• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Electronic Media (Media and Communication) -ZK
 

Electronic Media (Media and Communication) -ZK

on

  • 1,403 views

 

Statistics

Views

Total Views
1,403
Views on SlideShare
1,403
Embed Views
0

Actions

Likes
0
Downloads
23
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Electronic Media (Media and Communication) -ZK Electronic Media (Media and Communication) -ZK Presentation Transcript

    • ELECTRONIC MEDIABROADCAST MEDIANON-BROADCAST MEDIANARROWCAST MEDIAZareen KhanBs-ss
    • MEDIA AND MASS MEDIA Media- Medium “An Intervening Agency, Means, Or Instrument” Singular Collective Noun as media-1920 Mass Media- Reaching Large Audience  Invention Of Printing Press (Late 15th Century), Control Organizations of Newspapers, Electrical Telegraph, Movies Radio, Television, Internet, Mobile Devices And Video Games.
    • MEDIA AND TYPES Print media- written, published and printed  Traditional (periodicals)  Regular intervals (news letters, magazines etc.)  Non traditional (non- periodicals)  No regular intervals (Novels, books, pamphlets etc.)  Purpose- Publicity & propaganda Electronic media- electric signals  Broadcast media  Non-broadcast media  Narrowcast media
    • OTHER TYPES OF MEDIA Advertising media- (various media, content, buying and placement for advertising) Digital media- (electronic media used to store, transmit, and receive digitized information) Multimedia- (incorporation of multiple forms of information content and processing) News media- (mass media focused on communicating news) Published media- (any media made available to the public) Recording media- (devices used to store information) Social media- (media disseminated through social interaction)
    • ELECTRONIC MEDIA- Broadcast Media: (Electric Signals)  Within Broadcast House,  Large And General Audience,  Promotes education & entertainment,  Greater Distances,  Message: Simultaneous & Uniform,  National, International, Radio And Television Networks.
    • ELECTRONIC MEDIA- Broadcast Mode TV RadioSatellite Cable Terrestrial AM SW/MW International Nationwide PTV/ATV (BBC (Radio PK) London)
    • INTERNET FIBREWEBCAST OPTIC BROADCAST MEDIA SOCIAL DSL MEDIA SERVICE
    • ELECTRONIC MEDIA- Production House, Communication Without Signals But Electronic, Recorded Items, Propagation Of Religious Activities, Commercial Advertising, Flexible timings, Motion Pictures.
    • CD/DVDCASSETE FLOPPY NON- BROADCAST MEDIAINSTITUTIONAL VIDEO USB SERVICE VIDEO TAPE
    • INSTITUTIONAL VIDEO SERVICE MANAGEMENT- INSTRUCTIONAL PUBLIC RELATIONS MARKETING EMPLOYEE LINK VIDEO•Policies, •Latest •Product •Reaching•Progress, techniques, announcements, general•Problems, •Development, •Research audience,•E.g. training •Instructions development, •Point of sales videos at about a service, •Major videos, organizations •E.g. airplane’s institutional •Repetition of safety videos. changes, videos to reach •E.g. Changes in maximum management audience. cell •E.g. Ad agency or make-up and clothing videos at stores.
    • LECTURE INTERVIEW DOCUME NTARYPRESENTATION FORMATS
    • ELECTRONIC MEDIA- Local Community, Opposite To Multicast, Specified/Narrow Audience, Aiming Media Messages, Specific Focused Interest, Limited Subscription, Niche Market.
    • INTERNET (BLOCKED OR REGISTERED WEBSITES) CABLE TV NARROWCAST(ENCRYPTED PODCAST MEDIA SIGNALS) SATELLITE RADIO (COMMERCI AL-FREE RADIO)
    • ELECTRONIC MEDIA- Large information stored in reusable media devices. Diverse information. Changed social networks and socialization greatly. Variety of medium (expensive to cheap). Easy access to public. Eye openers. Communication made easier. Increased mobility and flexibility. Interactive and influential. Marketing/advertising technique. Updated information. Primary ambassador of the country.
    • ELECTRONIC MEDIA- Lack of physical contact. Laziness and shrink work activities. Effect on youth/children. Exposing and exploiting. New technology vs. Old technology. Early maturity. Unblocking proxy website. Language and lifestyle change.
    •  Vast importance. Better understanding. Diversity. Technology advancement. Secular over religion. Implications for educators. Implications for families. PEMRA: enforcement of regulatory framework.