Adventure Games in Public Spaces and Conducttr

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Presentation to the Adventure Design Group in San Francisco. The audience was practitioners who make pervasive games. …

Presentation to the Adventure Design Group in San Francisco. The audience was practitioners who make pervasive games.

Conducttr Conference


Adventure Design Group

Conducttr experience for Game of Thrones

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  • 1. Long-term engagement demands: • Good story • Participation/Interaction • Social aspect – fan-to-fan and/or fan-to-character
  • 2. Story Participation
  • 3. Interactive Layer IF this happens THEN… Narrative Layer JOHN is very ANGRY Content Layer SEND a TEXT message Experience Layer OMG! I can’t believe that!! @robpratten
  • 4. Main Website Registration minutes minutes Graphic novel (PDF) lunchtime the day after Live event Flyer Text a character Graphic novel (PDF) 5 mins to 1 day lunchtime the day afterminutesminutes
  • 5. Twitter ChatBack Personal Content Locker SMS Voting Behavioral targetingFacebook Characters CRM CMS
  • 6. Location-based game with monthly serialized blog content? You got it! CMS Audience Database Behavioral targeting
  • 7. Characters Events Content
  • 8. Schedule Interactive No Yes NoYes Public On Demand Scheduled Limited Availability On Demand
  • 9. Directly through interaction Formally via a website (signup widget)
  • 10. Facebook Gaming and Interactive Story Engine Content Management System Audience Management Metrics & Reporting YOU YouTube SMS Email Twitter Mobile Apps Web Apps Devices (e.g. RFID) AUDIENCE SaaS Multi-platform entertainment invisible to audience Publishing System Event Monitoring Collaborative Authoring Environment visible to audience
  • 11. Individual Group 1 Group 2 Group 3 Team 1 Team 2 Everyone
  • 12. Weapon Drink Revolver AK47 BeerVodka MOORE CONNERY CRAIG BROSNAN
  • 13. Parent Children
  • 14. Mutually exclusive
  • 15. 4 minutes #Government Twitter: @desinovadescent Facebook: Desinova Descent
  • 16. This is the game This is NOT the game
  • 17. This is the game This is the metagame
  • 18. Dude! I’m dying here! @medic #repair MyCharacter Earlier that day… Later
  • 19. Social Media, Email, Phone Sensor network Game network Live events
  • 20. The AirPi is an automatic air quality & weather monitoring device powered by a Raspberry Pi  temperature, humidity, air pressure, light levels, UV levels, carbon monoxide, nitrogen dioxide and smoke level
  • 21. CO affects • character’s mood • tone of tweets & blog posts • game difficulty?