The World
    is
 Changing

 Atul Chitnis
 Chief Products Officer
    Geodesic Limited
A coloured man
with an Islamic name
       is the
President of the USA
The largest banks
   in the world
 are collapsing
Google
just declared
    a loss
Microsoft
is laying off
 5000 people
The Personal Computer
      is dying
The World is Changing
Lessons
Lesson #1
1987
1987

Bad old days
1987

Software Piracy
1987

SmartDIR, PAM, DOSutils...
1987

Rs.100
1987

1000's of copies sold
1987

Individuals, companies,
   banks, schools...
Lesson #1

If the product is good
and the price is right
    people will buy
Lesson #2
1989
1989

CSI Exhibition
1989

ABB
1989

Rs.1,500
1989

V.Senthil Kumar
1989

Rs.25,000
1989

ABB, ACC, CMIL, CSE...
Lesson #2

A product is more than
       just code
Lesson #3
1990
1990

CiX
1990

Modems
1990

Bad phone lines
1990

Thousands of users
Lesson #3

You can create markets
Lesson #4
1992
1992

Borland User Meet
1992

Pascal v/s C
Lesson #4

It's not the tools you use
   It's how you use them
Lesson #5
I guess we can say it now: The Bubble
has burst, welcome to the year 2000.
Tighten your belts, and get real.
Revenues are ...
http://twitter.com/achitnis/statuses/839386165
http://twitter.com/achitnis/statuses/839386165
Lesson #5

All lessons will be
     forgotten
Lesson #5

Those Who Forget History
Are Doomed to Repeat It
Hints
Today is History
Anticipate the future
  and build for it
Assume Connectivity
Local storage
no longer matters
Advertising
  doesn't
    pay
Unless you are

Google or Yahoo
Small is big
The biggest sellers
are mobile products
Build products
for your customers
Don't build products
       for VCs
VC Funding
    is not
   a viable
Business Model
Unless you are a VC
Thank You




Atul Chitnis
mail@atulchitnis.net
The world is changing
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The world is changing

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My keynote at Proto.IN, Jan 2009

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The world is changing

  1. 1. The World is Changing Atul Chitnis Chief Products Officer Geodesic Limited
  2. 2. A coloured man with an Islamic name is the President of the USA
  3. 3. The largest banks in the world are collapsing
  4. 4. Google just declared a loss
  5. 5. Microsoft is laying off 5000 people
  6. 6. The Personal Computer is dying
  7. 7. The World is Changing
  8. 8. Lessons
  9. 9. Lesson #1
  10. 10. 1987
  11. 11. 1987 Bad old days
  12. 12. 1987 Software Piracy
  13. 13. 1987 SmartDIR, PAM, DOSutils...
  14. 14. 1987 Rs.100
  15. 15. 1987 1000's of copies sold
  16. 16. 1987 Individuals, companies, banks, schools...
  17. 17. Lesson #1 If the product is good and the price is right people will buy
  18. 18. Lesson #2
  19. 19. 1989
  20. 20. 1989 CSI Exhibition
  21. 21. 1989 ABB
  22. 22. 1989 Rs.1,500
  23. 23. 1989 V.Senthil Kumar
  24. 24. 1989 Rs.25,000
  25. 25. 1989 ABB, ACC, CMIL, CSE...
  26. 26. Lesson #2 A product is more than just code
  27. 27. Lesson #3
  28. 28. 1990
  29. 29. 1990 CiX
  30. 30. 1990 Modems
  31. 31. 1990 Bad phone lines
  32. 32. 1990 Thousands of users
  33. 33. Lesson #3 You can create markets
  34. 34. Lesson #4
  35. 35. 1992
  36. 36. 1992 Borland User Meet
  37. 37. 1992 Pascal v/s C
  38. 38. Lesson #4 It's not the tools you use It's how you use them
  39. 39. Lesson #5
  40. 40. I guess we can say it now: The Bubble has burst, welcome to the year 2000. Tighten your belts, and get real. Revenues are back in fashion.
  41. 41. http://twitter.com/achitnis/statuses/839386165
  42. 42. http://twitter.com/achitnis/statuses/839386165
  43. 43. Lesson #5 All lessons will be forgotten
  44. 44. Lesson #5 Those Who Forget History Are Doomed to Repeat It
  45. 45. Hints
  46. 46. Today is History
  47. 47. Anticipate the future and build for it
  48. 48. Assume Connectivity
  49. 49. Local storage no longer matters
  50. 50. Advertising doesn't pay
  51. 51. Unless you are Google or Yahoo
  52. 52. Small is big
  53. 53. The biggest sellers are mobile products
  54. 54. Build products for your customers
  55. 55. Don't build products for VCs
  56. 56. VC Funding is not a viable Business Model
  57. 57. Unless you are a VC
  58. 58. Thank You Atul Chitnis mail@atulchitnis.net
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