Taxonomy Assessments - Part Two

Taxonomy Assessments - Part Two February 9, 2012 Access Innovations, Inc. Leveraging Your Content Semantically Jay Ven Eman, Ph.D., CEO j_ven_eman@accessinn.com www.accessinn.com www.dataharmony.com +1.505.998.0800 Albuquerque, NM© 2012. Access Innovations, Inc. All rights reserved.

Indexing Subject term assignment Permanent meta-data to indexed object Used for retrieval and evaluation Processes • Manual • Publisher • 3rd party aggregators • Authors • Automated methods © 2011. Access Innovations, Inc. All rights reserved.

Integration / workflow API’s, Client/Server, Author Submission Web Services, HTTP-TCP/IP SystemBooks Content Repository “A” Or IntermediateConference ProcessesProceedings Content ETC. Repository “B”, etc. Thesaurus M.A.I. Master Web Data Harmony Sites MAIstro Server Classification System © 2011. Access Innovations, Inc. All rights reserved.

Run the documents through a metadata extractionprocess to create well-formed, rich XML • Automatic (per doc template) • E.g. Dublin Core Metadata • Bibliographic citation © 2011. Access Innovations, Inc. All rights reserved.

Classification Process or Assigned Indexing <Anchor><Date>09-14-11</Date>09-14-11 <TI>“Solving the Challenge”</TI>“Solving the Challenge” <BLH>By</BLH>By Jay Ven Eman <Author> <AU_FN>Jay</AU_FN>The process of indexing <AU_MI></AU_MI>a content object begins <AU_LN>Ven Eman</AU_LN>with… </Author> <Body>The process of indexing a content object begins with…</Body> <Subject>Indexing</Subject> <Subject>Thesauri</Subject> <Subject>Standards</Subject> <Subject>Classification</Subject> Unstructured </Anchor> Structured Thesaurus M.A.I. Master Content Data Harmony Repository MAIstro Server e.g. Database Classification System © 2011. Access Innovations, Inc. All rights reserved.

Indexing Indexing measures • Indexing experts • Subject matter experts (SME) • Hits, misses, & noise • 85% hits In conjunction with taxonomy measures • Over & under used terms • Over & under indexed content © 2011. Access Innovations, Inc. All rights reserved.

Hit, Miss, Noise Hit – exactly what a human indexer would use Miss – human indexer would use, but system did not assign Noise – system assigned, but human did not • Relevant noise – could have been assigned • Irrelevant noise – just plain wrong © 2011. Access Innovations, Inc. All rights reserved.

Subjective Relevance • Reflects how akin it is to the users request “Aboutness” • Reflects the topical match between the document content and the term • How well the topic describes what the document is about Varies with level of conceptual terms vs. factual terms in the thesaurus © 2011. Access Innovations, Inc. All rights reserved.

Link to Community Resources(Source: Helen Atkins, AACR) CME Upcoming Other Activity on Conference Journal Topic A on Topic A Articles on Topic A Job Posting Journal for Expert Article on on Topic A Topic A Grant Available Podcast Interview for Researchers with Researcher Working on Working on Topic A Topic A Author Networks Social Networking SME – Topic A © 2011. Access Innovations, Inc. All rights reserved.

Indexing with Data Harmony® M.A.I.™ Rule base development • 80/20 rule • Indexing objectives GUI Time-to-market • Level of effort to build • Level of effort to maintain • Less than all other alternatives when indexing for high precision & recall © 2011. Access Innovations, Inc. All rights reserved.

Updating Rule Base Automatic for matching rules when using Data Harmony MAIstro™ 80/20 rule Re-index when 5% to 10% changes to taxonomy – arbitrary ranges: • Monthly with small databases – 5k to 20k • Quarterly with medium – 20k to 1 million • Annual with large – greater than 1 million Depends on search software, too © 2011. Access Innovations, Inc. All rights reserved.

Magnitude of the Problem:Facebook - 700 Million Users Projected for 2011(Open-First) 700 Million Names How will your boss, peers, anyone ever find you? © 2012. Access Innovations, Inc. All rights reserved.

What’s in a name? My name Jay Ven Eman Ven Eman, Jay <First_Name>Jay</First_Name> <Last_Name>Ven Eman</Last_Name> Name variants  Aliases Jay Von Eman William Henry McCarty Jay Van Eman Henry Antrim Jay van Eman William H. Bonney Jay ven Eman Billy the Kid Jay Veneman  National & Cultural Jay Venema Conventions © 2011. Access Innovations, Inc. All rights reserved.

Names Computationally & editorially intense Author submissions Membership records & the like Industry initiatives – ORCID, VIVO Subject term disambiguation Inventory control basics apply here, too Difficulty level is high Constance maintenance needed © 2011. Access Innovations, Inc. All rights reserved.

Taxonomy Assessments - Part Two February 9, 2012 Thank you! Questions? Access Innovations, Inc. Leveraging Your Content Semantically Jay Ven Eman, Ph.D., CEO j_ven_eman@accessinn.com www.accessinn.com www.dataharmony.com +1.505.998.0800 Albuquerque, NM© 2012. Access Innovations, Inc. All rights reserved.

Taxonomy Assessments - Part Two

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