In what ways does your media product use, develop or
challenge forms and conventions of real media products?
My media products used, developed and challenged forms and conventions of real media
products that are sold on a daily basis. A conventions is something that is expected of a
particular object, for example an music magazine. A music magazine can often be
identified with an image of an artist or band on the front cover. This is presented with use
of a medium close up and the theme through out the magazine is based upon this. By
analysing existing magazines that I had purchased from shops, I was able to identify the
convention trend that can be seen through out a number of music magazines with a
variety of genres. In my product I used a variety of conventional and unconventional
methods to give my magazine a unique style. My front cover can be identified as
conventional as a main image is created in the middle of the page and text is surrounding
it with relation to the image and the double page spread. In contrast to this, I feel my
contents page challenged conventional methods as I feel it is not a typical layout for a
music magazine. The double page spread met conventional standards as the layout is
that of a typical music magazine, the text is set in columns, images are related to the text
and also the front cover of the magazine and pull quotes are used to attract the readers
attention to this page. Also the page is introduced as “Exclusive” attracting the reader
and also showing the pages convectional method. I achieved this by researching into
existing music magazines and paying specific attention to detail in a variety of genres the
magazines were based on and I made use of their influences on my product.
How does your media product represent particular social
My magazine is represented towards late teens and early adults, ranging
between the ages of 16 to 21 who show an interest in music magazines. I
have represented this via the choice of direct language towards the reader
as it allows them to create a relationship with the text and also gain a
greater understanding as to what the text is providing. The language I used
is colloquial style making it more relevant to my target audience making it
personal and entertaining.
Also the way in which the images, colours and fonts were presented also
contributed towards the audience in which my product is aimed towards.
The use of colours are attractive to both genders and the fonts are bold with
affects. The colours and fonts also represent youthfulness and modernity.
Reflected in the price and the content, shows that my product is aimed
towards a middle class audience and this also has an affect as to where my
magazine is distributed.
Real Music Magazine
What kind of media institutions might distribute your media
product and why?
I believe that the following are the institutions that are likely to distribute my
magazine due to the audience it is based towards. Also, VIBE is a mainstream
magazine so the publisher will be a company similar to Bauer or EMAP; who are
the publishers for Q magazine and MOJO.
• News Agents
• Music Stores
• Book Stores
• Online Stores
• Super Markets
I believe that these places are beneficial for my music magazine to be sold in as
this is where my target audience are likely to shop to purchase my product.
Who would be the audience for your media product?
At the beginning of my planning for my product and from the results of my
preliminary and primary research, I was aware that there were few or no
magazines that were aimed towards the female gender, so I decided to fulfil this
gap in the market. As the progression of my product went on, I found that my
images were not producing the way in which I had hoped so I decided to change
my original idea and to aim by product towards both genders. The age range in
which I am aiming my product towards is 16 to 21 year olds. This is represented
in the use of language, the layout, the colours, the fonts and the images. By
doing this it enabled my product to be aimed towards a larger proportion of
audience so that the chances of sales are also higher.
I asked my fellow peers of their opinion of my product and what they felt could
have been improved. They believed that the language and layout worked very
affectively for the audience in which the product was aimed at.
How would you attract/address your audience?
Previous to the construction of my magazine, I devised a questionnaire that I
asked my target audience who belong to my age range. The questionnaire
consisted of questions based upon what they felt would benefit that magazine
and what they wanted to see it in, these questions were on genre, colours, fonts
and images. The results of the questionnaire gave me a clear insight as to what
my audience were expecting from my magazine and as to what they wanted to
appear in it.
I also researched into a number of existing magazines and the convections in
which appeared in a number of them that would benefit my product.
By the use of large bold fonts and some with affects I created the text to appeal
more to the reader and to show a greater interest. The images can also be seen
as represented on a slight angle, this is to attract the reader and to make it more
interesting and appealing.
I also made use of language that spoke directly to the reader and showed
evidence of rhetorical questions.
What have you learnt about technologies from the process
of constructing this product?
At the beginning of the construction of my product I was unaware of how to use
specific programmes to their full potential. But through this I enabled to expand my
knowledge of particular programmes and how to use certain tools to create a
particular affect and image to its full potential. At the start of the process I made an
attempt to use the programme Photoshop, but as I was unaware as to how to use
this to its full potential I felt like it was wasting valuable time to I stuck to programmes
that I felt more comfortable and confident with. The programmes in which I used
through out my main and preliminary tasks were; Paint, Word, Publisher. I found
these all very affective and they allowed me to achieve the particular images I had
aimed to achieve.
The tasks also expanded my knowledge of the use of a digital camera and the
affects that can be put into action to achieve a particular shot.
Looking back at your preliminary task, what do you feel you
have learnt in the progression from it to the full product?
Since finishing my preliminary task, I have increased and expanded on my
knowledge of the magazine industry and the way in which they are presented.
I also expanded my knowledge about the conventions of existing music
magazines and what my target audience are wanting from a music magazine.
I have also learnt a lot about the technologies used to create the media behind
I have learnt more about the affective ways in which a front cover, contents
page and double page spread can be presented with a variety of fonts, affects
and colours. I have also learnt about the style of languages that is affect for
drawing in the reader.
My knowledge of convectional language of music magazines has also grown
What do others say about your media product?
• “Great use of language”
• “Love the colour scheme that is presented throughout”
• “I found the double page spread very entertaining”
• “Exactly what you want from a music magazine”
• “Great content”
• “Modern and affective”
• “I love the images and the affects”
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