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Research aarkstoreenterprise uk b2c e commerce report 2012


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  • 1. ResearchAarkstoreEnterprise UK B2C E-Commerce Report 20121.) Number of Online Shoppers in the UK continues to growHamburg-based secondary market research specialist yStats.compresents in its latest UK B2C E-Commerce Report 2012interesting findings related to the British B2C E-Commercemarket. Aside from trends, revenue figures and market shares,the report covers the most successful product categories,Internet user and online shopper figures and the top playersdominating UK E-Commerce. In the United Kingdom, not onlydoes the number of Internet users continue to grow, but also thenumber of online shoppers. Whereas in 2010, two thirds of theBritish population ordered products and services online, in 2011this figure increased to more than 70%, compared to an EUaverage of less than half of the population making onlinepurchases.Food and Fashion Items are important British E-CommerceProduct CategoriesIn the first half of 2012, shoppers in the UK spent almost 35billion GBP online, which shows a clear increase when comparedto the previous year’s figures. Forecasts for 2012 predict anincrease in B2C E-Commerce revenue of a high one digitpercentage figure in the UK. Fashion and sporting goods werethe most popular product categories in 2011, followed by traveland household items. Other successful product categories were
  • 2. movies/music and books and magazines. Online food purchasesare also becoming increasingly popular. Revenue from onlinefood purchases is expected to grow by more than 10 % annuallyover the next few years. Fashion and clothing are likewisepopular E-Commerce products in the UK. Almost half of allconsumers make at least one purchase per month in thiscategory. Aside from purchases, researching productinformation about fashion items is also a popular trend.Significance of M-Commerce for B2C E-Commerce continues togrowMobile shopping is another growing trend in the UK. As much as5% of all E-Commerce revenue is generated using mobiledevices. Additionally, more than half of all smartphone usershave made at least one purchase with their mobile phones.Safety and transaction speed are particularly important forconsumers in this context. Furthermore, researching productrelated information with the help of a mobile phone iswidespread in Great Britain.Amazon is far ahead of the CompetitionAccording to the UK B2C E-Commerce Report 2012 by yStats.comin the UK, Amazon has the highest number of unique visitors,clearly ahead of generalists Argos and Tesco which combinedhave fewer unique visitors than Amazon alone. Generalist Asdais also very successful in the UK. B2C E-Commerce revenuegenerated by the company increased by more than one thirdfrom 2010 to 2011.
  • 3. For more information please visit link: Report-2012-145436.html Neel Aarkstore Enterprise Phone:08149852585 Europe B2C E-Commerce Report 2012 UK B2C E-Commerce Report 2012 Spain B2C E-Commerce Report 2012 France B2C E-Commerce Report 2012 Italy B2C E-Commerce Report 2012 Europe Direct Selling Report 2012 Global Online Gambling and Betting Report 2012 Europe Online Gambling and Betting Report 2012 Global Online Payment Methods 2012 Europe Online Payment Methods 2012
  • 4. Asia-Pacific Online Payment Methods 2012Top 2000 Global Online Shops 2012Top 1200 Online Shops in Europe 2012Top 350 Online Shops in Asia-Pacific 2012Middle East Internet & B2C E-Commerce Report 2012MENA Internet & B2C E-Commerce Report 2012Africa Internet & B2C E-Commerce Report 2012South Africa Retail, Direct Selling and B2C E-Commerce Report 2012South Africa B2C E-Commerce Report 2012Global Online Gaming Report 2012Europe Online Gaming Report 2012Asia-Pacific Online Gaming Report 2012North America B2C E-Commerce Report 2012USA B2C E-Commerce Report 2012Canada B2C E-Commerce Report 2012Global Online Travel Report 2012Europe Online Travel Report 2012Global Underwear Market Report 2010Europe B2C E-Commerce Report 2011Japan B2C E-Commerce Report 2011India B2C E-Commerce Report 2011South Korea B2C E-Commerce Report 2011China B2C E-Commerce Report 2011
  • 5. Asia B2C E-Commerce Report 2011BRIC B2C E-Commerce Report 2011Brazil B2C E-Commerce Report 2011Global B2C E-Commerce Players Report 2011Global B2C E-Commerce Trends Report 2011Global B2C E-Commerce Market Report 2011Global B2C E-Commerce Assortments Report 2011Russia Top 50 E-Commerce Players 2011Russia B2C E-Commerce Report 2011Czech Republic B2C E-Commerce Report 2011Poland B2C E-Commerce Report 2010Eastern Europe B2C E-Commerce Report 2010Germany B2C E-Commerce Report 2011Austria B2C E-Commerce Report 2011Switzerland B2C E-Commerce Report 2011Central Europe B2C E-Commerce Report 2011Global Online Payment Methods 2011
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