www.grassroutes.in A road-trip for social change

A (non-profit) for-impact society called Youth Factor ( www.yofa.org ), registered in Hyderabad A bunch of 20-odd year-olds Just out of college See ‘travel’ as the best learning experience in life Believe in the power of youth to make an impact Understand the latent power of social media for social change Who are we?

A (non-profit) for-impact society called Youth Factor ( www.yofa.org ), registered in Hyderabad

A bunch of 20-odd year-olds

Just out of college

See ‘travel’ as the best learning experience in life

Believe in the power of youth to make an impact

Understand the latent power of social media for social change

What is Grassroutes? A Fellowship Program for Youth to Go on road-trips across India Discover and work with change-makers Document their work using social media Make an effort to spread the change Inspire more youth into social action

A Fellowship Program for Youth to

Go on road-trips across India

Discover and work with change-makers

Document their work using social media

Make an effort to spread the change

Inspire more youth into social action

What do we look for in a Fellow? Entrepreneurial mindset An appetite to experience change Interest in social journalism Ability to inspire activism

Entrepreneurial mindset

An appetite to experience change

Interest in social journalism

Ability to inspire activism

What do we provide the Fellows? Fully funded road-trip & assistance in planning Media equipment & Training Perspective 2-3 week program of sharing resources on social development Culminating in a 1-2 day long orientation workshop Social entrepreneurs, journalists, activists help build perspective Skills and support Running campaigns, using social media, sharing their experience

Fully funded road-trip & assistance in planning

Media equipment & Training

Perspective

2-3 week program of sharing resources on social development

Culminating in a 1-2 day long orientation workshop

Social entrepreneurs, journalists, activists help build perspective

Skills and support

Running campaigns, using social media, sharing their experience

How are we creating impact? Youth Shaking off the inertia Fun (road-trip) + Experience (immersion) Opportunity to contribute to social change in their own little way Orient them on basic social entrepreneurship Build youth communities on stories of change Non-profits Social media kit Outreach to youth volunteers

Youth

Shaking off the inertia

Fun (road-trip) + Experience (immersion)

Opportunity to contribute to social change in their own little way

Orient them on basic social entrepreneurship

Build youth communities on stories of change

Non-profits

Social media kit

Outreach to youth volunteers

What have we done so far?

Orientation 18 Dec 2008 IIM, Bangalore 13 Fellows 3 teams From 6 different cities Speakers Dilip D’Souza Vishal Talreja Rajiv Talreja C S Sharada Prasad Gaurav Mishra

18 Dec 2008

IIM, Bangalore

13 Fellows

3 teams

From 6 different cities

Speakers

Dilip D’Souza

Vishal Talreja

Rajiv Talreja

C S Sharada Prasad

Gaurav Mishra

Team 1: Hungry Fools Place Nilgiris (Mudumulai tiger reserve) Chennai NGO ACCORD Issues Tribal lifestyle Natural habitat vs Neutrino Observatory Rehabilitation of displaced villagers

Place

Nilgiris (Mudumulai tiger reserve)

Chennai

NGO

ACCORD

Issues

Tribal lifestyle

Natural habitat vs Neutrino Observatory

Rehabilitation of displaced villagers

Team 2: Fabulinus Place Pochampally, AP NGO Akshara Issues Dying art of weaving Pochampally sarees Weaver problems Government apathy

Place

Pochampally, AP

NGO

Akshara

Issues

Dying art of weaving Pochampally sarees

Weaver problems

Government apathy

Team 3: Sada Diesel Place Bilaspur, Chattisgarh NGO Jana Swasthya Sahyog Issues Rural health problems NGO health facility Scalable solutions

Place

Bilaspur, Chattisgarh

NGO

Jana Swasthya Sahyog

Issues

Rural health problems

NGO health facility

Scalable solutions

The road-trip element

In progress Travelogues Video editing in progress Watch trailers here Campaign planning Build/support library for kids in Chemakuli (TN) Support ‘2 eggs/day’ campaign in Bilaspur Documentary on the ‘real story’ behind a Pochampally saree

Travelogues

Video editing in progress

Watch trailers here

Campaign planning

Build/support library for kids in Chemakuli (TN)

Support ‘2 eggs/day’ campaign in Bilaspur

Documentary on the ‘real story’ behind a Pochampally saree

Fellow-speak Getting introduced to something so different as Grassroutes … when I am at crossroads to decide what to do in life after college…. has taught me to look at things with a new perspective. My first ... in the social sector, and it has made me want more. Nakul Jamadagni, Team Fabulinus, Grassroutes Fellow 2008 What Grassroutes is doing, is letting us put our skills, be it journalistic, entrepreneurial, activistic or creative to test Team Hungry Fools, Grassroutes Fellows 2008

Getting introduced to something so different as Grassroutes … when I am at crossroads to decide what to do in life after college…. has taught me to look at things with a new perspective. My first ... in the social sector, and it has made me want more.

Nakul Jamadagni, Team Fabulinus, Grassroutes Fellow 2008

What Grassroutes is doing, is letting us put our skills, be it journalistic, entrepreneurial, activistic or creative to test

Team Hungry Fools, Grassroutes Fellows 2008

Achievements India Habitat Young Visionary Award 2009 Anurag Dutta, Grassroutes Team Member & 2008 Fellow, is chosen runner-up among thousands of candidates Grassroutes chosen among the best solutions to tap India’s youth energy Conducted by India Habitat Center & National Geographic

India Habitat Young Visionary Award 2009

Anurag Dutta, Grassroutes Team Member & 2008 Fellow, is chosen runner-up among thousands of candidates

Grassroutes chosen among the best solutions to tap India’s youth energy

Conducted by India Habitat Center & National Geographic

What next?

Grassroutes 1.0 Summer of 2009 Outreach Screen travelogues in 10+ colleges, 1000+ youth Involve youth in social media campaigns Perspective Broad month-long online mentoring on social development Intense 2-day workshop Road-trips Scale to 4+ road-trips, different developmental sectors More focused and result-oriented social journalism Raise funding & grants Organizations / Individuals

Outreach

Screen travelogues in 10+ colleges, 1000+ youth

Involve youth in social media campaigns

Perspective

Broad month-long online mentoring on social development

Intense 2-day workshop

Road-trips

Scale to 4+ road-trips, different developmental sectors

More focused and result-oriented social journalism

Raise funding & grants

Organizations / Individuals

Join the tribe Site: www.grassroutes.in Blog: http://blog.grassroutes.in Twitter: @ grassroutes (175+ followers) Facebook: Group (375+ members)

Site: www.grassroutes.in

Blog: http://blog.grassroutes.in

Twitter: @ grassroutes (175+ followers)

Facebook: Group (375+ members)