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Social Media and its
effects on youth
What is social media?
 Social media refers to interaction among people in

which they create, share, and/or exchange
info...
Purpose of social media
 Checking facebook/twitter
 Finding information relevant to research
 Sending and receiving e-m...
Some statistics related to social media
 Consumers continue to spend more time on social

networks than on any other cate...
 One out of eight couples married in the U.S. last year

met via social media according to statistics released
June 2011....
Use/ Consumption of Social Media
 93% of teens are active users of the internet (60‐70%

daily)
 75% of teens own a cell...
What Teens do Online
The percentage of U.S. Internet users, ages 12‐17, who do the
following online:
 89% send or read em...
Teen Social‐Networking by the
Numbers
 51% of teens check their sites more than once a day.
 22% of teens check their si...
Impact of media types












Induced fear and phobias
Media multi‐tasking affects attention
Reality vs. fa...
Impact of high exposure on
behaviour and mental health
Middle schoolers use more media than any other age
group (8 hrs., 4...
Exposure and violence
 Visiting hate and satanic sites are associated with

significantly elevated odds of violent behavi...
Studies
 Studies show exposure to TV violence activates brain

regions that regulate emotion, arousal and attention,
and ...
Cyber bullying
“When the Internet, cell
phones or other devices are
used to send or post text or
images intended to hurt o...
Cyber bullying
 Direct Bullying: (more typical of boys)

– Open physical attacks on victim
– Verbal (threats, emotional h...
The problem with technology…
 Provides anonymity / it feels like a “safe world”

without consequences
 Indirect form of ...
How common is it?
 Over 30% of middle and HS students identify as






victims or perpetrators (some studies up to 5...
Media Effects and Youth
Violence
Sexually Explicit Content
Drug & Alcohol Use
Body Image
Stereotyping
Ways to Combat Negative Media Effects Without
Overt Regulation

 Educating Youth in Media Literacy
 Parent-Child Interac...
Some pics depicting effect of
social media
 Thank you
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
Social Media and its effects on youth
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Transcript of "Social Media and its effects on youth"

  1. 1. Social Media and its effects on youth
  2. 2. What is social media?  Social media refers to interaction among people in which they create, share, and/or exchange information and ideas in virtual communities and networks.
  3. 3. Purpose of social media  Checking facebook/twitter  Finding information relevant to research  Sending and receiving e-mail  Downloading music and other things  Listening to music  Shopping (E-commerce)  Chatting
  4. 4. Some statistics related to social media  Consumers continue to spend more time on social networks than on any other category of sites—roughly 20 percent of their total time online via personal computer (PC), and 30 percent of total time online via mobile.  Facebook remains the most-visited social network in the U.S. via PC (152.2 million visitors), mobile apps (78.4 million users) and mobile web (74.3 million visitors), and is multiple times the size of the next largest social site across each platform.  51% of people aged 25–34 used social networking in the office, more than any other age group.
  5. 5.  One out of eight couples married in the U.S. last year met via social media according to statistics released June 2011.  One in six higher education students are enrolled in an online curriculum.  In November 2011, it was reported Indians spend more time on social media than on any other activity on the Internet.  1 in 5 divorces have been blamed on Facebook.
  6. 6. Use/ Consumption of Social Media  93% of teens are active users of the internet (60‐70% daily)  75% of teens own a cellphone  Teens average over 3000 texts per month (100/day)  Text messaging has increased most dramatically, along with media multi‐tasking
  7. 7. What Teens do Online The percentage of U.S. Internet users, ages 12‐17, who do the following online:  89% send or read email  84% go to websites about movies, TV shows, music groups, or sports  81% play online games  76% go online to get news or information about current events  75% send or receive instant messages  57% go online to get information about college  43% buy online merchandise  22% look for information about a health topic that’s hard to talk about
  8. 8. Teen Social‐Networking by the Numbers  51% of teens check their sites more than once a day.  22% of teens check their site more than 10 times a day.  39% of teens have posted something they later regretted.  37% of teens have used sites to make fun of other students.  25% of teens have created a profile with a false identity.  24%of teens have hacked into someone else’s social‐networking account.  13% of teens have posted nude or seminude pictures or videos of themselves or others, online.
  9. 9. Impact of media types            Induced fear and phobias Media multi‐tasking affects attention Reality vs. fantasy Time use Behavioural changes Aggression and violence Tendency to be alone Anxiety problems Privacy issues Stress/hyper tension Over exposure to unwanted content
  10. 10. Impact of high exposure on behaviour and mental health Middle schoolers use more media than any other age group (8 hrs., 40 min per day)  Lower academic achievement, grades  Lower attachment to school  Shorter attention spans  Among youth who report internet harassment victimization and unwanted sexual encounters (sexting), 25% report extreme upset
  11. 11. Exposure and violence  Visiting hate and satanic sites are associated with significantly elevated odds of violent behaviour perpetration  Exposure to media violence does not affect all children in the same way.
  12. 12. Studies  Studies show exposure to TV violence activates brain regions that regulate emotion, arousal and attention, and episodic memory.  Extensive viewing may lead to a large number of aggressive scripts stored in long‐term memory that end up influencing behaviour
  13. 13. Cyber bullying “When the Internet, cell phones or other devices are used to send or post text or images intended to hurt or embarrass another person.“  65% of their students between 8-14 have been involved directly or indirectly in a cyber bullying incident as the cyber bully, victim or friend
  14. 14. Cyber bullying  Direct Bullying: (more typical of boys) – Open physical attacks on victim – Verbal (threats, emotional harm)  Indirect (Relational) Bullying: (more typical of girls) – Social isolation – Peer rejection  Cyber bullying/ electronic aggression – Social network sites, facebook, twitter, email – Blow down pages→ fake sites created to spread rumors
  15. 15. The problem with technology…  Provides anonymity / it feels like a “safe world” without consequences  Indirect form of bullying  Information spreads much faster and is put into the hands of masses VS
  16. 16. How common is it?  Over 30% of middle and HS students identify as     victims or perpetrators (some studies up to 50%) 15‐22% admit cyberbullying others About 75% of youth recently witnessed bullying From ½ to ¾ youth admit bullying others About 1 in 3 youth report they have been a victim of bullying
  17. 17. Media Effects and Youth Violence Sexually Explicit Content Drug & Alcohol Use Body Image Stereotyping
  18. 18. Ways to Combat Negative Media Effects Without Overt Regulation  Educating Youth in Media Literacy  Parent-Child Interaction  Moderation of media consumption  Spending offline time more than online time  Spending more time with family  Choosing to meet people in person rather than online  Yoga/exercises  Keeping a check on internet activity and avoiding excessive usage
  19. 19. Some pics depicting effect of social media
  20. 20.  Thank you
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