Introduction to Using Social Media in Small BusinessAnne Mims Adrianblog.anneadrian.comaadrian@auburn.eduApril 14, 2009

Where to begin? Pick 1, 2, or 3.

“Today, if you're not staying current with Web 2.0 technologies' impact on business, then you're just not staying current. Period.”Sarah Perez of ReadWriteWebflickr.com/photos/rambleon/2384382498/in/set-72157604099911780/

Social media is not about the tools & the technologyflickr.com/photos/nycarthur/2489426482/

Social MediaOnline technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other.en.wikipedia.org/wiki/Social media

Use a “start page”

Listenflickr.com/photos/joyoflife/23724427/

Google Alerts Know what people are sayinggoogle.com/alerts

Know what people are saying search.twitter.com/Twitter Searches

Connect & build relationships

Go where the people areflickr.com/photos/mcgarry/111003432/

Try Explore LearnParticipate by DOINGflickr.com/photos/aafromaa/3027002824/in/set-72157608631840641/

Define your goals blog.k1v1n.com/2008/10/defining-freerange-enterprise.htmlflickr.com/photos/tomoski/2688883653/

Facebook Account

Facebook Page

Facebook Group

Facebook ListsDivide friends into categories

FacebookAdvertisements

Integration of communitiesTwitter Facebook LinkedIn

Discussion and examples using social mediaSandy Toomerstwitter.com/toomerscoffeeHeath Catestwitter.com/heathcates

Google me Anne Adrianblog.anneadrian.comaadrian@auburn.eduTwitter: aafromaadelicious: aafromaaAIM: aafromaaSlideshare: aafromaaFlickr: aafromaaYouTube: aafromaa

ResourcesRSS in Plain English, a video introduction to using news readers from Common Craft http://www.commoncraft.com/rss_plain_englishEngaging Communities on their on Turf: Secrets of Social networkers http://connect.extension.iastate.edu/p79426457/

ResourcesFeeding Frenzy eXtension 30-Minute recording by Beth Raney, connect.extension.iastate.edu/p51525211/Use a newsreaderblog.aafromaa.com/2007/05/how-to-use-news-reader.htmlBeginner’s Guide to Social Media in Extensionicollaborate.extension.org/wiki/Beginners_Guide_to_Social_Media_in_Extension

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