LinkedInLinkedIn is focused on Professional Networking Over 100 Million LinkedIn users globally 2 Million LinkedIn users in the Middle East 430,000 LinkedIn users in the UAE
LinkedInBuilding Your Personal Brand on LinkedIn allows you to: • Network with Influencers • Connect with Decision Makers • Be Found • Acquire Knowledge/Information • Find a Job • Build Your Professional Network
LinkedInOptimize and completely fill out your LinkedIn profile. Write a Powerful Headline Professional Image Your LinkedIn Profile is a critical component of your Social CV – Make it interesting!
LinkedInStart building your network with family, friends, co-workers, clients, etc. • Search for People • Import Email Contacts • Manually enter Email Addresses • Colleagues/Classmates • People You May Know (LinkedIn suggestions)
LinkedInLinkedIn Answers – Establish expert status by answering questions in your niche. • Position yourself as expert • Build Relationships • Network
LinkedInJoin LinkedIn Groups. Listen first and then contribute. Don’t Pitch! Region focused Subject focused
LinkedInThe Key to LinkedIn is your 2nd and 3rd Level Connections.
LinkedInConnect with people outside your first level network who bring value to your network • Potential Employees/Clients • Potential Partners • Subject Matter Experts • Connectors
LinkedInThe more you grow your network, the more you grow your reach
Other Social NetworksThe same principles apply. But be consistent.