Content Technologies Market: Where It's Heading

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Presented by Alan Pelz-Sharpe at the Documentation and Training Life Sciences conference June 23-26, 2008 in Indianapolis.

The ECM marketplace is changing rapidly with no slowdown in sight. As major infrastructure vendors (IBM, Microsoft and Oracle) threaten to take over the sector, what will happen to incumbents like EMC, OpenText and Interwoven? How will Open Source options play out - and what about Software as a Service? One thing is for sure the ECM market is growing substantially - yet making sense of it becomes harder by the day. In this session we will look at current trends in the vendor marketplace, and how they will play out in 2008 and beyond. We will also subdivide the sector both by technology orientation and geographic dominance, and give our honest and independent opinion on the vendors in this space.

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  • Copyright, 2008, CMS Watch
  • Content Technologies Market: Where It's Heading

    1. 1. Content Technologies Market - Where it’s heading…….. DocTrain - Indianapolis 2008 Alan Pelz-Sharpe Principal [email_address]
    2. 2. <ul><li>Independent </li></ul><ul><ul><li>We never work for vendors. Period. </li></ul></ul><ul><li>Detailed </li></ul><ul><ul><li>Industry veterans with technical backgrounds. </li></ul></ul><ul><ul><li>Detailed customer research. </li></ul></ul><ul><ul><li>Head-to-head vendor comparisons . </li></ul></ul><ul><li>Practical </li></ul><ul><ul><li>Specific advice. Best-practice approaches. The Real Story. </li></ul></ul>Product evaluation reports & subscriptions available at CMSWatch.com
    3. 3. Good things about Content Technology Systems….. <ul><li>Everything in one place </li></ul><ul><li>Create once, re-use </li></ul><ul><li>Process Oriented </li></ul><ul><li>Easy-to-use </li></ul><ul><li>Enable knowledge mgmt/compliancy etc </li></ul>
    4. 4. Bad things about Content Technology <ul><li>Expensive </li></ul><ul><li>Very expensive </li></ul><ul><li>Clunky and difficult to use </li></ul><ul><li>Reliance on basic procedures </li></ul><ul><li>Major time-consuming updates </li></ul>
    5. 5. The Software Landscape
    6. 6. How can you possibly govern a country that has 256 varieties of cheese ?
    7. 7. What is content technologies? Rendering Publishing Imaging Digital Asset Management RM/Compliancy Search Library Services DRM COLD & ERM Collaboration ECM Services Workflow/BPM Archiving Integration WCM Print Syndication
    8. 8. What happened in 2007? <ul><li>Microsoft SharePoint (MOSS 07) </li></ul><ul><li>Oracle digests Stellent </li></ul><ul><li>IBM digests FileNet </li></ul><ul><li>OpenText digests Hummingbird </li></ul><ul><li>EMC starts to reposition </li></ul><ul><li>Autonomy acquires Meridio </li></ul><ul><li>Open Sources ECM continues to grow </li></ul><ul><li>SaaS options emerged strongly </li></ul><ul><li>Non - US vendors grew in importance </li></ul>
    9. 9. What didn’t happen in 2007? <ul><li>Enterprise Search did not die </li></ul><ul><ul><li>It became ever more important </li></ul></ul><ul><li>Records Management did not grow substantially </li></ul><ul><ul><li>But archiving did </li></ul></ul><ul><li>The skills situation didn’t improve </li></ul><ul><li>The market didn’t actually consolidate </li></ul>
    10. 10. What is happening right now…….. <ul><li>Archiving becomes a prime focus </li></ul><ul><li>MOSS is being questioned </li></ul><ul><li>The buyers market is back </li></ul><ul><li>Web 2.0 exhaustion & confusion </li></ul><ul><li>Social Software patchy but starting to catch on </li></ul><ul><li>Security and Identity Management trump functionality for IT buyers </li></ul><ul><li>End to end components management starting to get attention </li></ul><ul><li>E-Mail the number one content concern </li></ul><ul><li>Digital Asset Management sort of emerging </li></ul>
    11. 14. Product Development Rapid Normal Slow Vendor Evolution Slow Normal Rapid EMC Xerox Oracle OpenText Alfresco Vignette Microsoft Interwoven IBM Hyland EVER NewGen Nuxeo Tower  CMS Watch 2007 Overhaul Refresh Turbulence Maintenance Balance Shifting Stasis Continuity Restructuring
    12. 15. Options…. SaaS Open Source On Premise OffShore Enterprise Platform Authoring & XML Departmental
    13. 16. Technology Transfer Seminar 2008
    14. 17. <ul><li>Independent </li></ul><ul><ul><li>We never work for vendors. Period. </li></ul></ul><ul><li>Detailed </li></ul><ul><ul><li>Industry veterans with technical backgrounds. </li></ul></ul><ul><ul><li>Detailed customer research. </li></ul></ul><ul><ul><li>Head-to-head vendor comparisons . </li></ul></ul><ul><li>Practical </li></ul><ul><ul><li>Specific advice. Best-practice approaches. The Real Story. </li></ul></ul>Product evaluation reports & subscriptions available at CMSWatch.com

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