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What’s On TV!? jessica
BACKGROUND <ul><li>Launched in March, 1991 </li></ul><ul><li>Distributed by IPC Media </li></ul><ul><li>Weekly magazine </...
GENERAL <ul><li>Lots of colour – pink, blue, yellow, purple </li></ul><ul><li>- colours clash a little, magazine has a clu...
TARGET AUDIENCE? <ul><li>Gossips </li></ul><ul><li>Women mostly </li></ul><ul><li>Interested in scandal </li></ul><ul><li>...
MAIN IMAGE <ul><li>Eastenders – popular soap, current storyline controversial (competing with large number of magazines at...
TEXT <ul><li>“ horror” in capital letters, biggest piece of text on the screen – attracts attention of reader </li></ul><u...
TEXT <ul><li>Language used is simplistic, yet dramatic </li></ul><ul><li>For other images no description used, only show t...
TEXT <ul><li>“ Your” used at top – personal, addresses the reader directly </li></ul><ul><li>Price says “ONLY 49p” – indic...
“ WHAT’S ON TV?” <ul><li>“ What’s on TV” is a question, makes readers wonder(?) </li></ul><ul><li>Red upon white, is easil...
 
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What’s On TV?

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Transcript of "What’s On TV?"

  1. 1. What’s On TV!? jessica
  2. 2. BACKGROUND <ul><li>Launched in March, 1991 </li></ul><ul><li>Distributed by IPC Media </li></ul><ul><li>Weekly magazine </li></ul><ul><li>49p </li></ul><ul><li>Soaps and reality TV, though documentaries and dramas are also featured </li></ul><ul><li>Belongs to IPC Media’s Connect group of women’s weekly magazines </li></ul>
  3. 3. GENERAL <ul><li>Lots of colour – pink, blue, yellow, purple </li></ul><ul><li>- colours clash a little, magazine has a cluttered appearance </li></ul><ul><li>Spiked bubbles </li></ul><ul><li>- attracts attention </li></ul><ul><li>- also, yellow around these (stands out) </li></ul><ul><li>Main image is negative </li></ul><ul><li>Images of soaps and drama – no documentaries advertised on cover </li></ul>
  4. 4. TARGET AUDIENCE? <ul><li>Gossips </li></ul><ul><li>Women mostly </li></ul><ul><li>Interested in scandal </li></ul><ul><li>Middle aged? </li></ul><ul><li>Housewives </li></ul><ul><li>Younger audience may read, but won’t necessarily purchase </li></ul>
  5. 5. MAIN IMAGE <ul><li>Eastenders – popular soap, current storyline controversial (competing with large number of magazines at this time) </li></ul><ul><li>Characters looking straight at audience, grim faces (negative to reflect story) </li></ul><ul><li>Female in front, looks glamorous but still ordinary (relatable?) </li></ul><ul><li>Female airbrushed, male looks plain – stress, worry (indicates negative story) </li></ul>
  6. 6. TEXT <ul><li>“ horror” in capital letters, biggest piece of text on the screen – attracts attention of reader </li></ul><ul><li>Buzzwords are “grieving” and “steals” – simplistic but still powerful, would compel audience to buy </li></ul><ul><li>Main article is white text with a pink outline, making it stand out against the blue background </li></ul><ul><li>- article in bottom right-hand corner has same style text, could indicate that these are the biggest stories of the week </li></ul>
  7. 7. TEXT <ul><li>Language used is simplistic, yet dramatic </li></ul><ul><li>For other images no description used, only show title </li></ul><ul><li>Top right-hand corner, calendar image, reminds us about New Year </li></ul><ul><li>The only puff of text mentions the New Year to attract audience </li></ul>
  8. 8. TEXT <ul><li>“ Your” used at top – personal, addresses the reader directly </li></ul><ul><li>Price says “ONLY 49p” – indicates magazine is cheap, perhaps essential. A bargain? </li></ul><ul><li>Font is neutral </li></ul><ul><li>Few words, mostly visual </li></ul>
  9. 9. “ WHAT’S ON TV?” <ul><li>“ What’s on TV” is a question, makes readers wonder(?) </li></ul><ul><li>Red upon white, is easily recognisable to consumers </li></ul><ul><li>Only piece of red on page, therefore stands out </li></ul><ul><li>Could indicate social background of targeted audience? </li></ul>
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