Innocentive Presentation


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Innocentive Presentation

  1. 1. ?
  2. 2. InnoCentive’s approach Far from an “innocent” business
  3. 3. Business description <ul><li>Innocentive is an open market place improving commercial and non commercial companies’ research and development. </li></ul><ul><li>Through a global network, seekers and solvers interact creating innovative solutions and a collective intelligence. </li></ul><ul><li>Innocentive illustrates the concept of crowd sourcing: challenging internal issues are solved by a group of external experts. </li></ul><ul><li>Acceleration of efficiency, innovation and reduction of research and development costs by the combination of technology, economic incentive and human ingenuity . </li></ul>
  4. 4. “ Seekers ” Who are the customers and partners? <ul><li>Corporations large and small, non-profit organizations and government entities which needs an international flexible platform to locate existing solutions, or solves challenging issues and create a profit advantage. </li></ul><ul><li>Innocentice offers a gain of time, money and a higher probability to find a solution trough a multiplicity of unknown potential solvers. </li></ul>
  5. 5. “ Solvers ” Who are the suppliers? <ul><li>Creative thinkers (engineers, scientists, inventors, and business people with expertise in life sciences, engineering, chemistry, math, computer science, and entrepreneurship) who need a public recognition and enlargement of their action plan, an appurtenance to an elite group and a financial award. </li></ul><ul><li>Innocentive offers to them the opportunity to work for powerful companies. </li></ul>
  6. 6. Who are the owners? <ul><li>Alpheus Bingham, Ph.D. is Innocentive’s fonder and was Lilly Research Laboratories vice President. </li></ul><ul><li>Innocentive represents a successful, elitist and strategic business with a global view on international issues and partnerships. </li></ul>
  7. 7. List of revenue sources? <ul><li>From customers: In a unique case Innocentive pays the best solution solvers and charges seekers with a margin between 60% and 100% for its services offered. </li></ul><ul><li>In addition, clients have to pay 2000$ to be able to post the problem. </li></ul><ul><li>From his employees: Innocentive has also revenues from advices offer from its team of experts. </li></ul><ul><li>from partner’s advertising and from selling additional products linked with the topic. </li></ul><ul><li>Innocentive has a scale of 3 profitable services adapted to organization’s level with open innovation. </li></ul>
  8. 8. Competitors? <ul><li>Your Encore, Nine Sigma, Eureka Medical,Tekscout, My Graal innovation </li></ul><ul><li> </li></ul><ul><li> </li></ul>
  9. 9. Only on line? <ul><li>Innocentive model can not apply offline </li></ul><ul><li>as it s based on the </li></ul><ul><li>dematerialization of research and development. </li></ul>
  10. 10. Sustainable intelligence? <ul><li>YES , this is a new management mode that outstrips traditional approach responding to 21st century’s flexibility needs. </li></ul><ul><li>NO , with a long term vision, Innocentive could be responsible for R&D investments’ pushdown. </li></ul><ul><li>What could it be? What should it be? </li></ul>
  11. 11. iDeas… <ul><li>To propose a more sustainable view of the R&D concept, I will propose to invest a part of the price in “the global research”. </li></ul><ul><li>I will focus on the “elitist club” aspect developing human sharing trough international video meeting, seminary and games. </li></ul><ul><li>To give the choice to “solvers” I will propose them to wonder if they want to stay anonymous or if they ask for sales campaign. </li></ul><ul><li>I will communicate with transparency on the confidentiality aspect and law protection. </li></ul><ul><li>It is very difficult to protect an idea that’s why details’ contract must be clear. </li></ul><ul><li>At the moment there are only activities which can be solved by one individual which are treated. </li></ul><ul><li>Therefore to expand revenue I will propose an organizational platform not only an individual one: solver will also be a company. </li></ul><ul><li>I will also propose many more languages to open the web site to every country and auctions to stimulate actors and gains. </li></ul>
  12. 12. Analysis