Publishers: Supercharge your commercial strategy FTW!

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Wulfric Light-Wilkinson, Forward3D, James Maley, Tradedoubler, Julia Stent, uSwitch …

Wulfric Light-Wilkinson, Forward3D, James Maley, Tradedoubler, Julia Stent, uSwitch

a4uexpo Barcelona 2012

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  • 1. Supercharge yourCommercial Strategy
  • 2. Julia Stent uSwitch.com - Director of TelecomsWulfric Light-Wilkinson Forward 3D – Sales DirectorJames MaleyTradeDoubler – Senior International AM
  • 3. Do I have acommercial strategy?
  • 4. #10
  • 5. Present yourself professionallyEvery contact is a touch-point for your brand
  • 6. #9
  • 7. Know yourcompetition
  • 8. #8
  • 9. Analyse yourplace in the market
  • 10. #7
  • 11. Get to know your client
  • 12. #6
  • 13. Understand your clients’ wider objectives
  • 14. #5
  • 15. Manage the sales process
  • 16. #4
  • 17. What do you stand for?Have a vision and stick to it
  • 18. #3
  • 19. Understand thevalue of the sales you drive
  • 20. #2
  • 21. Understand yourclients’ budgets
  • 22. #1
  • 23. Spot the opportunity And be the first one there