techcomm 2.0 what you need to know presented by Scott Abel, The Content Wrangler, Inc.

what you need to know

scott abel nightclub dj, investigative reporter, technical writer, trouble-maker, entrepreneur, evangelist Tampa, Amsterdam, Indianapolis, New York City, San Diego, Key West

nightclub dj, investigative reporter, technical writer, trouble-maker, entrepreneur, evangelist

advocate for change technical writing skills are easy to duplicate; user expectations are changing faster than we are blogs, user-generated content, handhelds, virtual worlds, podcasts, geospatial positioning

technical writing skills are easy to duplicate;

user expectations are changing faster than we are

what’s your difference? Microsoft Word mastery does not adequately differentiate; neither do good grammar, correct punctuation, nor smooth segues

Microsoft Word mastery does not adequately differentiate;

neither do good grammar, correct punctuation, nor smooth segues

future-proof career highly sought after skills, easily transferable to other areas of business; skills must provide positive impact throughout your organization

highly sought after skills, easily transferable to other areas of business;

skills must provide positive impact throughout your organization

in demand skills information architecture, interaction design, modular content creation, localization and translation, document design, standards knowledge

information architecture, interaction design, modular content creation, localization and translation, document design, standards knowledge

document engineer documents were only interfaces for people; documents are now interfaces to business services and processes

documents were only interfaces for people;

documents are now interfaces to business services and processes

changing expectations look outside of technical communication for examples; user expectations are changing MUCH faster than we are

look outside of technical communication for examples;

user expectations are changing MUCH faster than we are

mobile devices portable, powerful, and personalized; handheld devices have changed user expectations

portable, powerful, and personalized;

handheld devices have changed user expectations

web 2.0 leverages the internet as an operating system to deliver service ; helps users “do stuff”

leverages the internet as an operating system to deliver service ; helps users “do stuff”

playable search allows users to find and play multimedia content from within a web browser

allows users to find and play multimedia content from within a web browser

seeqpod helps you find and listen to music almost instantaneously; it also works for videos

helps you find and listen to music almost instantaneously; it also works for videos

jott helps you remember what you don’t want to forget; audio in, text out

helps you remember what you don’t want to forget; audio in, text out

tape failure no more guessing what website users like; watch them use your site and make changes based on real user experiences

no more guessing what website users like;

watch them use your site and make

changes based on real user experiences

tagging tagging helps us stay organized; sharing tags helps us help others quickly; what we tag can help improve documentation

tagging helps us stay organized;

sharing tags helps us help others quickly;

what we tag can help improve documentation

mashups looking at content from all angles helps us make meaningful decisions; combining content makes content accessible in meaningful ways

looking at content from all angles helps us make meaningful decisions; combining content makes content accessible in meaningful ways

Exhibit mashup that allows users to sort, filter, and visualize content in various ways without a database

mashup that allows users to sort, filter, and visualize content in various ways without a database

web 2.0 syndication allows users to remix content; structured content makes it possible

syndication allows users to remix content;

structured content makes it possible

yahoo! pipes syndication allows users to remix content; structured content makes it possible

syndication allows users to remix content;

structured content makes it possible

really simple syndication an XML standard; provides structure and semantic value to content

an XML standard;

provides structure and semantic value to content

publish/subscribe extends the reach of content; users reuse content in unlimited ways

extends the reach of content;

users reuse content in unlimited ways

publish write it once and let go of control; content is both human and machine readable

write it once and let go of control;

content is both human and machine readable

subscribe services provide relevant information, delivered how, when, and where users want it

services provide relevant information, delivered how, when, and where users want it

hosted software online office applications are exploding in popularity; open standards and ease of use drive adoption; offline access now available

online office applications are exploding in popularity; open standards and ease of use drive adoption; offline access now available

XML word processors 97% of the world uses MS Word; XML word processors provide familiar interface

97% of the world uses MS Word;

XML word processors provide familiar interface

blogs two new blogs are created every second of every day

two new blogs are created

every second of every day

wikis web-based collaboration tools that support user-generated content; users can consume, create, correct, corrupt, and cut content

web-based collaboration tools that support user-generated content; users can consume, create, correct, corrupt, and cut content

wiki tools there are many available (free to expensive)

there are many available (free to expensive)

wikis for documentation? wikis are being used to create documentation; there’s even a wiki based on DITA

wikis are being used to create documentation;

there’s even a wiki based on DITA

podcasts anyone can create bad audio faster than ever!

anyone can create bad audio faster than ever!

user-generated content users are creating their own documentation whether you want them to or not

users are creating their own documentation whether you want them to or not

video documentation user expectations are changing; are you?

user expectations are changing; are you?

they’re doing it, now video jug, expert village, sclipo, 5min, viewdo, teacher tube, youtube howto

video jug, expert village, sclipo, 5min, viewdo,

teacher tube, youtube howto

social networks network effects; users share with one another in uncensored online communities

network effects; users share with one another in uncensored online communities

for additional information contact Scott Abel at TheContentWrangler.com 317.466.1840 scottabel [at] mac [dot] com

contact Scott Abel at TheContentWrangler.com

317.466.1840 scottabel [at] mac [dot] com

www.meetingwizard.com www.jott.com www.simile.mit.edu www.pandora.com www. slideshare .net www.confabb.com www.del.icio.us www.structuredblogging.org www.microformats.org www.edgio.com www.pipes.yahoo.com www.docs.google.com www.plazes.com www.twitter.com www.tapefailure.com Save time. Arrange meetings in a snap --> Create “to do” lists with your cell phone --> Provide differing views of your content --> Create/share personalized radio station --> Find/rate/reuse slide show presentations --> Find a conference; rate events/speakers --> Tag content so you/others can find it later --> Create structured content using a blog --> Standards for popular content types --> Syndicate classifieds from your blog --> Mashup RSS feeds and create new ones --> Collaborate on spreadsheets/documents --> Tell others where you are/find others --> Tell others what you’re doing right now --> Watch videos of how users use your site --> Web 2.0 sites of interest

www.meetingwizard.com

www.jott.com

www.simile.mit.edu

www.pandora.com

www. slideshare .net

www.confabb.com

www.del.icio.us

www.structuredblogging.org

www.microformats.org

www.edgio.com

www.pipes.yahoo.com

www.docs.google.com

www.plazes.com

www.twitter.com

www.tapefailure.com