The Rogerthat platformMultiple choice messagingfor community automation                                              ®    ...
W E           C O M P A N I E S          H E L PAND        ORGANIZATIONSI N T E R A C T      I N AS T R U C T U R E D W A ...
Rogerthat?Enabling automation and interactivity via messaging                                   © Mobicage NV – confidenti...
Next-gen messaging                © Mobicage NV – confidential – http://www.rogerthat.net
Messaging shortcomingsSMS                         E-mail¤  Not interactive         ¤  Low open rate¤  Not visually rich...
“Roger that”¤  “I understand”¤  “I hear you”                            Structured                            Interactiv...
The Rogerthat platform…enables you to set up structuredinteractive communication betweenyour existing systems and your mob...
A2P                        P2P      © Mobicage NV – confidential – http://www.rogerthat.net
Interactive elementsButtons   Slider       Text / Barcode                  Checkboxes              And much more …        ...
Rogerthat platform¤  Rich messaging    ¤  Alarm    ¤  Remote control    ¤  Group messaging¤  Button actions    ¤  Ph...
Brand exposure                 © Mobicage NV – confidential – http://www.rogerthat.net
Communication initiators¤  User   ¤  Poke from phone   ¤  Poke from web   ¤  QR code scan       ¤  Ad or poster      ...
Products¤  Rogerthat smartphone app  ¤  Application within existing Rogerthat app  ¤  Fastest time to market¤  Dedicat...
Message Flow DesignerWhere business content meets technicality                                   © Mobicage NV – confident...
Message Flow Designer¤  Drag, drop & deploy¤  Easy to use¤  Interactive elements¤  Branded messages¤  Real-time respo...
Message Flow          Message Flow                     © Mobicage NV – confidential – http://www.rogerthat.net
Extending your reachBusiness opportunities on top of the Rogerthat platform                                     © Mobicage...
Interactive (mobile) audiences¤ Organization members   ¤ Consumers¤ Employees              ¤ Citizens¤ Subscribers   ...
Always connectedThe smartphone is becoming                  “72% use their smartphone while                               ...
Smartphones in Europe                        Android
Platforms               Android                iPhone  Blackberry
Use Cases¤  Field force automation              ¤  Balloting¤  Recalling employees                 ¤  Clinical studies...
Cost-BenefitCost                         Benefits¤  Minimal upfront cost     ¤  Audience engagement   ¤  Go live in day...
TechnicalEasy to use messaging gateway                                © Mobicage NV – confidential – http://www.rogerthat....
A2P DeploymentRogerthat Gateway                                                         Integration with                  ...
Rogerthat API¤  Protocol   ¤  JSON-RPC   ¤  HTTP(S) or XMPP¤  Open source libraries   ¤  Java library   ¤  .NET libr...
JSON-RPC API example               © Mobicage NV – confidential – http://www.rogerthat.net
Roadmap¤  Embed Rogerthat in your own smartphone app¤  Cross-platform support   ¤  Win desktop   ¤  Win mobile   ¤  B...
Get a free trial account now       http://www.rogerthat.net            Mobicage NV        Antwerpsesteenweg 19            ...
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ITmoov 2012 - Rogerthat multiple choice messaging platform

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Het Rogerthat-platform stroomlijnt en optimaliseert uw processen door interactieve communicatie in real-time aan te bieden via smartphones of desktops tussen uw organisatie en uw klanten, partners, werknemers, gebruikers en elk andere subscriber. Rogerthat steekt de grenzen over van de traditionele communicatie en procesautomatisatie.

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ITmoov 2012 - Rogerthat multiple choice messaging platform

  1. 1. The Rogerthat platformMultiple choice messagingfor community automation ® © Mobicage NV – confidential – http://www.rogerthat.net
  2. 2. W E C O M P A N I E S H E L PAND ORGANIZATIONSI N T E R A C T I N AS T R U C T U R E D W A YW I T H T H E I RM O B I L E A U D I E N C E © Mobicage NV – confidential – http://www.rogerthat.net
  3. 3. Rogerthat?Enabling automation and interactivity via messaging © Mobicage NV – confidential – http://www.rogerthat.net
  4. 4. Next-gen messaging © Mobicage NV – confidential – http://www.rogerthat.net
  5. 5. Messaging shortcomingsSMS E-mail¤  Not interactive ¤  Low open rate¤  Not visually rich ¤  Limited interactivity¤  Expensive ¤  No structured Q&AIM & Social Smartphone app¤  No A2P ¤  Upfront investment¤  Limited interactivity ¤  Time to market¤  Unstructured ¤  Users do not upgrade © Mobicage NV – confidential – http://www.rogerthat.net
  6. 6. “Roger that”¤  “I understand”¤  “I hear you” Structured Interactive¤  “I acknowledge” Communication¤  “I agree” for¤  “Yes, this is true” Community¤  “You are right” Automation¤  “OK, next question” © Mobicage NV – confidential – http://www.rogerthat.net
  7. 7. The Rogerthat platform…enables you to set up structuredinteractive communication betweenyour existing systems and your mobileaudience¤  Rich messaging gateway for smartphones & web¤  Easy-to-use interactive forms¤  Intuitive one-click experience¤  Flexible: no business logic in the app¤  Automated message flows © Mobicage NV – confidential – http://www.rogerthat.net
  8. 8. A2P P2P © Mobicage NV – confidential – http://www.rogerthat.net
  9. 9. Interactive elementsButtons Slider Text / Barcode Checkboxes And much more … © Mobicage NV – confidential – http://www.rogerthat.net
  10. 10. Rogerthat platform¤  Rich messaging ¤  Alarm ¤  Remote control ¤  Group messaging¤  Button actions ¤  Phone call ¤  Show map ¤  Open web browser¤  Location aware (geo-fencing)¤  Cloud ¤  Performant ¤  Scalable ¤  Reliable © Mobicage NV – confidential – http://www.rogerthat.net
  11. 11. Brand exposure © Mobicage NV – confidential – http://www.rogerthat.net
  12. 12. Communication initiators¤  User ¤  Poke from phone ¤  Poke from web ¤  QR code scan ¤  Ad or poster ¤  Personalized¤  Application ¤  Location trigger ¤  Event trigger ¤  Campaign © Mobicage NV – confidential – http://www.rogerthat.net
  13. 13. Products¤  Rogerthat smartphone app ¤  Application within existing Rogerthat app ¤  Fastest time to market¤  Dedicated app ¤  Your brand ¤  “The [company] Communicator”¤  Rogerthat SDK ¤  A2P / P2P functionality in other / existing apps ¤  Embedded © Mobicage NV – confidential – http://www.rogerthat.net
  14. 14. Message Flow DesignerWhere business content meets technicality © Mobicage NV – confidential – http://www.rogerthat.net
  15. 15. Message Flow Designer¤  Drag, drop & deploy¤  Easy to use¤  Interactive elements¤  Branded messages¤  Real-time response processing ¤  Visualization ¤  Data mining © Mobicage NV – confidential – http://www.rogerthat.net
  16. 16. Message Flow Message Flow © Mobicage NV – confidential – http://www.rogerthat.net
  17. 17. Extending your reachBusiness opportunities on top of the Rogerthat platform © Mobicage NV – confidential – http://www.rogerthat.net
  18. 18. Interactive (mobile) audiences¤ Organization members ¤ Consumers¤ Employees ¤ Citizens¤ Subscribers ¤ Patients¤ Partners ¤ Listeners¤ Customers ¤ Watchers © Mobicage NV – confidential – http://www.rogerthat.net
  19. 19. Always connectedThe smartphone is becoming “72% use their smartphone while consuming other media” the single most important “40% use smartphones while in the entry point to your bathroom” audience. “35% check smartphone before getting out of bed”Improving interactivity and “Being always on is becoming a social expectation” responsiveness is key “50% of Americans prefer communicating digitally to face to face conversation” “83% of young people sleep next to their phones” Rogerthat enables both © Mobicage NV – confidential – http://www.rogerthat.net
  20. 20. Smartphones in Europe Android
  21. 21. Platforms Android iPhone Blackberry
  22. 22. Use Cases¤  Field force automation ¤  Balloting¤  Recalling employees ¤  Clinical studies & treatment fidelity¤  Crisis communication ¤  Government¤  Invitation, scheduling, reminding ¤  Classifieds¤  Quizzes, polls, games, voting ¤  Interactive advertising¤  Customer intimacy ¤  Warranties¤  Customer service & support ¤  News flashes¤  Mobile commerce ¤  Invitations¤  Daily deals ¤  Data gathering for belief networks & AI And many more … © Mobicage NV – confidential – http://www.rogerthat.net
  23. 23. Cost-BenefitCost Benefits¤  Minimal upfront cost ¤  Audience engagement ¤  Go live in days ¤  Process automation ¤  Easy integration ¤  Multi-platform ¤  Business agility ¤  Agile message flows ¤  Real Time Business Intelligence¤  Pay as you go ¤  Message based ¤  Communication cost reductions ¤  Call center personnel ¤  User based ¤  SMS¤  Phased approach ¤  BYOD ¤  Avoid waiting music or IVR ¤  Create new business opportunities © Mobicage NV – confidential – http://www.rogerthat.net
  24. 24. TechnicalEasy to use messaging gateway © Mobicage NV – confidential – http://www.rogerthat.net
  25. 25. A2P DeploymentRogerthat Gateway Integration with existing systemsFocus of Mobicage NV Focus of Partner or Customer © Mobicage NV – confidential – http://www.rogerthat.net
  26. 26. Rogerthat API¤  Protocol ¤  JSON-RPC ¤  HTTP(S) or XMPP¤  Open source libraries ¤  Java library ¤  .NET library¤  Extensive example code (Python, PHP, Java, .NET) ¤  http://www.rogerthat.net/developers/example-code/ ¤  http://www.rogerthat.net/developers/api-reference/ © Mobicage NV – confidential – http://www.rogerthat.net
  27. 27. JSON-RPC API example © Mobicage NV – confidential – http://www.rogerthat.net
  28. 28. Roadmap¤  Embed Rogerthat in your own smartphone app¤  Cross-platform support ¤  Win desktop ¤  Win mobile ¤  Blackberry¤  One-click payment¤  Track & Trace¤  Picture upload & file transfer © Mobicage NV – confidential – http://www.rogerthat.net
  29. 29. Get a free trial account now http://www.rogerthat.net Mobicage NV Antwerpsesteenweg 19 9080 Lochristi Belgium +32 9 324 25 64 info@mobicage.com ® © Mobicage NV – confidential – http://www.rogerthat.net

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