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How to Select Property Management Software

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    Notes on slide 1

    Pass out index cards

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    Albert – this is a little confusing….what’s the diff between enhancements, features, functionality?

    Pass out index cards

    Pass out index cards

    Forget about what you care about, start with your customers and what they want from you Remember this throughout all aspects of your marketing – what is in it for your customer

    Pass out index cards

    Pass out index cards

    Forget about what you care about, start with your customers and what they want from you Remember this throughout all aspects of your marketing – what is in it for your customer

    Forget about what you care about, start with your customers and what they want from you Remember this throughout all aspects of your marketing – what is in it for your customer

    Albert – this is a little confusing….what’s the diff between enhancements, features, functionality?

    Albert – this is a little confusing….what’s the diff between enhancements, features, functionality?

    Albert – this is a little confusing….what’s the diff between enhancements, features, functionality?

    Pass out index cards

    Pass out index cards

    Pass out index cards

    Albert – this is a little confusing….what’s the diff between enhancements, features, functionality?

    Pass out index cards

    Forget about what you care about, start with your customers and what they want from you Remember this throughout all aspects of your marketing – what is in it for your customer

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    How to Select Property Management Software - Presentation Transcript

    1. Albert Oaten, Appfolio July 16, 2009 Choosing Software is hard
    2. What is this? Confidential ©2008
    3. Accounting software circa 1900 Confidential ©2008
    4. Hard to argue with free. No electricity needed. Confidential ©2008
    5. Today’s Goals:
        • How do I know that I’m at a point that a property management software system makes sense for me? (Hint: It may not.)
        • If it does make sense, how do I go about making a decision about which one is right for me?
        • Enjoy ourselves
      Confidential ©2008
    6. Not All Features Are Created Equally Confidential ©2008
      • 4 wheels
      • 4 cylinders
      • 2 doors
      • Advanced suspension
      • Convertible
      • 4 wheels
      • 4 cylinders
      • 2 doors
      • Advanced suspension
      • Convertible
      X
    7. What things to consider?
        • Value
        • Product Fit
        • Company
        • References
      Confidential ©2008
    8. AppFolio Confidential ©2008
    9. Software Evolution Confidential ©2008
    10. Me v. Property Manager Confidential ©2008
        • Me
        • Property
        • Manager
    11. Me v. Property Manager Confidential ©2008
    12. The Internet is your server Confidential ©2008
    13. Internet is your server Confidential ©2008
    14. AppFolio Processes
      • 2000+ ‘submit feedbacks’ received to-date
      • 130 Functionality Improvements each month
      • 150 Enhancements
        • Approx 40 Features
        • Work orders
        • Craig’s List
        • Website Integration
        • ACH
        • Batch Email Owner Statements
        • Role Security
      Confidential ©2008
    15. Why Easy is actually Hard! Confidential ©2008
    16. Not All Features Are Created Equally Confidential ©2008
      • 4 wheels
      • 4 cylinders
      • 2 doors
      • Advanced suspension
      • Convertible
      • 4 wheels
      • 4 cylinders
      • 2 doors
      • Advanced suspension
      • Convertible
      X
    17. Our Past Confidential ©2008
        • Web-based remote access
        • SaaS
        • 30 employees at launch
        • Products:
    18. Our Past Confidential ©2008
    19. Our Past Confidential ©2008
        • Now over 700 employees
        • $250 million in annual revenue
    20. Appfolio – The Company – The Future
      • Experienced building online software for Small & Mid-sized businesses – Founded Citrix Online
        • Used by millions of people - GoToMeeting, GoToMyPC, GoToAssist
        • $250MM Annually
        • 700+ Employees
      • Well-funded
        • $22M in funding
        • Lead Investor – Cisco Systems
      • Best of the Best Engineers
        • 3 Professors
        • 4 PhDs
        • 12 Programmers with Graduate Degrees
      Confidential ©2008
    21. What things to consider?
        • Value
        • Product Fit
        • Company
        • References
      Confidential ©2008
    22. What Lies Ahead….? Confidential ©2008

    + AppFolioAppFolio, 2 months ago

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