Small Business SEO

SEO For Your Business A LunchTime MasterMind Webinar From Andy Brudtkuhl & Doug Mitchell

Questions? Ask On Twitter.... Use #ltmm hashtag Or jump in the chat below!

So What’s SEO Search Engine Optimization • It’s a lot of hard work • It’s never guaranteed to work • It doesn’t show immediate results • It’s Always Changing • It NEVER ENDS

No Really, What’s SEO? • Getting Found In Organic Search Results • Market Research • Keyword Research • Content Is King • Targeting Local Is Important

Anatomy Of Search

What Does SEO Look Like?

Ok... So How? • Website Optimization • Keyword Research • Content Creation and Distribution • Link Building • Local Strategy

Website Optimization • Optimize Your Website For Search • URLs, Titles, Headers Oh My! • Use WordPress / Plugins To Expedite

What Counts For SEO? graph via seomoz.org

Keyword Research

Content Is King • produce as much as possible • create and maintain outposts • repurpose everything • distribute automagically • inbound marketing = high ROI

Content Distribution Twitter Content WordPress Facebook Posterous StumbleU YouTube Tumblr SlideShare Flickr LinkedIn TubeMogul Content Outposts FriendFeed

Links Are Currency • Inbound Links = Sites That Link To Yours • 22% Of SEO Is Inbound Links • Links Show Relevance

Getting Links • Link to other people (reciprocal) • Submit to online directories • Use Social Media (proﬁles, sharing) • Create Awesome Content People Will Share

Target Local If You Can 82% of people search online ﬁrst to ﬁnd local products and services

Your Social Graph

Questions?

Will You Join Us? • Monthly Webinars • Weekly Q&A Sessions • How To Videos • Exclusive Podcasts • Support Network

Sign Up Today Sign Up Right Now At.... LunchTimeMasterMind.com/signup Only $1.50 / day Can you afford not to join us?

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Small Business SEO

by Andy Brudtkuhl

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