Words matter. Selecting the wrong ones can impede communication. But, while word choice is critical, equally important are spelling, style, punctuation and grammar.
This slide deck was used by Scott Abel, The Content Wrangler, and Val Swisher, CEO of Content Rules, Friday, February 9 to guide our interview of special guest Mignon Fogarty (aka Grammar Girl). The three content pros discussed the fast-changing world of language and how we use and abuse it. And, they answered questions from the audience.