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E commerce presentation






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E commerce presentation E commerce presentation Presentation Transcript

  • Introduction E- Commerce basically known as Electronic commerce, is a type of industry where buying & selling of products or service is conducted over an electronic system such as internet & other computer networks.
  • TYPES OF E COMMERCE • C2B (Consumer-to-Business) A consumer posts his project with a set budget online and within hours companies review the consumer's requirements and bid on the project. The consumer reviews the bids and selects the company that will complete the project. • C2C (Consumer-to-Consumer) There are many sites offering free classifieds, auctions, and forums where individuals can buy and sell their products
  • TYPES OF E COMMERCE • B2B (Business-to-Business) Companies doing business with each other such as manufacturers selling to distributors and wholesalers selling to retailers. Pricing is based on quantity of order and is often negotiable. For Example Trade India, India Mart • B2C (Business-to-Consumer) Businesses selling to the general public typically through catalogs utilizing shopping cart software. For Example Myntra, Jabong,Tradus, Flipkart
  • Top E Commerce Website Company Indian Ranking Net Worth Flipkart 12 500 Crores Myntra 55 418 Crore Jabong 45 430 Crore Snapdeal 36 460 Crore
  • Website Information
  • Facts Google India Study reports numbers about online shopping in India; ‘Electronics’ Top Search but ‘Apparels’ most bought
  • Online Payment Process • Participant involved in online transaction • Various payment Mode • How Online transaction process work
  • Participants • Customer • Merchant • Card Issuer/Customer’s Bank • Merchant’s Bank • Payment Gateway
  • Payment Mode A Payment Mode is a method by which a customer pays money to the Merchant for the goods & services purchased Various payment modes: • Cash On Delivery • Debit Card • Credit Card
  • PAYMENT PROCESS The steps are as follows: 1. Customer selects the items to be purchased from a web site and proceeds to make the payment. 2. The customer enters his credit card details and sends it along with the order details (shopping cart) to the merchant (storefront).
  • PAYMENT PROCESS 3. The merchant sends payment details to the merchant’s bank through payment gateway. 4. The merchant’s bank forwards the payment details to the acquirer for verifying the credit card details. 5. The acquirer sends the payment details to the customer’s card issuer bank to check the availability of funds. 6. The card issuer bank checks for the availability of funds and sends the result to the acquirer.
  • PAYMENT PROCESS 7. The acquirer forwards the result to the merchant’s bank. 8. The merchant’s bank sends the result to the merchant (storefront) through payment gateway. 9. The result of the transaction is displayed to the customer.
  • • Rs6000 will be charged to introduce Pay Pal in your online payment process • Rs 1200/year will be the maintance cost for Pay Pal. • Some % of the sales commission is sent to the Pay Pal after every transaction
  • Buisness Online
  • Need an Idea
  • Content
  • Product Pictures
  • SEO
  • SEM
  • E Mail Marketing
  • Social Media Marketing
  • Consumer Pros:- • Less Price • Convinient, easy, In depth Product review • Save Time as Open 24x7 • Find Products online that you cant find local Cons • Shipping Delay • Slower product verify & problem resolve
  • Business Pros:- • Increase market share • Lesser Cost to built • Target Larger Audience • Customer Survey Cons:- • Distribution or Delivery • Price Decrease Margin decrease • 24x7 Update Response