Christine Duffy, CLIA - Columbus Day Presentation

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19th September 2013, Liverpool

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Christine Duffy, CLIA - Columbus Day Presentation

  1. 1. 1 CLIA United Kingdom & Ireland Columbus Day Conference 2013 Christine Duffy - President and CEO, Cruise Lines International Association
  2. 2. A Landmark Year for Liverpool • A record 52 ships will visit the Liverpool Cruise Terminal • 70,000 Passengers will call • Special voyage to celebrate the Open Championship at the Royal Liverpool Golf Club
  3. 3. 3 Celebration and Revival
  4. 4. From Potential to Passengers Seizing Growth Opportunities in the UK & Ireland and Europe 4 Exciting new routes in both ocean and increasingly popular river cruising Expanded and improved ports and terminals Twenty innovative new ships and increased capacity World class culinary and entertainment options
  5. 5. Travel Agents: Advocates and Advisors The crucial first connection between cruise lines and their passengers 5 • Agents guide travelers to great vacation experiences • CLIA has more than 50,000 travel agent members world-wide • Investing to educate, train, and equip even more agents
  6. 6. Communications Tools to Increase Accessibility Cruiseexperts.org
  7. 7. Evolving to Meet New Challenges 7 Higher expectations: With success come higher expectations and greater scrutiny Complex global operation: Lack of information & understanding of how the industry is regulated Shrinking response times: Information spreads quickly, news cycle measured in minutes
  8. 8. A Global Industry Calls for a Global Association Network NW & CanadaAlaska Brazil Australasia UK & Ireland SE Asia Netherlands Europe Belgium & Luxembourg Germany US Hawaii France Greater China North America
  9. 9. ONE INDUSTRY… ONE VOICE 9
  10. 10. 10 A New Association for a Growing Industry ENGAGE SPEAK AND ACT GLOBALLY LEAD
  11. 11. A Bright Future on the Horizon

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