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Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
Attracting success through magnetism 1 2012
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Attracting success through magnetism 1 2012

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Attracting Success Through Magnetism

Attracting Success Through Magnetism

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  • 1. Attracting Success Through Magnetism Ann Albergotti Presenter Welcome! Kristin Henning Presenter When Pigs Fly
  • 2. Welcome! <ul><li>Agenda </li></ul><ul><ul><li>Why business fail </li></ul></ul><ul><ul><li>How to put the odds back in your favor by planning for usccess </li></ul></ul><ul><ul><li>Using magnetism to set yourself apart from competitors or other representatives </li></ul></ul><ul><ul><li>Sending the right message that will increase sales </li></ul></ul><ul><ul><li>How to stay in action to beat negativity and procrastination </li></ul></ul><ul><ul><li>Building consistent leads to grow our client base </li></ul></ul>Attracting Success Through Magnetism
  • 3. Who Am I? <ul><li>Business owner since 2005, specializing in developing marketing strategies that saves time and money. </li></ul><ul><li>Over 16-years of marketing and public relations experience </li></ul><ul><li>Worked with both large and small businesses planning and implementing various marketing plans </li></ul><ul><li>Worked with over 65 small business within the Denver Metro Area, all in various industries such as Retail, Health, Computer Services, Direct Marketing, Book Publishing, Automtive, Real Estate & Insurance </li></ul><ul><li>Aside from owning her own marketing business, Ann is also an Independent Rep for Mary Kay and ZamZuu.  </li></ul><ul><li>  She has taken her knowledge and experiences of &quot;what works and what doesn't&quot; and now trains individuals just starting out how to market themselves and their direct sales business more effectively and efficiently. </li></ul>Ann Albergotti President Platinum Marketing Solutions Twitter: @aalbergo87 linkedin.com/in/aalbergotti Facebook.com/PlatinumMarketingSolutions.com Attracting Success Through Magnetism
  • 4. Branding: Setting Yourself Apart Attracting Success Through Magnetism
  • 5. Your BRAND Brand Position why what W H o how Attracting Success Through Magnetism
  • 6. Niche MARKET <ul><li>TARGET MARKET: </li></ul><ul><li>Who do you do it for? </li></ul><ul><ul><li>Drill down further </li></ul></ul>Attracting Success Through Magnetism
  • 7. Niche MARKET Make A List & I.D. Research Demand? Need / Want Individuals/Groups Connect With Enjoy: Attracting Success Through Magnetism
  • 8. Sending The Right Message Attracting Success Through Magnetism
  • 9. Value PROPOSITION <ul><li>Communicate Your Differentiator </li></ul><ul><li>The reason why your customers buy from you </li></ul>Attracting Success Through Magnetism
  • 10. Pull It All TOGETHER Attracting Success Through Magnetism
  • 11. Pulling It TOGETHER <ul><ul><li>Use your brand positioning and niche market to set yourself apart from the many others in your company </li></ul></ul>Attracting Success Through Magnetism
  • 12. Pull It TOGETHER Image Consultant for Seniors Re-entering The Work Force Image Counselor building confidence in Teens and Young Women Make-Up Artist for Young Brides <ul><ul><li>Example: </li></ul></ul><ul><ul><ul><li> Independent Reps </li></ul></ul></ul>Attracting Success Through Magnetism
  • 13. Pull It TOGETHER Identity Thief Expert for Seniors and Children Small Business Legal Advocate Traffic Ticket Expert for Young Adults <ul><ul><li>Example: </li></ul></ul><ul><ul><ul><li>Independent Reps </li></ul></ul></ul>Attracting Success Through Magnetism
  • 14. Building Consistent Leads Attracting Success Through Magnetism
  • 15. <ul><li>Your Advertising Landscape </li></ul>List Building Newsletter Online Ad Website Print Ad Networking Exhibiting Video Direct Mail Flyer Press Release Social Networks SEO Workshops Attracting Success Through Magnetism
  • 16. List Building Offline Online Flyer Workshop Exhibit Networking Video Print Ad Newsletter Direct Mail Social Networking Your List Attracting Success Through Magnetism
  • 17. List Building <ul><ul><ul><ul><li>Why Build A List </li></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Future Marketing </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Communication Opportunities </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Affiliate Marketing </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Company Asset </li></ul></ul></ul></ul></ul>Attracting Success Through Magnetism
  • 18. List Building Conversions BLOG WEBSITE Your List Attracting Success Through Magnetism
  • 19. List Building Attracting Success Through Magnetism
  • 20. List Building <ul><li>How To Build A List </li></ul><ul><ul><li>Opt-In </li></ul></ul>Attracting Success Through Magnetism
  • 21. List Building The Money Map Attracting Success Through Magnetism
  • 22. <ul><li>Highlight every winning strategy in green </li></ul><ul><li>Highlight marginal strategies in purple </li></ul><ul><li>Highlight unsuccessful in red </li></ul><ul><li>Goal is to create one pathway in blue from top to bottom. Then work on a second pathway. </li></ul>Attracting Success Through Magnetism
  • 23. <ul><ul><ul><ul><ul><li>Use Your Money Map To Focus Your Activities By: </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Filling in blanks </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Turning oranges into green </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Replacing reds </li></ul></ul></ul></ul></ul>Attracting Success Through Magnetism
  • 24. List Building <ul><li>Highlight every winning strategy in green </li></ul><ul><li>Highlight marginal strategies in purple </li></ul><ul><li>Highlight unsuccessful in red </li></ul><ul><li>Goal is to create one pathway in blue from top to bottom. Then work on a second pathway. </li></ul>Attracting Success Through Magnetism
  • 25. List Building <ul><ul><li>Your Money Magnet Offer </li></ul></ul># 1 Attracting Success Through Magnetism
  • 26. List Building Create Your Landing Page With Opt-In Form # 2 BLOG WEBSITE Attracting Success Through Magnetism
  • 27. List Building <ul><li>Highlight every winning strategy in green </li></ul><ul><li>Highlight marginal strategies in purple </li></ul><ul><li>Highlight unsuccessful in red </li></ul><ul><li>Goal is to create one pathway in blue from top to bottom. Then work on a second pathway. </li></ul>Attracting Success Through Magnetism
  • 28. List Building Use Your Winning Marketing Channels # 3 Flyer Workshop Exhibit Networking Video SEO Print Ad Newsletter Direct Mail Press Release Social Networking Your List Attracting Success Through Magnetism
  • 29. How To Set Up A Successful Twitter Campaign Available FREE To Platinum Marketing Members Coming September
  • 30. Platinum Marketing Membership Three Member Packages Available Starting @ $47/mo www.platinumarketingsolutions.com
  • 31. List Building Drive Traffic To Landing Page # 4 G2Mi Session - 2 BLOG WEBSITE
  • 32. List Building <ul><li>Example: </li></ul>The Landing Page The Offer Privacy Statement The Form G2Mi Session - 2
  • 33. <ul><li>Analyze The Data </li></ul>List Building G2Mi Session - 2
  • 34. <ul><ul><ul><ul><ul><li>Analysis: </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Landing Page </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Marketing Channel </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Offer </li></ul></ul></ul></ul></ul>G2Mi Session - 2
  • 35. List Building 720-851-5176 PH www.platinumarketingsolutions.com G2Mi Session - 2
  • 36. Send Questions or Comments To: [email_address] Connect With Ann Albergotti Twitter: @aalbergo87 Phone: (720) 851-5176 Hate Twitter?... …Your Customers Don’t! 5 Ways To Grow Your Business Using Twitter Twitter Today
  • 37. Driving Traffic Using

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