Your SlideShare is downloading. ×
  • Like
Ice Cubes for Eskimos
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Now you can save presentations on your phone or tablet

Available for both IPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Ice Cubes for Eskimos

  • 286 views
Published

One of the worst ideas in the course "Technology Entrepreneurship Venture Lab 2012" which we are trying to lead it to a feasible and maybe best idea, …

One of the worst ideas in the course "Technology Entrepreneurship Venture Lab 2012" which we are trying to lead it to a feasible and maybe best idea,

the idea is selling ice cubes for eskimos

Published in Business , Self Improvement
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
286
On SlideShare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
3
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. ICE Ice Cubes for Eskimos~ The Good, the Bad, and the Ugly ~
  • 2. The "bad and ugly" idea!● Manufacturing and selling pure ice cubes to the Eskimos, to provide them with colder and healthier drinks!● This product targets rich elites who pay money for even when no value is added, only to boast about the fact of doing something different...
  • 3. What was "bad" about it?● No added value is provided via this product, as making the ice purer doesnt significantly reflect a healthier life● Target customers are only rich elites, not average working class people, which is socially unjustified● Very difficult to differentiate such ice from normal ice, so its not even that appealing for its consumers!
  • 4. Moving towards the "good"?● We offer not just crystal clear ice cubes, but pure colorful flavored ones● Just choose your preferred drink from a wide variety of natural flavors in your favorite rainbow color, pour hot water on it or heat it, and enjoy a tasty drink! There is no better way to have a handy drink anywhere!● Available in packages of different sizes, flavors, and colors for personal as well as market use
  • 5. Partnerships?!● Local pubs (provide ice cubes in their served beverages, either hot or cold)● Local supermarkets (sell ice having different sizes, colors, and flavors)● Soda manufacturers (provide ice cubes in vending machines)
  • 6. Marketing● Ads in pubs and shops● Street banners in highly populated neighborhood● Moving cars (like ice cream cars) will go through streets● Samples provided in hypermarkets● Raffles found in ice packets that can be exchanged with new packets● Discounted prices for schools to give ice cubes as gifts to kids for their good work
  • 7. Monetization● Cost of ice cubes packets● Yearly/monthly contracts with local pubs and shops● Yearly contracts with subscribed schools
  • 8. Thank you!