Funware - Ignite mobile
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Funware - Ignite mobile

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Funware is the use of game mechanics in non-game applications.

Funware is the use of game mechanics in non-game applications.

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  • Full Name Full Name Comment goes here.
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  • You can find more details at my blog http://jussilaakkonen.wordpress.com/. There are also notes on the actual presentation including links to source material and references.
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  • This presentation was designed to give an overview of what Funware is and to delivered in IGNITE format on the first ever IGNITE Mobile event on the bus trip from Helsinki to Tampere, where the Mindtrek festival was held (http://www.mindtrek.org/) The presentation is based on Amy Jo Kim’s ”Power to the Players” presentation available at http://www.slideshare.net/amyjokim/power-to-the-players I’m also in Gabe Zichermann’s debt for introducing me to the Funware concept at the Casual Games Conference in Amsterdam in February 2008. Jussi Laakkonen, the author, is the CEO of a stealth social gaming startup Everyplay (http://www.everyplay.com). You can reach the author at http://jussilaakkonen.wordpress.com

Funware - Ignite mobile Presentation Transcript

  • 1. Funware Jussi Laakkonen, Everyplay
  • 2. use of GAMES in a non-game APPLICATION
  • 3. Crowdsourcing the future
  • 4. Ebay employs game designers
  • 5. Saving lives with games
  • 6. Dating & gaming
  • 7. We learn thru play
  • 8. Games tap to primal responses time cum # of responses
  • 9. Games engage us in FLOW Challenge Apathy Anxiety Boredom FLOW Skill
  • 10. Playing is fun vs.
  • 11. Playing is in our nature
  • 12. game mechanics for social media Collecting Points Feedback Exchanges Customization Amy Jo Kim’s
  • 13. Collecting People, items, badges
  • 14. Points Progress, comparisons
  • 15. Feedback -> mastery & fun Feedback
  • 16. Exchanges Structured social interactions
  • 17. Customization Express yourself
  • 18. use of GAMES in a non-game APPLICATION Products, services, interactions
  • 19. Fun, flow & reinforcement Games engage you
  • 20. Use the toolbox Collecting Points Feedback Exchanges Customization
  • 21. use of GAMES in YOUR APPLICATION?