What is Web 3.0? Dr. Augustine Fou June 16, 2009. June 16, 2009.

Evolution of the Internet microprocessor 40 yrs 10 yrs 20 yrs 5 yrs present web internet 2.5 yrs social networks e-commerce 1.5 yrs Web 1.0 Web 2.0 Web 3.0? June 16, 2009.

Evolution of the “Web” content commerce search social networks social content social search social commerce As each stage reaches critical mass, the next stage is tipped into present June 16, 2009.

Key Characteristics present web 1.0 web 2.0 web 3.0 Speedy more timely information and more efficient tools to find information Collaborative actions of users amass, police, and prioritize content Trust-worthy users establish trust networks and hone trust radars Content content destination sites and personal portals Search critical mass of content drives need for search engines Commerce commerce goes mainstream; digital goods rise Ubiquitous available at any time, anywhere, through any channel or device Individualized filtered and shared by friends or trust networks Efficient relevant and contextual information findable instantly June 16, 2009.

Speedy

more timely information and more efficient tools to find information

Collaborative

actions of users amass, police, and prioritize content

Trust-worthy

users establish trust networks and hone trust radars

Content

content destination sites and personal portals

Search

critical mass of content drives need for search engines

Commerce

commerce goes mainstream; digital goods rise

Ubiquitous

available at any time, anywhere, through any channel or device

Individualized

filtered and shared by friends or trust networks

Efficient

relevant and contextual information findable instantly

Illustrative Examples – retail/shopping present web 1.0 web 2.0 web 3.0 what friends bought or want to buy drag-to-share items which friends know friends are looking for item collections value in the aggregation overstock.com amazon.com FB app: MyFaveThings contextual reviews reviews of reviews what others bought individualized recommendations June 16, 2009.

what friends bought or want to buy

drag-to-share items which friends know friends are looking for

item collections

value in the aggregation

contextual reviews

reviews of reviews

what others bought

individualized recommendations

Illustrative Examples – social networks present web 1.0 web 2.0 web 3.0 aggregates all your online identities syndicates all your updates to all social networks social actions visible to friends trust networks across geography, time, and interests collection of personal homepages geocities.com facebook.com peoplebrowsr.com June 16, 2009.

aggregates all your online identities

syndicates all your updates to all social networks

social actions visible to friends

trust networks across geography, time, and interests

collection of personal homepages

Illustrative Examples – restaurant reviews present web 1.0 web 2.0 web 3.0 Yelp content vetted through a user’s trust network and individual recommendations made based on situation and need, in real-time user submitted reviews related items based on similarity of user preferences infrequent publication centralized editorial control zagat‘s yelp need reco for great Italian + GPS + Yelp 5-star Babbo, been there, love it June 16, 2009.

Yelp content vetted through a user’s trust network and individual recommendations made based on situation and need, in real-time

user submitted reviews

related items based on similarity of user preferences

infrequent publication

centralized editorial control

Illustrative Examples – photos present web 1.0 web 2.0 web 3.0 real-time, contextual “do you like this knit shirt?” friends give immediate feedback share photos with friends and strangers enable visitors to tag and comment individual albums kodakgallery.com flickr.com ? June 16, 2009.

real-time, contextual “do you like this knit shirt?”

friends give immediate feedback

share photos with friends and strangers

enable visitors to tag and comment

individual albums

Illustrative Examples – real estate present web 1.0 web 2.0 web 3.0 information vetted by fellow users, recommended directly an in context listings plus relevant information like school zones, comparable sales, alerts listings based on parameters corcoran.com streeteasy.com trulia iphone app June 16, 2009.

information vetted by fellow users, recommended directly an in context

listings plus relevant information like school zones, comparable sales, alerts

listings based on parameters

Illustrative Examples – encyclopedia present web 1.0 web 2.0 web 3.0 content is ubiquitous and available through any channel or device trust network proactively forwards relevant info to user who needs it created, updated, and edited (policed) by user actions digitized version of printed encyclopedia britannica.com wikipedia.com chacha.com June 16, 2009.

content is ubiquitous and available through any channel or device

trust network proactively forwards relevant info to user who needs it

created, updated, and edited (policed) by user actions

digitized version of printed encyclopedia

Illustrative Examples – online coupons present web 1.0 web 2.0 web 3.0 coupons delivered contextually and proactively when user needs it (without the user even asking for it) instant feedback community action makes it more accurate and useful for others collection of online coupons – value in the aggregation dealcatcher.com retailmenot.com June 16, 2009.

coupons delivered contextually and proactively when user needs it (without the user even asking for it)

instant feedback

community action makes it more accurate and useful for others

collection of online coupons – value in the aggregation