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Social Media Time Management
 

Social Media Time Management

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  • Strategies to keep you organized, inspired Daily & weekly activities to build ROIWhy your blog is the hub of it allYou Only Need To Join a Few Key NetworksA friend strategy will keep your reputation intact
  • Which services will you use?Which will you ignore?
  • On most sites you can look for people that are already part of your community in other networks. By linking all of your identities, you can allow for the important effect of “Ripple Marketing” Your reputation in this space will determine the readership you attract. Comments can generate interest and traffic for the writer and create a sense of ownership for the readers. Look for people already in your communityLink all your identitiesFocus on your reputationFind opportunities to involve your readers
  • SECTION 3: USE THE POWER OF THE HUB AND SPOKE PRINCIPLE SLIDE 16LESSON 1: Connecting online
  • Social media channels are being used for one to many communications, which fails to utilize their full range of capabilities. . The adoption of social networks is reaching all age demographics as the older generation adopts social networks in order to maintain communication with their children and grandchildren. In 2009, 38% of your members actively used social networking websites for business purposes.Based on current rates of adoption nationwide, we expect this number to be significantly higher in 2011. In 2011, 60% of the US adult population will be using social networks to communicate.Consumers have always turned to their trust networks to aid their decision making process. Adoption of social networking technology has increased the size and powers of those trust networks. Search engines have now integrated social networking data into their search engines. Social search takes a person’s social graph into account to enhance the relevance of search results using this data. Google was one of the first search engines to personalizes searches by its users to include content created and/or shared by people within a user’s social circle and has now been followed by other search engines like Bing and Yahoo.Understanding this change in consumer behavior and the behavior patterns of your members is essential to improving the effectiveness of your member communications and involvement.Social search has now become a key part of the modern consumer’s life, and members, overwhelmed with too many choices, turn to their online trust networks to help them find relevant information. Google’s addition of social search results makes this more of a ‘fait accompli” than a choice on the part of the member.
  • You may want to Claim your name even on places where you do not maintain an active presence http://knowem.comAddictomatic.comSpezify.com
  • SECTION 3: USE THE POWER OF THE HUB AND SPOKE PRINCIPLE SLIDE 16LESSON 1: Connecting online
  • SECTION 4: TAP INTO THE POWER OF YOUR LONG REALTY WEBSITE SLIDE 41LESSON 4: Using social media tools for effective online marketing
  • Social media channels are being used for one to many communications, which fails to utilize their full range of capabilities. . The adoption of social networks is reaching all age demographics as the older generation adopts social networks in order to maintain communication with their children and grandchildren. In 2009, 38% of your members actively used social networking websites for business purposes.Based on current rates of adoption nationwide, we expect this number to be significantly higher in 2011. In 2011, 60% of the US adult population will be using social networks to communicate.Consumers have always turned to their trust networks to aid their decision making process. Adoption of social networking technology has increased the size and powers of those trust networks. Search engines have now integrated social networking data into their search engines. Social search takes a person’s social graph into account to enhance the relevance of search results using this data. Google was one of the first search engines to personalizes searches by its users to include content created and/or shared by people within a user’s social circle and has now been followed by other search engines like Bing and Yahoo.Understanding this change in consumer behavior and the behavior patterns of your members is essential to improving the effectiveness of your member communications and involvement.Social search has now become a key part of the modern consumer’s life, and members, overwhelmed with too many choices, turn to their online trust networks to help them find relevant information. Google’s addition of social search results makes this more of a ‘fait accompli” than a choice on the part of the member.
  • Social media channels are being used for one to many communications, which fails to utilize their full range of capabilities. . The adoption of social networks is reaching all age demographics as the older generation adopts social networks in order to maintain communication with their children and grandchildren. In 2009, 38% of your members actively used social networking websites for business purposes.Based on current rates of adoption nationwide, we expect this number to be significantly higher in 2011. In 2011, 60% of the US adult population will be using social networks to communicate.Consumers have always turned to their trust networks to aid their decision making process. Adoption of social networking technology has increased the size and powers of those trust networks. Search engines have now integrated social networking data into their search engines. Social search takes a person’s social graph into account to enhance the relevance of search results using this data. Google was one of the first search engines to personalizes searches by its users to include content created and/or shared by people within a user’s social circle and has now been followed by other search engines like Bing and Yahoo.Understanding this change in consumer behavior and the behavior patterns of your members is essential to improving the effectiveness of your member communications and involvement.Social search has now become a key part of the modern consumer’s life, and members, overwhelmed with too many choices, turn to their online trust networks to help them find relevant information. Google’s addition of social search results makes this more of a ‘fait accompli” than a choice on the part of the member.
  • Social media channels are being used for one to many communications, which fails to utilize their full range of capabilities. . The adoption of social networks is reaching all age demographics as the older generation adopts social networks in order to maintain communication with their children and grandchildren. In 2009, 38% of your members actively used social networking websites for business purposes.Based on current rates of adoption nationwide, we expect this number to be significantly higher in 2011. In 2011, 60% of the US adult population will be using social networks to communicate.Consumers have always turned to their trust networks to aid their decision making process. Adoption of social networking technology has increased the size and powers of those trust networks. Search engines have now integrated social networking data into their search engines. Social search takes a person’s social graph into account to enhance the relevance of search results using this data. Google was one of the first search engines to personalizes searches by its users to include content created and/or shared by people within a user’s social circle and has now been followed by other search engines like Bing and Yahoo.Understanding this change in consumer behavior and the behavior patterns of your members is essential to improving the effectiveness of your member communications and involvement.Social search has now become a key part of the modern consumer’s life, and members, overwhelmed with too many choices, turn to their online trust networks to help them find relevant information. Google’s addition of social search results makes this more of a ‘fait accompli” than a choice on the part of the member.
  • SECTION 4: TAP INTO THE POWER OF YOUR LONG REALTY WEBSITE SLIDE 42LESSON 4: Using social media tools for effective online marketing
  • SECTION 4: TAP INTO THE POWER OF YOUR LONG REALTY WEBSITE SLIDE 38LESSON 4: Using social media tools for effective online marketing
  • SECTION 4: TAP INTO THE POWER OF YOUR LONG REALTY WEBSITE SLIDE 39LESSON 4: Using social media tools for effective online marketing
  • SLIDE 63SECTION 6: ONLINE PROFILE MANAGEMENT LESSON 2: Review productsTips to stay in complianceEND

Social Media Time Management Social Media Time Management Presentation Transcript

  • Managing it all: How to Manage Your Time and Your Commitment to Social Media and Get Resultswith Amy Chorew
  • What we Learn
    Choosing your Tools
    Strategies to keep you organized, inspired
    Online Profile Management
    You only need to join a few networks
    Getting to know you 
  • Social Networking
    3
    “The end result is always for a meeting face to face.”
  • Where to get started
    Sphere of Influence
    Referrals
    Cold Calls
    Geographic Farm
    Listings
    Buyer Agency
  • Building Your Community
    Look for people already in your community
    Link all your identities
    Become a valued member of the community
  • Go where your niche is:
    Are you a mom? Mom’s Blog
    Photographer? Flickr Group
    Women’s Council? Facebook Group
    Animal Lover? Animal Blog
    Gardener? Facebook
    Real Estate Agent? Linkedin Group
  • Learn the Sites
    http://www.facebook.com /help/
    http://learn.linkedin.com/
    http://support.twitter.com
    http://support.foursquare.com/home
    http://www.flickr.com/about/
    http://www.youtube.com/t/about
  • Create a Great Profile
  • Preparation
    Review others
    Use Word
    Long Version
    Short Version
    Reviewed by 3
    Photo Ready
    9
  • You need a Great Photo!300 x 300 pixels
  • Be Consistent
    Being Consistent across Social Media spaces makes it easier for people to find you and identify with you.
  • Include Social Media into Clients Record
    Social Search is powerful
  • Make it a practice to connect
    To acquire introductions
    Make Warm Sales Calls
  • Monitor your Connections
  • Monitor your Connections
  • Gist.com and Xobni.com
  • Creating an Online Handle
    Try - firstnamelastname
    (Amy Chorew)
    AmyChorew
     
     
    Try -first initial last name
    (Derek Overby)
    Doverby
     
     
    Try - first name last initial
    (Ginger Wilcox)
    Gingerw
     
     
     
     
    Try First Initial truncated Lastname
    (Teresa Boardman)
    TBoard
     
     Try - your market/firstname
     PhillyBill
     
    Try Something Clever work related
    RealtorMarney
  • Claim your Username – Namechk.com
  • Put a Plan in Place
    Pick One Site
  • Learn the Sites
    http://www.facebook.com /help/
    http://learn.linkedin.com/
    http://support.twitter.com/
    http://support.foursquare.com/home
    http://www.flickr.com/about/
    http://www.youtube.com/t/about
  • Put a Plan in Place
  • Search is Social
  • Online Activity
  • In 2011, 60% of the US adult population will be using social networks to communicate.
  • Social search has now become a key part of the modern consumer’s life, and members, overwhelmed with too many choices, turn to their online trust networks to help them find relevant information.
    The Like button
  • Consumers have always turned to their trust networks to aid their decision making process. Adoption of social networking technology has increased the size and powers of those trust networks.
  • The Online Conversation
    People see what you like and take the lead from you
    What are your friends doing?
    Don’t Steal my Prom Dress
  • What Do People Want To Read/See/Hear In Your Status Updates?
  • Don’t Be . . . That Guy . . .
    Let me sell to you…. Listen….. !
    I have good stuff !
    For Sale
    Hello? Listen to what I have…..
  • Be this Gal
  • What can you do?
    Share Links
  • Share links with your sphere
  • Automation Systems that work
    Posterous.com
    Hootsuite.com
    Seesmic.com
  • Quick tips to stay in compliance
    • Always verify information and be sure of your sources
    • Be careful of what you say
    • Monitor your sites
    • Keep up your education of potential violations of Code of Ethics
  • For Information About
    e-PRO classes
    for Your Company or Association
    contact
    Bill.Lublin@smminstitute.com