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Vandemoortele Facebook Case - EnglishPresentation Transcript
Vandemoortele foodserviceSocial Insights, Social Strategy, Social Content, Community & Conversations
The brand and products of Vandemoortele Foodservice are the centrepiece of the Facebook page. With branded, shareable content Vandemoortele improves it’s brand position.
Your Social often makes mini campaigns for Vandemoortele. Thanks to these small campaigns, the Page gains more active responses, virality and fans.
Thanks to branded content Vandemoortele continues to get more likes, engagement, brand ambassadors and positive buzz.
Your Social and Vandemoortele hosted the ‘Plant your forrest’-campaign. Entrepeneursstimulate their customers to go to the Facebookpage and vote for their favorite business. The winning companies earned one year of free mayonaise.
The ‘Plant je bos’ campaign had 1.300 visitors. 31% of those were returning visitors.
The amount of fans continues a steady growth.
Vandemoortele Foodservice started a new campaign in January 2013: ‘Je kop erop/Votre visage sur l’emballage’ . Fans upload their pictures and have a chance at seeing their face on Vandemoortele’s buckets of sauces. During the campaign, they can win other small prizes, like tickets to a food festival and suprise boxes.
More info about the Vandemoortele case? email@example.com