Engaging clinical staff and non-usersPresentation Transcript
Engaging clinical staff andnon-usersAndrew Milne
Establishing yourrelationship with usersWhat do we want users to know about us?Something oldSomething newSomething borrowedSomething blue
Why should I engage?Information skills training can beused during appraisals.Doctors - prepare to revalidate!Engaging with the library ensuresbest practice and currentawareness.
Outreach activitiesAssisting in the running of aJournal Club by providingcopies of articles and literaturesearches.Encourage ongoing debatethrough hash-tagging.#croydonjc?Unconferencing: hostingcasual events for clinicians andlibrarians to share bestpractice, tools and resources.
DIY Information SkillsEncourage users to identify skills gaps - put the fear of god into them!St. George’s University uses self-assessment involving information skills inbelievable scenarios.Use of open source software such as VUE or licensed software such asDecisionSim.The outcome? Half of their students used the self-assessment resource,with around half of the participants subsequently signing up for trainingsessions.Participation was incentivised with certiﬁcates of completion, plus credit.
There’s an app forthat...Guy’s & St. Thomas’ currently provide aniPhone app detailing hospital policies.Can Croydon offer something similar?How can an OPAC be integrated into suchan app?Hi-tech wards may be a pipe dream, butwe should prepare to be catering to tech-savvy clinical staff with next nextgeneration hardware. Be ready to meettheir expectations!
Being social or socialnetworking?
Echo chamber 2.0Too many libraries implement social media tools without considering theirimpact.It is vital to create performance indicators for social media as one wouldany other operation.Nobody listening? Change your tactic, try harder, or stop wasting time.Talking to yourself isn’t engaging anyone!The key is to engage and discuss as well as simply broadcast. Don’t justbe social, network!
What have you done for me lately?Co-creation and co-curation builds a librarycommunity to supplement the library service.User input can be valuable - catalogue 2.0 andwikis can build further upon a library’s keyresources. “By users, for users.”Library input can be equally as valuable - aregular mail-out could publicise e-holdings ofstaff publications and raise impact, awarenessand morale.There could even be...
...A hospital repository?While copyright and embargoes may stand in the way of an institutionalrepository for research published in journals, internal presentations andreports may beneﬁt from deposit.Audits, teaching materials, and presentations would be available to all staff:knowledge runs free and impact is raised.Staff producing these materials would engage with the library to securesmooth deposits of their work and receive help when necessary.One step further towards greater transparency and availability of researchwithin the NHS?
Good old-fashionedpaperWe might be tech-savvy, but clinical staff willbe from a diverse range of backgrounds, agesand skill levels.Some doubt the ability of hospitals to gopaperless - not to mention the desirability ofsuch a prospect!Embrace the new, but don’t reject the ‘old’or we risk alienating potentially vitalstakeholders.Postcards and posters on wards, in ofﬁces,and in the mess with contact details.Literature search and training session forms.
Non-medical stock and playing to library stereotypesWe needn’t stock only Davidson - what aboutZhivago?Introducing ﬁction can help users to see thelibrary in a different light - as a space to unwindas well as space to research.It can also increase user involvement through abook exchange scheme.
How do we craft a servicemore users engage with?CreativityRelevanceAwareness of audienceForesightTradition