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ACMA's Communications report 2012-13
 

ACMA's Communications report 2012-13

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The Australian Communications and Media Authority's Communications report 2012-13 looks at Australia's changing media and communications environment and its progress in the digital economy.

The Australian Communications and Media Authority's Communications report 2012-13 looks at Australia's changing media and communications environment and its progress in the digital economy.

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    ACMA's Communications report 2012-13 ACMA's Communications report 2012-13 Presentation Transcript

    • Communications report 2012–13 Joseph Di Gregorio Manager, Communications Analysis Section
    • Digital economy—part of daily life
    • Australians ‘mix and match’ Changing preferences Going mobile Daily life Intensity of online participation Over-thetop
    • Changing communications preferences Have used in the six months to May 2012 91 93 Have used in the six months to May 2013 78 76 52 81 84 83 86 57 42 45 35 35 8 9 Public payphone Instant Internet telephony (e.g., VoIP, Skype)Facebook, telephone at home a mobile phoneEmail messaging Social networking (e.g., Fixed-line blogging) Texting from Mobile phone calls
    • Mix and match—number of communications services used in the 6 months to May 2013 (% of population 18 years+) 40% 22% 18% 7% 9% 4% 1 2 3 4 Number of communications services used 5 6 or more
    • Age and communications choices—service most used > 29 per cent of adults mobile phone voice calls: > 21 per cent respectively 18–24 year-olds and persons 65+ > 34 per cent for persons aged 45–54 > 24 per cent texting from mobile phones: > 9 per cent for persons 65+ > 40 per cent for 18–24 year-olds > 20 per cent email > 5 per cent for 18–24 year-olds > 28 per cent for 55–64 > 16 per cent a home fixed-line telephone > 2 per cent for 18–24 year-olds > 45 per cent for persons 65+ > 9 per cent social networking > 1 per cent for 65+ > 26 per cent for 18–24 year-olds
    • Smartphone adoption by age, May 2013 89% 85% 81% 65% 49% 22% 18–24 25–34 35–44 45–54 55–64 65+
    • ―Mobile only‖ consumers (‗000s people 18 years+) 3,682 3,129 2,531 2,038 1,533 Jun-09 Jun-10 Jun-11 Jun-12 Jun-13
    • ―Mobile only‖ phenomenon—who are they and is it spreading? % of total “mobile only” population 41 39 28 Jun-09 20 Jun-13 16 13 11 13 9 5 18–24 25–34 35–44 45–54 55–64 3 4 65+
    • OTT communications driving change (‗000s people 18 years+) Total use VoIP Computer/laptop Mobile phone Tablet (e.g., iPad) 4,342 3,602 2,759 2,107 3,610 4,593 3,678 2,970 2,244 1,624 1,063 616 47 84 Jun-09 Jun-10 264 142 Jun-11 966 386 Jun-12 Jun-13
    • OTT users (mobile and tablet VoIP)—who are they? > At June 2013, of mobile phone VoIP users: > 17 per cent aged 18–24 > 40 per cent aged 25–34 > 21 per cent aged 35–44 > 13 per cent aged 45–54 > 10 per cent aged 55+ > At June 2013, of tablet VoIP users: > 15 per cent aged 18–24 > 24 per cent aged 25–34 > 25 per cent aged 35–44 > 16 per cent aged 45–54 > 20 per cent aged 55+
    • Stepping back—the whole picture (SIOs, millions) Mobiles services in operation Fixed-line telephone services in operation 29.3 30.2 31.1 26 18.4 11.1 8 10.6 12.7 10.8 14.3 11.4 19.8 21.3 22.1 24.2 16.5 11.6 11.7 11.5 11.3 10.9 11.3 10.7 10.6 10.5 10.4 10.3
    • Going online (% of population 18 years+) Use the internet via a mobile phone* Home internet connection 75 71 63 77 66 Home broadband connection 79 69 80 80 70 74 56 42 32 21 9 8 Jun-08 Jun-09 Note: * Relates to use during June. 13 Jun-10 Jun-11 Jun-12 Jun-13
    • Devices used to access the internet (% of home internet users) Six months to May 2012 78 76 73 69 61 Six months to May 2013 67 47 29 19 23 16 15 14 15 10 7 Laptop computer Desktop computer Tablet computer (e.g., iPad) Mobile phone Other games console (e.g., Xbox, gamesiPod touch) Television Mp3 player Playstation, Wii) Portable (e.g., console (e.g., PSP, Nintendo DS
    • Mix and match—number of devices used to access the internet in the 6 months to May 2013 23% 21% 20% 18% 1 18% 2 3 4 Number of devices used to access the internet 5 or more
    • Age and devices used to access the internet > Most used device to access the internet in the 6 months to May 2013: > 35 per cent laptop (42 per cent for internet users 18–24) > 31 per cent desktop (48 per cent for internet users 65+) > 20 per cent mobile phone (34 per cent for internet users 25– 34) > 11 per cent tablet (18 per cent for internet users 35–44). > In terms of the number of devices used to access the internet: > 21 per cent of internet users had used 5 or more devices: > 33 per cent for internet users aged 18–24 > 32 per cent for internet users aged 35–44.
    • Intensity of online participation—going online more than once a day 65 62 60 56 52 49 Jun-08 Jun-09 Jun-10 Jun-11 Jun-12 Jun-13
    • Activities performed online (% internet users 18 years+) 6 months to May 2013 6 months to May 2012 96 95 95 94 Email Research or gathering information General web browsing or surfing 80 77 Banking or paying bills online Using a cloud computing service 71 65 63 65 62 58 55 58 57 56 56 Buying or selling goods or services Social networking Streaming video or audio content Work at home or study Accessing or submitting information to government… 55 Downloading a mobile application Streaming OVC services (IPTV, catch-up TV, etc) 43 49 46 Downloading video or audio content Gaming 49 22 23 79 95 94
    • More intensive online participation (% internet users 18 years+) None 54 5+ 53 44 43 38 39 35 33 1–4 37 34 30 28 27 17 24 23 12 Jun-08 Jun-09 Jun-10 Jun-11 Jun-12 Jun-13
    • Age and intensity of online participation > Significant growth in intensity of online participation across all age groups in Australia during the period June 2008–June 2013. > Still sizeable age differences in terms of the number of activities performed online still evident. > During June 2013: > 70 per cent of internet users aged 25–34 undertook 5 or more activities online during the period (the most intensive online participants). > 2nd most ‘intensive’ online participants, internet users aged 18–24 with 60 per cent undertaking 5 or more activities online. > In comparison, 32 per cent of internet uses aged 65+ undertook 5 or more activities online.
    • Terabytes of data downloaded (quarter ending..) 700,000 629,964 600,000 526,472 500,000 400,000 389,130 Fixed-line broadband Wireless* broadband 322,280 300,000 Mobile handset 254,947 200,000 100,000 19,149 23,142 25,301 28,196 0 Jun-11 Dec-11 Jun-12 Dec-12 27,232 19,636 Jun-13
    • Average volume of data downloaded Quarter ending Jun-12 Quarter ending Dec-12 Quarter ending Jun-13 107.9 Gigabytes 91.7 69.5 4.2 Fixed broadband 4.6 4.3 Wireless broadband 0.61 0.79 1.0 Mobile handset
    • Growth in streaming activities (‗000s users during June) 4,991 4,395 Streamed video (e.g., YouTube) 2,617 2,058 Streamed music 1,709 1,556 Streamed TV (e.g., ABC iView) Downloaded TV programs 1,584 1,161 Streamed radio 1,536 1,224 Downloaded video clips 1,333 1,141 Downloaded feature-length movie 1,233 918 Streamed feature-length movie 660 278 Jun-13 Jun-12
    • Which groups are driving growth in take-up of professional online video content services? > In six months to May 2013, 7.86 million people (aged 18 years+) were estimated to have used a OVC service, up 52 per cent from the six months to May 2013. > 1.94 million people (aged 18 years+) used video on demand services: > 14 per cent of these people were aged 18–24 > 48 per cent of these people were 25–44 > 33 per cent were 45–64. > 6.69 million people used an online catch-up TV service > 14 per cent of these were aged 18–24 > 45 per cent of these people were 25–44 > 31 per cent were 45–64.
    • Australians ‘mix and match’ Changing preferences Going mobile Daily life Intensity of online participation Over-thetop
    • Something for everyone—new content formats www.acma.gov.au/commsreport Infographic Blog Tweets HTML YouTube Data sets
    • Sign-up for our research updates communications.analysis@acma.gov.au
    • Thank you Any questions?