bob Lee as he shares a process for using keyword research and Acrolinx SEO rules as part of a comprehensive search-based content strategy. He will show the basics of using Google Adwords and Google Insights to determine which keywords are important for your customers, and then describe the process that has been used at Symantec to tune content using the Acrolinx IQ Suite's new SEO rules.
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