CRM Introduction

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Presentation made by my sub-ordinate and student Kazim.

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CRM Introduction

  1. 1. Oracle Siebel CRM (Customer Relationship Management) Presented By: Kazim Iqbal Presented To: Asif Hussain
  2. 2. AGENDA <ul><li>Introduction to CRM Technology: </li></ul><ul><li>About Oracle Siebel CRM: </li></ul><ul><li>Oracle Siebel CRM Application Features: </li></ul><ul><li>Benefits to the Businesses with Siebel CRM: </li></ul>
  3. 3. <ul><li>INTRODUCTION TO CUSTOMER RELATIONSHIP MANAGEMENT </li></ul><ul><li>TECHNOLOGY </li></ul>
  4. 4. <ul><li>Introduction To CRM </li></ul><ul><li>The ability of a company to utilize its resources more effectively and efficiently to market, to sell, and to serve its customers has taken its way to the center of Corporate Strategy. </li></ul>
  5. 5. 2. About Oracle SIEBEL CRM
  6. 6. 2. About Oracle SIEBEL CRM <ul><li>Siebel CRM ON DEMAND: </li></ul><ul><li>Application is accessible through web service: </li></ul><ul><li>It is rented by the vendor: </li></ul><ul><li>Licensed per user: </li></ul><ul><li>Charges per month: </li></ul><ul><li>Neither need to install nor maintain the application: </li></ul><ul><li>Database & Application server housed & managed by the Vendor: </li></ul>
  7. 7. 2. About Oracle SIEBEL CRM <ul><li>INDUSTRIES INDUSTRY EDITIONS </li></ul>Banking Industry CRM OD Financial Services – Wealth Management Solution Insurance CRM OD Financial Services – Insurance Solution Financial Services CRM OD Financial Services – Wealth Management Solution Hi Tech CRM OD – High Tech Solution Automotive CRM OD – Automotive Solution Medical Services CRM OD – Life Sciences Solution
  8. 8. <ul><li>ORACLE SIEBEL CRM APPLICATION FEATURES </li></ul>
  9. 9. 3. Oracle Siebel CRM Application Features <ul><li>Reports and Analytics: </li></ul><ul><li>Campaign Management: </li></ul><ul><li>Triangulated Sales Forecasts: </li></ul><ul><li>Service Request Solutions: </li></ul>
  10. 10. 3. Oracle Siebel CRM Application Features <ul><li>Reports and Analytics: </li></ul><ul><li>Pipeline Analysis: </li></ul><ul><li>Sales Efficiency: </li></ul><ul><li>Customer Spending: </li></ul><ul><li>Marketing Effectiveness: </li></ul><ul><li>Service Analysis: </li></ul>
  11. 11. 3. Oracle Siebel CRM Application Features
  12. 12. 3. Oracle Siebel CRM Application Features
  13. 13. 3. Oracle Siebel CRM Application Features
  14. 14. 3. Oracle Siebel CRM Application Features
  15. 15. 3. Oracle Siebel CRM Application Features
  16. 16. 3. Oracle Siebel CRM Application Features
  17. 17. 3. Oracle Siebel CRM Application Features
  18. 18. 3. Oracle Siebel CRM Application Features <ul><li>Campaign Management: </li></ul><ul><li>Typically, campaigns deliver a promotional offer across channels of communication to retain current customers or to acquire new customers. </li></ul>
  19. 19. 3. Oracle Siebel CRM Application Features
  20. 20. 3. Oracle Siebel CRM Application Features <ul><li>For example: </li></ul>Campaign Name Campaign A Campaign B Total Leads 100 (L1 – L100) 100 (L1 – L100) Qualified Leads 15 (L85 – L100) 10 (L90 – L 100) Opportunities 15 (O1 – O15) 10 (O1 – O10)
  21. 21. 3. Oracle Siebel CRM Application Features
  22. 22. 3. Oracle Siebel CRM Application Features
  23. 23. 3. Oracle Siebel CRM Application Features <ul><li>Triangulated Forecasting: </li></ul><ul><li>Field assessment-roll-ups of expected revenues based on what the field Reps are forecasting. </li></ul><ul><li>Real – Time pipeline assessment by Sales Stage. </li></ul><ul><li>Historical assessment and Trend Analysis which compares Forecasts over time. </li></ul>
  24. 24. 3. Oracle Siebel CRM Application Features
  25. 25. 3. Oracle Siebel CRM Application Features <ul><li>Service Request Solution: </li></ul><ul><li>By maintaining a knowledge base of solutions, your service representatives, regardless of experience, have access to a centralized knowledge base to help them quickly resolve service issues for your customers. </li></ul>
  26. 26. 3. Oracle Siebel CRM Application Features
  27. 27. <ul><li>BENEFITS TO BUSINESSES WITH SIEBEL CRM </li></ul>
  28. 28. 4. Benefits of Siebel CRM <ul><li>Provide better customer service: </li></ul><ul><li>Achieve sales closes deals faster: </li></ul><ul><li>Increase customer revenues: </li></ul><ul><li>Cost Reduction Benefits: </li></ul>
  29. 29. <ul><li>The end </li></ul><ul><li>Thanks for attending the presentation </li></ul>

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