The Fun of Gaming: Measuring the Human Experience of Media Enjoyment

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    The Fun of Gaming: Measuring the Human Experience of Media Enjoyment - Presentation Transcript

    1. Lennart Nacke Blekinge Institute of Technology, Sweden
      • Some basic facts
        • Research group and EU FUGA project
      • The EU FUGA Project
        • Procedures, objectives and benefits
      • Inside stimulus development
        • Research work and CISGS
      • Conclusion
      Lennart Nacke, Quo Vadis 2007
      • Studied computational visualistics
        • Diplom-Ingenieur from University of Magdeburg
        • Junior Game Designer at impara GmbH
      • Recently moved to Sweden
        • PhD student in Digital Game Development
        • BTH CISGS research group
      • Working in the EU FUGA Project
        • Modding, Programming
        • Examining game enjoyment
      Lennart Nacke, Quo Vadis 2007
      • Cognition, Interaction, Simulation and Game Science
      • Head of Research
        • Professor Craig Lindley, PhD
      • Focus
        • Empirical research on cognition
          • Eye-Tracking
          • Psychophysiology of game play
      Lennart Nacke, Quo Vadis 2007
      • European Commission funding
        • Sixth framework program
        • New and Emerging Science and Technology (NEST)
      • PATHFINDER initiative
        • “ Measuring the impossible”
      • EU financial contribution to FUGA:
        • ~ 2,000,000 €
      • Duration of FUGA
        • 36 months (3 years)
      Lennart Nacke, Quo Vadis 2007
      • Helsinki School of Economics
        • Center for Knowledge and Innovation Research (CKIR)
      • Helsinki University of Technology
        • Helsinki Institute for Information Technology (HIIT)
      • Gotland University (HGO/BTH)
        • BTH CISGS research group
      • Hannover University of Music and Drama (HMTH)
        • Department of Journalism and Communication Research
      • University of Aachen (UKA)
      • Eindhoven University of Technology (TUE)
      Lennart Nacke, Quo Vadis 2007
    2. Lennart Nacke, Quo Vadis 2007
      • Jussi Holopainen, NOKIA
      • Thomas Howalt, IO Interactive
      • Martin Lorber, EA Germany
      • Stephan Reichart, GAME & Aruba
      • Sten Selander, Spelplan
      • Stacey Spiegel, I-mmersion
      Lennart Nacke, Quo Vadis 2007
      • The main objective of FUGA is to
      • create novel methods and
      • improve existing measures
      • in order to examine how the different dimensions of
      • computer game experience
      • can be assessed comprehensively with high temporal resolution.
      Lennart Nacke, Quo Vadis 2007
    3. Lennart Nacke, Quo Vadis 2007
    4. Lennart Nacke, Quo Vadis 2007
      • Psychophysiological recordings
        • facial electromyography [EMG]
        • electroencephalography [EEG]
        • electrocardiography [ECG]
        • electrodermal activity [EDA]
        • Respiration
      • Functional magnetic resonance imagining (fMRI)
      • Eye movement, gaze, and interaction logging
      • The so-called (online) implicit association test
      • Tracking of behavioral indicators of emotion and motivation
      Lennart Nacke, Quo Vadis 2007
    5. Lennart Nacke, Quo Vadis 2007
    6. Lennart Nacke, Quo Vadis 2007
      • Game experience measures
      • Establishing
        • Construct validity
        • Reliability
        • Predictive validity
      • Develop a prototype
        • An emotionally adaptive game
      Lennart Nacke, Quo Vadis 2007
      • Scientific impact
        • Contribute to rise of European games industry
      • Innovative measurement approaches
        • Apply methods for game design
        • Useful for multiple purposes
          • Entertainment
          • Education
          • Therapy
          • Space Simulation
          • Aviation and Military
      Lennart Nacke, Quo Vadis 2007
    7. Lennart Nacke, Quo Vadis 2007
      • Developing game stimuli
      • Stimulus?
        • Design experiences for players
        • Modding approach
      • Decided to use Source SDK (Half-Life 2)
        • Great editor
        • Access to source code
          • Combine with Eye-Tracker SDK
          • Event logging
      Lennart Nacke, Quo Vadis 2007
      • Develop iteratively
      • Dual development approach:
      • Priorities
        • Architecture (brushes, props)
        • Npcs, AI
        • Code integration
      Lennart Nacke, Quo Vadis 2007
      • Geared towards combat gameplay
        • Important for measuring challenges
      • No multiple choice, textual dialog system
        • Choreography scenes and on-screen text
      • No inventory
        • Items collected are health and ammunition
      Lennart Nacke, Quo Vadis 2007
      • HMTH direct combat challenges
        • Easy-to-kill npcs (boredom conditions)
        • Hard-to-kill npcs (frustration conditions)
      • CKIR facial expression congruency
        • Smiling npc
          • Player shall cooperate with him
          • Player shall kill him
        • Angry looking npc
          • Player shall cooperate with him
          • Player shall kill him
      Lennart Nacke, Quo Vadis 2007
    8. Lennart Nacke, Quo Vadis 2007
      • Once levels are ready
        • Experiments start
      • Psychophysiological data
      • Questionnaires
      • Investigate hypotheses
      • Results will be distributed
      Lennart Nacke, Quo Vadis 2007
      • I am looking for…
        • Support from publishers
          • Games we can use for our studies
          • Contribution of other game research studies
        • Open-minded developers
          • We always like to look at new middleware
          • Maybe this will prove to be useful for your game
          • Possible place to investigate game design for 6 months
      • Keep in mind
        • Research results are free!!
      Lennart Nacke, Quo Vadis 2007
    9. Lennart Nacke, Quo Vadis 2007
      • EU wants research in games
        • Our study starts this fall
      • Stay open-minded to game research
        • It is your free benefit
      • Changing requirements increases dev time
        • Requirements always change (!!)
      • Think internationally
      Lennart Nacke, Quo Vadis 2007
    10. Lennart Nacke, Quo Vadis 2007
      • Email address: Lennart.Nacke@bth.se
      • Download these slides here
        • http://gamescience.bth.se
      • Thanks to
        • Marko Hein for his superb mouse 
        • CISGS (Craig, Charlotte, Sophie)
        • Niklas (CKIR) for sending some slides
        • Nuvola icons
        • You for coming this early ;)
      Lennart Nacke, Quo Vadis 2007
    11. Lennart Nacke, Quo Vadis 2007

    + Lennart NackeLennart Nacke, 2 years ago

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