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Distracted Driving: Understanding Your Corporate Risk and What to Do About It
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Distracted Driving: Understanding Your Corporate Risk and What to Do About It

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These slides were the basis for ZoomSafer's free June 15, 2010 webinar on distracted driving and corporate risk.

These slides were the basis for ZoomSafer's free June 15, 2010 webinar on distracted driving and corporate risk.

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Distracted Driving: Understanding Your Corporate Risk and What to Do About It Presentation Transcript

  • 1. 1
    DISTRACTED DRIVING: UNDERSTANDING YOUR CORPORATE RISK AND WHAT TO DO ABOUT IT
  • 2. DISTRACTED DRIVING WEBINAR AGENDA
    • 1:00pm – Welcome & Framing – Matt Howard, CEO ZoomSafer
    • 3. 1:10pm – Risk & Employer Liability – K. Verderame, CEO Pondera
    • 4. 1:20pm – Technology Trends – C. Driscoll, CEO Driscoll Associates
    • 5. 1:30pm – Solution Demo & Case Study – M. Costello, COO ZoomSafer
    • 6. 1:45pm – Question & Answer – Audience
    • 7. 2:00pm – Adjourn
    2
  • 8. FRAMING THE PROBLEM
    Matt Howard, CEO of ZoomSafer
    3
  • 9. The Problem
    1 – Rapid Proliferation of smart (touch + eyes) devices
    2 – NHTSA – 1m crashes, 500k injuries, 5k deaths
    3 – $25k per crash, $150k per injury, $3.6m per fatality = $40BN
    4 – Compliance Challenges (Pew Internet and Fresno State)
    4
  • 10. RISK AND EMPLOYER LIABILITY
    K. Verderame, CEO of Pondera and Former Chief Counsel for Fortune 500 Company
    5
  • 11. 6
    Companies are becoming aware of the rapidly increasing risks associated with distracted driving…
  • 12. 7
    …leading many to enact paper policies to limit, or prohibit, employee use of cell phones while driving.
  • 13. 8
    Paper polices are an important first step, but by themselves…
    are an incomplete solution.
  • 14. 9
    …to maximize protection against potential liability, companies must proactively enforce the policies they implement.
  • 15. 10
    • Not a theoretical risk
    • 16. “Scope of work” is broadly defined
    • 17. Plaintiffs can readily connect cell phone use to employers
    • 18. Consider the following:
    • 19. Case 1
    • 20. Case 2
    • 21. Case 3
  • TECHNOLOGY TRENDS
    Clem Driscoll, CEO of CJ Driscoll & Associates
    11
  • 22. C.J. Driscoll & Associates
    12
    US MRM Addressable Market Estimates
  • 23. C.J. Driscoll & Associates
    13
    US MRM Market Today = 3.9m Units in Service
    • 225,000+ companies using MRM systems and services
    • 24. Projected growth from 3.9m EOY09 to 6.5m EOY12
  • C.J. Driscoll & Associates
    14
    Local Fleet MRM Market
    • Despite weak economy in CY09 the M2M grew due to corporate desire to reduce risk and opex.
    • 25. CY09 bright spot mid/large fleets invested in technology to reduce opex.
    • 26. A number of major MRM suppliers report that 2010 is shaping up to be a strong year, with growth of 20% or more.
    • 27. Market remains fragmented, though consolidation is picking up, with several private equity firms acquiring major suppliers in the U.S. and Europe.
  • C.J. Driscoll & Associates
    15
    Local Fleet MRM Trends – Current
    • Executive dashboards for real time view of fleet status/activity
    • 28. Increased use of satellite images via Google / other mapping services
    • 29. Navigation and dispatch services via integration with Garmin PNDs
    • 30. Lower prices to fleet operators for GPRS/GPS devices (<$350)
    • 31. Pressure on monthly service fees due to competitive market
    • 32. Strong appetite to monitor driver behavior to reduce risk and fleet opex
    • Monitoring & modifying employee driver behavior is a significant trend among fleet managers
    • 33. Fuel consumption
    • 34. Idle time
    • 35. Rapid acceleration / deceleration
    • 36. Monitoring & modifying employee use of mobile phones while driving is a logical extension of this trend
    • 37. Minimize distractions
    • 38. Comply with State and Federal laws / regulations
    • 39. Reduce risk and employer liability
    16
    Modifying Driver Behavior
  • 40. SOLUTION DEMO & CUSTOMER CASE STUDY
    17
    Mike Costello, COO ZoomSafer
  • 41. For corporate managers, FleetSafer is simple and inexpensive policy software that prevents employees from texting and emailing while driving and minimizes risk and liability.
    18
    Say good bye to crashes, liability and un-enforced policies.
  • 42. 19
    Platform Components
    ADMIN PORTAL
    Web Services
    Layer
    • Policy
    • 43. Users
    • 44. Reports
    • 45. CLIENT APPLICATION
    Device
    Services
    Layer
  • 46. 20
    Platform Triggers
    TELEMATICS
    STATUS
    FLEETSAFER
    WEB SERVICE
    1
    2
    3
  • 47. Handset User Experience Video
    FleetSafer
    Client Software Video
    ZoomSafer Confidential
  • 48. FleetSafer Admin Portal Demo
    ZoomSafer Confidential
  • 49. CASE STUDY – B&G EQUIPMENT & SUPPLY
    • Heavy Equipment Rental and Construction Supply
    • 50. Subsidiary of Brasfield & Gorrie Inc. a $2 Billion company
    • 51. 150 Employees and 50 Vehicles
    • 52. 50 Corporate issued Blackberrys
    • 53. Concerned about risk associated with distracted driving
    • 54. Implemented policy prohibiting texting and emailing
    • 55. Purchased FleetSafer to proactively enforce policy
    • 56. Successful deployment leads to great results
    • 57. 4 hours per day / per vehicle driven in safe mode
    • 58. 5 driver distractions (inbound text & email) averted per day
    23
  • 59. QUESTIONS & ANSWERS
    24
  • 60. THANK YOU!
    Matt Howard, CEO
    matt@zoomsafer.com
    703-362-9490
    25