MOBILE ADVERTISING
Amsterdam 12 May 2009
Effie Finland Bronze Selected Startup Participant (guest panelist) Best Early-Stage Start-up
Media Idea Barcelona 4 July

Overview
We can help you make the most of social
media to increase web exposure, improve
customer relations and enhance internal
productivity.
We have developed a customized process for
filtering and fine-tuning social media concepts.

Filtering & fine-tuning process:
Nick Finck: Elements of Context
Amy Jo Kim: Social Media Criteria
Zipipop: Commandments

Design Context
• The User:
• The Task:
• The Environment:
• The Technology:

Social Media Criteria
• Points:
• Feedback:
• Exchanges:
• Collecting:
• Customization:

Zipipop Service Criteria
• Need:
• Content:
• Networks:
• Distribution:
• Metrics:
• Conform:
• Type:
• Release:

Examples
We also implement websites enhanced with
social media.
Facebook Travel-mate app for Finnmatkat (TUI)
Helsinki Design Museum project
(made with our own Builder platform)

Going Mobile
We have mobile
development
expertise and can
advise on mobile
marketing
campaigns.

Mixed Media
We have expertise in design, business,
technology, and media production.
promos, demos, pop videos, etc.
digitytöt video blog

What differentiates us?
We live, breath and build inside the new media
ecosystem.
We have extensive theoretical and hands-on
experience.
We have the best knowledge of social media
development in Finland.

follow us www.twitter.com/zipipop