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Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
Components of Social Media Strategy
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Components of Social Media Strategy

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This presentation served as basis for discussing social media strategy at the NETC2010 conference.

This presentation served as basis for discussing social media strategy at the NETC2010 conference.

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  • 1. Components ofSocial Media Strategy <br /> Anne Mims Adrian, Auburn-eXtension Jonell Hinsey, Tennessee State<br />Rhonda Conlon, North Carolina State<br /> Peggy Hull Shuffstall, Penn State<br />www.slideshare.net/aafromaa <br />
  • 2. Define goals<br />Photo: http://www.flickr.com/photos/lululemonathletica/3876577832/<br />
  • 3. Go where the people are<br />Photo: http://www.flickr.com/photos/yourdon/4052815754/<br />
  • 4. Listen<br />Photo: http://www.flickr.com/photos/katietegtmeyer/67865829/<br />
  • 5. Engage<br />Photo: http://www.flickr.com/photos/suttonhoo22/145416014/<br />
  • 6. Create value <br />Photo: http://www.flickr.com/photos/wocrig/3360530668/<br />
  • 7. Integrate tools and approaches<br />Photo: http://www.flickr.com/photos/mathplourde/4171246263/<br />
  • 8. Create usefulness for others <br />Photo: http://www.flickr.com/photos/16038409@N02/2507899324/<br />
  • 9. Consider collaboration opportunities <br />Photo: www.flickr.com/photos/jonnygoldstein/4366087009/<br />
  • 10. Evaluate <br />Photo:http://www.flickr.com/photos/cambodia4kidsorg/109718423/<br />Photo: http://www.flickr.com/photos/aussiegall/286709039/<br />
  • 11. Train staff and clientele <br />Photo: http://www.flickr.com/photos/cambodia4kidsorg/2906235414/<br />
  • 12. Components ofSocial Media Strategy <br />Available on <br />www.slideshare.net/aafromaa <br />and <br />docs.google.com/present/view?id=dgpn55tt_591fqvbqsf4 <br />

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